Marketing in a Pandemic – Do’s, Don’ts, and Considerations for Brands
Back

Marketing in a Pandemic – Do’s, Don’ts, and Considerations for Brands

Just like individuals, many brands and marketers are wondering exactly what to do and what not to do while most people are hunkered down to help slow the spread of the Coronavirus. Marketing efforts of all kinds can be especially tricky with a sensitive situation that seems to be changing by the hour. To help sort some of this out, we’ve worked with our internal experts and partners to compile a list of do’s, don’ts, and considerations for marketers who want to most effectively shepherd brands through a difficult time.

Stay healthy and stay safe. #btdoingourpart

BT_MarketingInAPandemic_POV
Download PDF

You might also like

Read More
Read More

Beyond the Brief: How We Bring Strategy and Care to Every Client 

Read More
Read More

DTC National 2025: Reframing the Role of Direct-to-Consumer Marketing in Patient-Centered Innovation 

Read More
Read More

Navigating the Future: Key Takeaways from the Healthcare Marketers Trend Survey 

Read More
Read More

From Track to Trending: Why Advertisers Shouldn’t Sleep on Horse Racing’s Cultural Surge 

Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together Let’s build what the future needs, together