Careers

A top workplace that

nourishes your passion

Have you been searching for a career offering growth opportunities and flexibility—but also backed by a purpose-driven company that aligns with your values? You’ve found it.

We can proudly say we’re one of the only independent, women-owned/led, and 100% employee-owned agencies in the world.

At Butler/Till, we don’t just provide employment. We believe in investing in every aspect of our employees’ life: time, health, wealth, learning and development, and peace of mind. That’s our promise to our employee-owners.

Our benefits and people-first mentality has curated the culture we have today, complete with transparency, work-life integration, higher productivity and collaboration, less turnover, and endless opportunities for our employees to flourish.

From Our People

Employees say Butler/Till is

purpose-fueled
Our DNA
Our Benefits

With industry-leading benefits and perks, we invest in the whole employee

Flexible work solutions

We understand that flexibility matters, and that not everyone works best in the same environment. At Butler/Till, we want to see our employees thrive. We offer a variety of working options including in-office, hybrid, and remote depending on our employees’ needs.

Flexible work solutions

Professional & personal development

With a primary focus on continued learning and development—with career and personal growth alike—we work with our employees to create a personalized learning strategy. We also have dedicated Learning Managers, LinkedIn Learning subscriptions, networking opportunities, and peer-to-peer feedback and recognition programs.

Professional & personal development

Time off

We believe taking care of our employees’ mental health is a priority. So, we invest in our employees by providing flexible personal time off, vacation buy options, designated holidays, personal choice days, end-of-year office closing, summer flex hours, and more.

Time off

Diversity, equity, inclusion, & belonging

Including our employees is only part of the equation; the other part is our employees having a deep sense of belonging. As an organization, we recognize that our DEIB efforts are not a one-time initiative but rather a lifelong commitment to learning, listening, engaging, and advocating for every voice, both within our walls and out. This includes choice paid time off, focus groups, keynote speakers, trainings, open forums, diverse hiring practices, and transparent employee feedback.

Diversity, equity, inclusion, & belonging

401(k) matching

When we say, “we invest in our employees,” we mean the whole employee. That includes the long-term financial health which is why we offer a competitive 401(k) match.

401(k) matching

Health insurance

We provide generous healthcare benefits, including an option for 100% Butler/Till paid premiums, dental and vision coverage, an optional Health Savings Account, paid sick days, life insurance, and even pet insurance for our employees’ favorite furry family member.

Health insurance

Competitive pay

In addition to competitive base salaries, we offer every employee the opportunity for an annual bonus to share in the company’s growth and success.

Competitive pay

Personal well-being

As an employee-owned enterprise, our employees come first—always. At Butler/Till, we take care of the whole employee, which includes mental, physical, emotional, and financial support from various programs and offerings.

Personal well-being

100% employee-owned

As a 100% employee-owned company, we’re all personally invested in our success. Through our Employee Stock Ownership Plan, we provide annual employee ownership contributions.

100% employee-owned

Paid parental leave

To support new parents, we provide 12 weeks of full salary continuation for child bonding. This includes birthing parents, supporting parents/partners, and birth/adoption/foster care placement.

Paid parental leave

Social events

Seeing our employees happy makes us happy. That’s why we lavish our employees with food, drinks, snacks, swag, and more. We go beyond traditional team bonding and participate in sports leagues and other recreational activities too. If you have an idea for a new social event, we’d love to hear it!

Social events

Dogs in the office

We love all animals, but dogs tend to be the best office mates. Oh, and one more thing: we always have room for dogs that are proficient in Microsoft Office.

Dogs in the office

Butler/Till’s culture has had a huge impact on my work. Since we are an ESOP, everyone is so invested in ensuring that our team is reporting as efficiently and as accurately as possible. Everyone is always willing to help and excited to see you grow in your career, the collaboration within our team has absolutely helped me become a better analyst.

Lexi Holcomb, Information Analyst

What’s wonderful about Butler/Till is we are able to specialize in our areas so we get to foster great relationships with our vendors, in turn helping us deliver great results for our clients.

Kendall Knaak, Content Marketing Specialist
Open Positions

Take your next step at Butler/Till

Think we’re a fit? Explore our current opportunities below or receive notifications when new opportunities arise.

At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, and our unique structure as a 100% employee-owned company.

 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

Summary

The Associate Biddable Media Strategist is responsible for supporting the development of effective strategies for biddable media channels (programmatic, search, social) across the agency’s client base. This individual will have experience with campaign management, media strategy, and has worked hands-on in self-serve platforms like Meta, Google, The Trade Desk, etc. This position supports the development and execution of data-driven media strategies while gaining hands-on experience with campaign analysis, platform capabilities, and industry trends.

 

The Associate Biddable Media Strategist is detail-oriented, and eager to learn, with the ability to work in a fast-paced environment. They drive positive business outcomes by leveraging data insights, maintaining strong partner relationships, and continually optimizing performance to meet client objectives. They work collaboratively with their senior counterparts to navigate issues, escalating to leadership when necessary for additional support.

 

Key Outcomes & Responsibilities

Key Outcome: Support Biddable Tactical Planning

Key Responsibilities:

  • Assist in designing innovative, data-informed biddable media strategies that align with client goals and broader campaign objectives.
  • Support collaboration with Integrated Planning and channel activation teams to develop cohesive, synergistic cross-channel media recommendations.
  • Learn to analyze historical campaign performance, market trends, and competitive analysis to inform strategic decisions and identify growth opportunities.

 

Key Outcome: Support Data-Driven Decisions & Testing

Key Responsibilities:

  • Support in open communication with partners to address biddable-specific performance opportunities and challenges.
  • Assist in documenting media learnings with cross-functional teams to inform broader strategies and future planning efforts.
  • Help develop best practices and frameworks to optimize campaign performance and align biddable strategies with overall business goals. Support the execution of testing initiatives by gathering data and preparing reports.
  • Collaborate with specialists to analyze test results and document findings.
  • Participate in brainstorming sessions to identify testing opportunities.

 

Key Outcome: Enhance Collaboration and Build Strong Partnerships

Key Responsibilities:

  • Support the building and maintenance of strategic relationships with biddable media, audience, supply, and ad tech partners.
  • Assist in producing insights, case studies, and thought leadership to elevate the agency’s profile in the industry and enhance internal knowledge-sharing efforts.
  • Participate in internal meetings and training sessions to build expertise.

 

Key Outcome: Build Foundational Biddable Media Expertise

Key Responsibilities:

  • Stay informed about biddable media platforms and industry trends.
  • Demonstrate growing expertise in partner capabilities, including ad tech platforms, supply, and data providers to ensure seamless integration into campaign plans.
  • Actively seek opportunities to learn and grow within the role.

 

Key Outcome: Support Enterprise-Level Initiatives and Best Practices

Key Responsibilities:

  • Contribute to agency-wide initiatives by providing insights from campaign performance and partner collaboration.
  • Document and disseminate best practices for biddable media planning and optimization, ensuring team alignment and efficiency.
  • Support knowledge-sharing efforts by contributing to internal training, case studies, or agency thought leadership initiatives.

 

Qualifications

  • REQUIRED:
    • EDUCATION: Bachelor’s degree in marketing, Advertising, Communications, Business, or equivalent work experience.
    • EXPERIENCE: 0-2 years of experience in the digital marketing, advertising, and/or media field.
    • Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.
    • Grasp new technology (DSPs, SSPs, AI, etc.) and product changes quickly, and identify application to current work.
    • Growing written, verbal, and presentation skills.
    • Intermediate-level skillset in Excel.
  • PREFERRED:
    • Self-starter able to seek new opportunities or projects.
    • Experience in The Trade Desk, Google, PulsePoint, and/or Meta platforms.
    • Experience in biddable channel tactical planning and applied experience of bringing plans to fruition.

 

Core Competencies

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients.
  • COLLABORATIVE: Working with teams and across the organization with ease.
  • OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting.
  • PROACTIVITY & AUTONOMY: Takes initiative to explore what can be done to better their work, accounts, teamwork, process and communication.

 

Work Environment & Physical Demands

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.).

 

Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

EEO Disclaimer

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experience, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

 

SUMMARY   

Associate Director, Client Partnership helps to lead the BetterLocal vision for growth by developing Superior strategic client partnership. They serve as a trusted marketing consultant to clients to enable their strategy and best leverage Agency marketing services to meet their emerging needs. An Associate Director, Client Partnerships will forge meaningful, transparent client-Agency relationships to provide the highest value and maximum performance. They are responsible for fostering cross-functional collaboration, and a workflow process that enables a portfolio to achieve key business outcomes, client satisfaction, and organic, profitable revenue.

 

KEY OUTCOMES & RESPONSIBILITIES

 

Key Outcome: Long-term health and vitality of client and client-partner relationships.

Key Responsibilities: 

  • Serve as the main point of contact for enterprise clients, ensuring their needs are met and that we are consistently adding value.
  • Establish, maintain and grow strong, role-appropriate client relationships, including with senior executives and peripheral influencers. Determine the viability of finding our way into the larger client organization and develop strategies for achieving relationships in those areas.
  • Support the cohesion between enterprise and local client support through close collaboration and ongoing, cohesive, strategic direction.

 

Key Outcome: Growth and retention of accounts.

Key Responsibilities: 

  • Ensure the overall health and vitality of client scopes holistically across the portfolio, with an eye towards growth, effective cross-functional collaboration and support, and diversification of services.
  • Clearly identify how each client within the portfolio succeeds, establish clear priorities, and continuously reevaluate and evolve objectives and priorities to address the dynamic needs of our clients.
  • Identify and escalate opportunities, risks, and pivots to business strategy.
  • Collaborate cross-functionally with other department leaders to ensure alignment with the company’s strategic plan, helping to refine and evolve the overall business strategy.

 

Key Outcome: Transformational client business impact

Key Responsibilities: 

  • Serve as a trusted marketing consultant to clients by developing a deep understanding of their business, category, competition, and audience, including category-specific business and marketing KPIs, with a clear POV on the ones our Agency can impact. Continuously lead the team to assess the landscape to translate where the client’s business and the market is going.
  • Encourage innovative ideas that anticipate and address the changing needs of our clients and drive measurable and meaningful business outcomes.
  • Support the team’s deep understanding of the client’s business, category, competition and audience is strategically represented and continuously elevated in the work.

Key Outcome: Engage, retain, and enable performance of talent

Key Responsibilities:

  • Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent
  • Manage a team; set clear, outcome-based performance goals. Establish and maintain development plans for each.
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from teams to enable inclusion and continuous improvement
  • Remove barriers to enable team outcomes
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential

 

Other Responsibilities: 

  • Support the leadership team in fostering a culture that reflects BetterLocal’s values—ensuring a workplace that is highly engaged, performance-driven, and inclusive.

 

 

QUALIFICATIONS   

  • REQUIRED
    • 6+ years in account management or another strategic client-facing role in marketing, advertising, communications, media, or another related field.
    • Demonstrated ability to successfully lead, retain, and grow accounts through successfully nurturing key client relationships, becoming a strategic partner and advisor to the client, diversification of services, and discovering new opportunities to work with clients for mutual benefit.
    • Experienced manager of people.
    • Cross-functional working-knowledge base, across media, creative, analytics, operations, and finance, preferably within an agency, preferred.
    • Ability to thrive and lead within a “start-up” environment and culture.
  • PREFERRED
    • Agency experience.
    • Franchise, small business and/or decentralized system account management.
    • Experience with media planning and marketing research tools a plus.
    • Preferred use of Project Management tools.

 

CORE COMPETENCIES [Core competencies remain listed for all roles] 

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients 
  • COLLABORATIVE: Working with teams and across the organization with ease 
  • OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances 
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments 
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

 

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $74,000 – $104,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

SUMMARY   

The Associate Field Account Manager plays a crucial, foundational role within the client experience team, working both on the front lines and behind the scenes to ensure smooth operations, manage logistics, and provide stellar client experience with each interaction. Essential to the team’s success, they are a primary point of contact for our clients across their territory who excel at engaging with clients and maintaining positive relationships while providing administrative and logistical support to the sales team, collectively driving growth and retention.

 

Our Associate Field Account Managers are self-starters that thrive in a team environment and bring excellent communication and client-service skills to the position. Well-versed in client advocacy and problem solving, they confidently manage client needs, interpreting input and feedback, answering questions, and providing solutions to resolve general-level concerns. Key duties include appointment setting, managing and triaging a queue of inbound client support requests, and managing tasks behind the scenes in partnership with the marketing sales team that ensure strong execution on our advertising programs for each territory client. Additionally, they provide clients with clear information and education about their advertising programs, escalating to a second-level team member when more in-depth account management expertise or strategic guidance is needed. 

 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Exceptional Client Service

Key Responsibilities: 

  • Act as the proactive and professional first point of contact for all client inquiries, offering detailed information about programs.
  • Show empathy and deliver outstanding client care, effectively resolving issues and addressing complaints timely.
  • Build and maintain client loyalty by consistently exceeding expectations.
  • Ensure prompt response to client requests, adhering to service level agreements.
  • Maintain consistent follow-through to ensure client satisfaction and resolution.

Key Outcome:  Effective Communication

Key Responsibilities: 

  • Clearly convey information, both verbally and in writing.
  • Engage with clients effectively across multiple communication channels, including phone, email, web forms, chat, and text.
  • Handle challenging conversations and escalated situations with professionalism.
  • Explain various digital media types, their functionality, and different campaign strategies (e.g., branding, paid search, content creation).

Key Outcome:   Sales Support

Key Responsibilities: 

  • Provide administrative and organizational assistance to the marketing sales team within the assigned territory.
  • Assist with appointment setting and calendar management.
  • Collaborate across teams to directly support client needs by gathering information, offering feedback, and providing recommendations to resolve support requests or issues.
  • Work across teams to directly support the sales team in meeting customer needs.

Key Outcome:   Accuracy and Precision

Key Responsibilities: 

  • Apply strong time-management skills to consistently meet deadlines while delivering high-quality, accurate work.
  • Demonstrate excellent organizational abilities to effectively manage multiple tasks and priorities, ensuring smooth and efficient operations.
  • Adapt quickly to changing priorities and manage multiple tasks simultaneously while upholding accuracy in all areas of responsibility.
  • Regularly review and validate work to ensure consistency, correctness, and alignment with established guidelines and standards. 

 

Other Responsibilities: 

Other duties may be assigned as needed based on business requirements and the scope of the role. 

 

QUALIFICATIONS   

REQUIRED QUALIFICATIONS 

  • Associate Degree in Marketing or Business; Bachelor’s degree is a plus
  • 3+ years of Customer Service Experience
  • Digital and Traditional Marketing knowledge
  • Ability to work under pressure and meet deadlines
  • Flexible work hours, as needed, to account for peak times and time zone requirements across the county if necessary
  • Proficient with Microsoft Office tools including Microsoft Word, Excel, and PowerPoint
  • Independent and self-directed yet also team oriented
  • Must be well-organized and detail-oriented with ability to multi-task, capture, and articulate information clearly and accurately

PREFERRED QUALIFICATIONS 

  • Experience with Microsoft suite of products with Power BI a plus
  • Experience using a customer relationship management system
  • Applied Digital and Traditional Marketing knowledge
  • Working knowledge of different Marketing strategies (branding, Paid Search, Content Creation)

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENTINTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients 
  • COLLABORATIVE: working with teams and across the organization with ease 
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments 
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $40,000- $57,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, and our unique structure as a 100% employee-owned company.

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

Summary
The Biddable Media Strategist is responsible for crafting innovative, data-driven strategies across biddable platforms, including programmatic, search, and social channels. This role focuses on leveraging platform expertise, market insights, and emerging technologies to develop impactful strategies that drive client success.

The Biddable Media Strategist collaborates closely with cross-functional teams and external partners to ensure strategies align with client objectives and reflect the latest trends and advancements in the biddable media landscape. They support enterprise-level efforts by contributing to the development of best practices, knowledge-sharing, and advancing strategies that align with the agency’s core values and priorities. They are instrumental in mentoring junior team members and advancing the agency’s expertise in biddable media.

Key Outcomes & Responsibilities
Key Outcome: Develop Comprehensive Biddable Media Strategies
Key Responsibilities:

  • Design innovative, data-informed biddable media strategies that align with client goals and broader campaign objectives.
  • Partner with Integrated Planning and channel activation teams to develop cohesive, synergistic cross-channel media recommendations.
  • Use historical campaign performance, market trends, and competitive analysis to inform strategic decisions and identify growth opportunities.
  • Advocate for the integration of data, insights, and biddable technologies to ensure strategies remain cutting-edge.
  • Demonstrate expertise in partner capabilities, including ad tech platforms, supply, and data providers to ensure seamless integration into campaign plans.
  • Collaborate with Integrated Planning team to shape audience strategy, ensuring targeting aligns with campaign objectives and key audience segments.

Key Outcome: Lead Insights-Driven Decision-Making and Optimization Frameworks
Key Responsibilities:

  • Partner with Integrated Planning, Activation and Analytics teams to define KPIs and evaluate past performance, driving strategic improvements.
  • Translate campaign insights from analytics and market trends into actionable recommendations to enhance media strategies and campaign outcomes.
  • Maintain open communication with partners to address biddable-specific performance opportunities and challenges.
  • Share biddable media learnings with cross-functional teams to inform broader strategies and future planning efforts.
  • Contribute to development of best practices and frameworks for optimizing campaign performance and aligning biddable efforts with broader strategies.

Key Outcome: Foster Collaboration and Build Strong Partnerships
Key Responsibilities:

  • Build and maintain strategic relationships with biddable media, audience, supply, and ad tech partners, exploring opportunities for beta tests, platform innovations, and first-mover advantages.
  • Stay up to date on partner capabilities, industry trends, and consumer behavior shifts, sharing actionable insights with internal and external stakeholders.
  • Produce insights, case studies, and thought leadership to elevate the agency’s profile in the industry and enhance internal knowledge-sharing efforts.
  • Collaborate across internal teams to integrate biddable strategies seamlessly into overarching campaign plans and executed effectively.
  • Act as a trusted advisor to clients, presenting strategies, insights, and trends in a clear and compelling manner.

Key Outcome: Support Enterprise-Level Initiatives and Best Practices
Key Responsibilities:

  • Contribute to agency-wide initiatives by providing insights from campaign performance and partner collaboration.
  • Document and advocate for best practices for biddable media planning, ensuring cross-functional alignment and efficiency.
  • Support the development of a curation and supply strategy that pushes the boundaries of the current media landscape, delivering innovative outcomes aligned with agency initiatives
  • Work with the Director of Strategy and Partnerships to evaluate new tools, platforms, or technologies and integrate them into tactical planning when appropriate.
  • Support knowledge-sharing efforts by contributing to internal training, case studies, or agency thought leadership initiatives.

Qualifications

REQUIRED: 

  • EDUCATION: Bachelor’s degree in marketing, Advertising, Communications, Business, or equivalent work experience
  • EXPERIENCE: 3+  years of experience in the digital marketing, advertising, and/or media field
  • Experience in biddable channel tactical planning  and applied experience of bringing plans to fruition
  • Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments
  • Grasp new technology  (DSPs, SSPs, AI, etc.) and product changes quickly, and identify application to current work
  • Growing written, verbal, and presentation skills
  • Intermediate-level skillset in Excel

PREFERRED:

  • Self-starter able to seek new opportunities or projects
  •  Experience in The Trade Desk, Google, PulsePoint, and/or Meta platforms

Core Competencies

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: Working with teams and across the organization with ease  
  •  OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
  • PROACTIVITY & AUTONOMY: Takes initiative to explore what can be done to better their work, accounts, teamwork, process and communication.

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 
 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.
 

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $40,000 – $69,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

Data Engineer II is a role designed for individuals with a solid understanding and some hands-on experience in data engineering. This role involves taking ownership of larger data engineering tasks, designing solutions for moderately complex problems, and ensuring high-quality data pipelines and integrations. The ideal candidate will have experience with SQL, Python, cloud technologies, and data warehousing, with a strong ability to design, implement, and optimize data solutions. The role will offer opportunities to collaborate with cross-functional teams, contribute to architecture discussions, and mentor junior engineers.

The overall tech stack includes SQL, Python, AWS, Snowflake, and Power BI.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: High-quality data solutions

Key Responsibilities:

  • Independently design, develop, and maintain data pipelines and ETL processes for moderately complex data flows.
  • Write complex, efficient, and maintainable code to integrate data from multiple sources, ensuring scalability and performance.
  • Optimize and refactor existing code and pipelines to improve efficiency, reliability, and maintainability.
  • Troubleshoot and resolve more complex technical issues with data quality, pipeline performance, or integration challenges.
  • Collaborate with cross-functional teams (e.g., Analytics, Product) to understand and define business requirements for data solutions.
  • Ensure data quality, integrity, and security through monitoring, validation, and the application of best practices.
  • Automate and document data processes to improve efficiency and repeatability.

Key Outcome: Collaborative team environment

Key Responsibilities:

  • Actively contribute to team discussions, offering solutions and feedback to improve data engineering practices.
  • Assist in mentorship of junior engineers, helping them grow in their technical skills and knowledge of the team’s processes.
  • Participate in and sometimes lead code reviews, ensuring adherence to best practices and high code quality.
  • Contribute to the development of best practices and technical standards within the data engineering team.
  • Participate in sprint planning, retrospectives, and other Agile ceremonies to ensure alignment on priorities and deliverables.
  • Use tools like JIRA and Confluence for task tracking, progress reporting, and documentation.

Other Responsibilities:

  • Assist with technical documentation for data pipelines, system configurations, and troubleshooting procedures.
  • Lead or assist with data integration projects, including the creation of reports, data extracts, and data marts.
  • Collaborate on troubleshooting and resolving complex production data issues to ensure system reliability and availability.

REQUIRED QUALIFICATIONS

  • Bachelor’s degree in Computer Science, Information Technology, or a related field, or equivalent work experience.
  • 2-5 of experience in data engineering or a related field.
  • Proficiency in SQL and experience with relational databases.
  • Experience with cloud platforms (e.g., AWS) and data warehousing technologies (e.g., Snowflake).
  • Strong understanding of data integration techniques and ETL/ELT processes.
  • Ability to write complex code with a focus on optimization and scalability.
  • Strong attention to detail and ability to ensure data quality and integrity.
  • Ability to work effectively in cross-functional teams and communicate technical concepts to non-technical stakeholders.
  • Excellent problem-solving skills with a focus on troubleshooting complex data issues.

PREFERRED QUALIFICATIONS

  • Experience with Python, big data technologies, and distributed data processing.
  • Familiarity with data visualization tools like Power BI.
  • Exposure to Agile development methodologies and tools (e.g., JIRA, Confluence).
  • Experience mentoring or coaching junior engineers.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting WORK ENVIRONMENT & PHYSICAL DEMANDS

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $xxx- $xxx and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

As a Director, Integrated Planning, you have the ultimate responsibility for the quality of your team’s Planning output, provide direction and oversight to your downstream team of Associate Director(s), Manager(s) and Planner(s), to ensure clear strategic voice and industry-leading plans across your client portfolio. You will act in a leadership capacity cross-functionally to pursue innovative solutions that help achieve better business outcomes and remove barriers to consistent, high-quality deliverables. You will be autonomous in serving as a trusted marketing strategist to clients, and accountable for partnering with the Account Director in pursuit of continued business growth and impact. You will also be responsible for continuing to elevate the Integrated Planning discipline through participation in department-wide improvement initiatives and training opportunities (alongside the Group Director). 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals 

Key Responsibilities:  

  • Coach direct reports towards development of a connective communication plan strategy based on the needs of the clients’ business, fostering an innovative planning mindset, and advancing the media expertise of your team. 
  • Teach the importance of natural curiosity to your team, leveraging your “outside perspective” to elevate strategic planning deliverables. 
  • Present Butler/Till solutions through a compelling, storytelling lens to stakeholders (internally and externally). 
  • Actively lead strategic planning activities and brainstorming sessions alongside Client Lead(s) and Client team(s). 
  • Identify and lead the development of Department-wide training initiatives, as deemed appropriate by Department Head. 

Key Outcome: Continued elevation of campaign performance insights and optimizations tied to business outcomes 

Key Responsibilities:   

  • Participate in cross-functional team brainstorming and innovative problem solving to improve campaign performance and/or capitalize on marketplace opportunities. 
  • Consistently seek feedback across functions to measure and improve team’s performance against broader client vision and Butler/Till initiatives. 

Key Outcome: Cross-functional collaboration and strategic alignment  

Key Responsibilities: 

  • Forge partnerships with Directors from Channel, Analytics, Account Management, and Operations, partnering with them to regularly assess and provide recommendations to functional processes, optimizing towards effectiveness and removing barriers that negatively impact quality and results 
  • Support development of relevant client and external agency relationships, as outlined by Account Director(s) 
  • Serve as an escalation point for client(s) and Account Director(s) when addressing client feedback and/or team challenges, in partnership with the Associate Director 

Key Outcome: Transformational client business impact  

Key Responsibilities: 

  • Be a trusted marketing consultant for Clients and Account Director(s) through a showcased understanding of the Clients’ category, competition, and audience.  
  • Support Account Director(s) with pursuit of expanded scope offerings, through the lens of the overarching campaign strategy and understanding of the Accounts’ macro vision. 
  • Engage cross-functional team in forward-looking planning, recommending innovative opportunities for your portfolio 
  • Share learnings and quality work deliverables across your portfolio within department meetings, encouraging reapplication across Planning team members facing similar challenges 
  • Support team in providing consistent, confident strategy point of view and leadership across larger Planning initiatives (e.g., annual planning, strategic set-up of reoccurring deliverables, complex reporting instances, etc.) 
  • Represent portfolio work in case studies and industry award submissions, leveraging team resource(s) as necessary to pull-through submission needs 
  • Accountable to ensuring a consistent knowledge across the team of landscape evolution, identifying gaps in key trend/industry perspectives to escalate as department-wide training opportunities 

Key Outcome: Engage, retain and enable performance of talent 

Key Responsibilities: 

  • Proactively manage talent plans within your client portfolio. Assess, hire, on-board, and grow role-appropriate talent  
  • Manage a team of Associate Director(s), Manager(s), and Planner(s) as dictated by the scope of your portfolio; setting 
    clear, outcome-based performance goals by title and development plans for direct reports 
  • Support in executing the action plan that helps contribute to department-wide engagement goals 
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement. 
  • Provide opportunities for growth and development, strategically planning and actively seeking opportunities to acknowledge, promote, and appreciate the team, individual contributions, and cross-functional partners 
  • Remove barriers to enable team outcomes. 
  • Ability to tailor 1:1 coaching with a specific business outcome in mind. 

Other Responsibilities:  

  • Lead onboarding of new clients within client portfolio 
  • Contribute to net new business opportunities for the Agency through participation in defining of strategy for new business pitches, external presentation to prospective clients, creating connections at industry events (where relevant), and other support at the discretion of new business lead 
  • Ability to travel – varies by client. Hiring manager will clearly articulate travel requirements for account (s); subject to change based on the dynamic needs of individual clients. 

REQUIREMENTS
REQUIRED QUALIFICATIONS

  • Degree in Communication, Media, Marketing, Public Relations, or a related field 
  • 10+ years’ experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications 
  • 5+ years’ of direct managerial experience 
  • Demonstrated leadership in mentoring and training larger-scale teams on key Planning concepts (e.g., building actionable insights from research, how to write strategic communications plans, storytelling, etc.) Compelling and persuasive storyteller, both in written and verbal presentations/deliverables 
  • Expertise in analyzing campaign data, performance analytics, and delivering insights – inclusive of third-party measurement solutions (e.g., brand lift studies, test/control reporting, etc.) 
  • Experience working in an agency setting and cross-functional working-knowledge base, across media, creative, analytics, account, and client teams 
  • Experience with fostering organic growth and successfully partnering with account service teams to introduce new services to client organizations. 
  • Mastered use of Microsoft Office products, including Word, Excel, and PowerPoint 

PREFERRED QUALIFICATIONS  

  • Experience with industry-specific third-party measurement partners, as relevant for the portfolio (e.g., IQVIA, Crossix for Healthcare portfolio)  
  • Experience with Microsoft PowerBI, project management tools, and media planning programs 
  • Intermediate knowledge and experience in media buying platforms and concepts, in support of cross-functional collaboration and barrier removal 

CORE COMPETENCIES  

  • CUSTOMER FOCUS: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $81,000 – $114,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for anyone located in Rochester, NY

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

This role is responsible for leading a team to research, plan, execute, and present Marketing Science solutions for clients, acting as the primary contact for clients, analytic partners, and third-party data providers. The role involves collaboration across departments, providing marketing insights, understanding workflows, managing deadlines, and developing and supervising the Marketing Science team. This position operates in a fast-paced, deadline-driven environment with a high level of exposure to senior leadership, requiring strong supervisory skills, a basic understanding of Human Resources, and a passion for teaching, all while maintaining professionalism and poise.  

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  Lead Client-Focused Marketing Science Solutions

Key Responsibilities: 

  • Accountable for all Marketing Science internal and external deliverables
  • Research, plan, execute and present findings for strategic Marketing Science solutions to clients.
  • Act as the primary contact for internal and external stakeholders and manage the execution of all Marketing Science deliverables.
  • Collaborate with Account Management, Campaign Analytics, Integrated Planning, and Channel Activation teams to translate business challenges into marketing and business solutions.
  • Represent Marketing Science engagements to clients, contributing to RFIs, RFPs, and client presentations.
  • Develop project scopes, success measures, and ensure alignment with client objectives.
  • Assist in completing projects when the team is at maximum capacity or to cover while team is out.

Key Outcome:  Elevate Marketing Science Products and Services

Key Responsibilities: 

  • Collaborate with Data Engineering and Software Development teams, establishing the goal and leading the business requirements for data transformations supporting Marketing Science products and services.
  • Set the vision for team members on best practices and continuous improvement.
  • Explore and recommend new techniques, tools, and datasets to enhance the current solution set and maintain competitive advantage.
  • Lead the development of Marketing Science products and services based on market trends and client needs.

Key Outcome: Ensure High-Quality Client Deliverables
Key Responsibilities:

  • Oversee final packaged deliverables and provide input on the best way to document appropriate and actionable recommendations.
  • Establish client deliverables using standard templates and brand guidelines.
  • Set the team up for success in presenting insights and recommendations to clients.
  • Collaborate with stakeholders to define project scopes and develop best solutions.
  • Lead/guide the project deliverables for our clients including clustering/segmentation, marketing and media mix modeling, attribution measurement and optimization, ROI/RoAS forecasting using regression modeling, random forest, machine learning and other techniques.

Key Outcome: Engage, retain, and enable performance of talent

Key Responsibilities: 

  • Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent
  • Manage a team; set clear, outcome-based performance goals.
  • Establish and maintain development plans for each
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement
  • Remove barriers to enable team outcomes
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential

Other Responsibilities: 

  • Ability to define problems, collect and review data, establish facts, draw valid conclusions, package insights, and make actionable business recommendations. Must be able to adapt to the pace of our clients.

QUALIFICATIONS

REQUIRED QUALIFICATIONS 

  • Bachelor’s degree in Marketing, Computer Science, Information Technology, Statistics, Finance, Economics, Data Science, Mathematics, or related field.
  • 10+ years of experience in marketing data integrations, data science, and data-driven analyses
  • Expert skill level, in object-oriented programming languages (e.g., Python) in developing machine learning models and advanced analytics techniques 
  • Deep experience leading a team in the Data Science or Marketing Science space.
  • Experience confidently presenting to clients, including C-suite.
  • Extensive knowledge of SQL, database schemas, and analytics data marts. 
  • Passion for problem-solving and providing workable solutions.
  • Proven strategic leadership and project management skills.
    Team player with strong verbal and written communication skills.
  • Ability to manage complex internal and client relationships, multitask, and meet tight deadlines.

PREFERRED QUALIFICATIONS

  • Master’s degree in Computer Science, Data Science, Mathematics, Statistics, or related fields.
  • Experience in Healthcare, specifically Pharma.
  • Experience with agency/marketing platforms (Strata, Core, Advantage, Media Ocean, Digital DSP/DMP).
  • Experience working in cloud environments (AWS, Snowflakes, Azure). 
  • Experience with reporting/visualization tools (Power BI, Tableau, Qlik)
  • Experience working with Google Analytics and/or clickstream data.

CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
      

ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). 

Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $142,000 – $198,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY   

The Director of Strategy & Partnerships is a strategic leader who drives cross-channel media strategy, integrating all forms video, audio, and gaming to engage audiences in entertainment-driven environments. This role focuses on advancing Butler/Till’s competitive position by developing forward-thinking media strategies, cultivating high-impact partnerships, and ensuring innovative solutions align with client objectives. By leveraging deep expertise in digital and entertainment media ecosystems, the Director strengthens the agency’s offerings and fosters collaboration across internal teams and external partners. 

As a key ambassador for Butler/Till, the Director influences industry conversations through thought leadership, market engagement, and partnership development. They actively monitor emerging trends, evolving technology, and shifting consumer behavior—translating insights into actionable strategies that shape the future of Butler/Till’s offering. With a focus on leadership and team development, they empower talent, foster a culture of innovation, and ensure the agency remains at the forefront of media evolution. 

Key Outcome: Deliver innovative, results-driven channel strategies & recommendations that align with client objectives and emerging trends, driving high-impact campaigns across Total Play’s integrated approach 
Key Responsibilities: 

  • Lead the development of enterprise-wide media and audience strategies, ensuring alignment with client objectives, broader campaign goals, and measurable business outcomes 
  • Oversee tactical planning efforts, ensuring all channel strategies are integrated and client-centric 
  • Stay informed on data integrations, supply, and partner deals within DSPs, leveraging insights to enhance Total Play strategies and recommendations 
  • Lead enterprise-wide knowledge-sharing initiatives, ensuring key learnings from campaigns drive continuous improvement and inform future planning 

 
Key Outcome: Lead and evolve Total Play’s supply strategy to maximize market impact and client value 

Key Responsibilities: 

  • Set the strategic vision for Total Play’s supply approach, ensuring a forward-thinking framework that balances efficiency, scale, and premium content access across video, audio, and gaming 
  • Oversee supply performance, evaluating partner effectiveness and optimizing the supply mix based on audience engagement, client objectives, and market trends 
  • Lead internal education and enablement, ensuring teams are equipped with insights on inventory accessibility, pricing models, and evolving supply-side dynamics to drive smarter buying decisions 

Key Outcome: Strategic partnerships drive innovation, elevate offering, and deliver positive business outcomes 

Key Responsibilities:  

  • Build and nurture strategic relationships with media, supply, and technology partners across TV, streaming, audio, and gaming  
  • Negotiate exclusive opportunities and collaborate with partners to develop proprietary solutions that differentiate Butler/Till, securing first-mover advantages, and positioning the agency as a leader in media innovation 
  • Create and maintain testing and iteration frameworks to apply learnings, continuously refining for greater impact and future success 
  • Continuously assess emerging tools, platforms, and partnerships, evaluating performance and ROI to optimize, expand, or refine investments that drive measurable value for clients and the agency 

Key Outcome: Drive revenue growth and market leadership through innovation, strategic collaboration, and thought  

leadership  

Key Responsibilities: 

  • Contribute to new business pitches with innovative and data-driven strategies that showcase the agency’s differentiated capabilities and drive competitive wins 
  • Represent Butler/Till at industry events and publish thought leadership content, such as white papers, blogs, and trendspotting efforts, to showcase Butler/Till’s expertise and insights on emerging industry developments 
  • Sponsor internal training initiatives to enhance organizational understanding of Total Play media strategies, partnerships, and agency initiatives 
  • Integrate industry trends, consumer insights, and strategic partnerships into the agency’s roadmap and the Total Play offering, ensuring continued innovation and competitive differentiation 

Key Outcome: Engage, retain, and enable performance of talent  

Key Responsibilities:  

  • Streamline workflows and implement technologies to enhance efficiency and scalability 
  • Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent 
  • Manage a team; set clear, outcome-based performance goals. Establish and maintain development plans for each. 
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement 
  • Remove barriers to enable team outcomes 
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential  
  • Seek feedback across functions to measure and improve team’s performance against broader client vision and Butler/Till initiatives 

Other Responsibilities:  

  • May need to perform other responsibilities and tasks as requested 
  • Demonstrate proficiency in all forms of video, audio, and gaming marketing strategy 
  • Demonstrate strong analytical skills to inform data-drive decision-making and optimize outcomes 
  • Model professionalism, adaptability, and resilience, setting a high standard for the team to follow 
  • Effective use of communication and project management tools & ensuring proper application and adoption of agency tools (e.g., PBI, Wrike) across team  
  • Assess project scopes and determine appropriate allocation of resources. Autonomously rebalance workload across team members to ensure projects can progress forward  
  • Proactively address issues or bottlenecks in workflows, ensuring solutions are implemented promptly and effectively 

 QUALIFICATIONS 

EDUCATION:

  • Bachelor’s degree in marketing, Advertising, Communications, Business, or equivalent work experience 

EXPERIENCE:

  • 10+ years of experience in the digital marketing, advertising, and/or media field 
  • Experience in strategic planning and applied experience of bringing plans to fruition 
  • Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments 
  • Grasp new technology and product changes quickly, and identify application to current work 
  • Self-starter able to seek new opportunities or projects, and lead from start to finish 
  • Strong written, verbal, and presentation skills 
  • Demonstrated ability to delegate 

CORE COMPETENCIES   

CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients   
COLLABORATIVE: working with teams and across the organization with ease   
OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance   
RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments   
DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

Commitment to Diversity, Equity, Inclusion and Belonging 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work. 

WORK ENVIORNMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.).  

Reasonable accommodation may be requested to enable individuals to perform the essential functions.  

EEO DISCLAIMER 

At Butler/Till we are independent, women-owned and led, proudly purpose driven and 100% employee-owned. Our structure and culture empower us to create positive impact for our clients, for the communities in which we live and work, and for ourselves.  

Regardless of the background you come from, we’re thrilled to have you join us on our journey to be better every day.  

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibit discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.  

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

SUMMARY

The Field Account Manager is a results-driven team player passionate about customer experience and overall account growth. Field Account Managers make a daily impact by providing stellar client service while generating new business for Butler/Till, increasing participation in our marketing programs. This role combines managing existing customer accounts with actively driving sales within those accounts, focusing on building strong relationships, identifying new growth opportunities, and ensuring end-to-end customer satisfaction while achieving sales and retention targets.

Successful Field Account Managers are confident, dynamic, and focused on the customer’s best interests. They use their consultative skills and marketing expertise to understand client needs and share the benefits of a full-funnel marketing campaign, including branding, content creation, and paid search solutions. They also use industry knowledge and customer insights to make recommendations across our diverse marketing solutions that best support each customer’s overall marketing strategy. 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome:  Key Account Management

Key Responsibilities: 

  • Relationship Builder- Prioritize long-term client relationships by understanding their needs, proactively addressing concerns, and maintaining regular communication.
  • Account Health Focused – Oversee the overall health of assigned accounts, including contract renewals, managing customer expectations, and monitoring usage data. 
  • Customer Service-Centric – Provide excellent customer support, resolving issues promptly and ensuring a positive client experience. 
  • Proactive Cross-Seller: Identify cross-sell opportunities with customers participating in a Butler/Till program. 
  • Highly Engaged Customers: Maintain a high engagement rate with customers through active, value-add outreach efforts to support retention and new business generation. 
  • Brand Builder: Support both virtual and in-market larger-scale events through presenting, marketing, and educating our customers in both 1:1 and 1:many settings.

Key Outcome:  Consultative Advisement

Key Responsibilities: 

  • Foster strong and lasting customer relationships through the sharing of expertise, product-specific education, and consultation as their respective marketing partner, 
  • Conduct “needs” assessments with customers to understand their marketing objectives, challenges, and opportunities, identifying opportunities for upselling or cross-selling through expert consultation.
  • Acquire and actively utilize in-depth knowledge of Butler/Till’s diverse range of marketing products, including digital marketing, social media campaigns, content creation, and SEO.
  • Stay abreast of industry trends, market dynamics, and competitor activities.
  • Ensure a positive experience for all new program customers by supporting seamless onboarding and maintaining a strong partnership with the account management team.
  • Provide feedback to internal stakeholders based on market insights and agent interactions.

Key Outcome: New Business Generation 

Key Responsibilities: 

  • Maintain a robust pipeline of upsell prospects to ensure consistent opportunities for sales engagement. 
  • Generate enrollments across all Butler/Till program offerings using a solution-focused sales approach.
  • Drive the consultative sales process from initial contact to sale closure.
  • Meet and exceed sales targets, including call activity, scheduled appointments, presentations, and new enrollments.
  • Track and report outreach and engagement activities, insights collected, recommendations made, forecasting, and results across all efforts.
  • Contribute to overall sales goals by consistently generating new revenue from existing clients.

Other Responsibilities: 

  • Assist in all annual/rolling program enrollment activities as needed to support the account.
  • Other responsibilities may be required due to business needs and scope of work.
  • Some travel to marketing events hosted by BT or clients is required.

REQUIREMENTS
Required

  • 2+ years of experience in Account Management. 
  • 2+ years of experience in end-to-end sales solutions.
  • Solution-focused sales experience with a strong understanding of consultative selling and sales strategies.
  • Proven track record in account management with cross-sell expertise.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

Preferred

  • Bachelor’s degree in Sales, Marketing, or Communication preferred – A combination of education and experience will be considered. 
  • 2+ years’ experience with CRM software.
  • Experience marketing at larger scale events such as trade shows exhibiting a plus
  • Outside sales experience a plus
  • Experience with marketing products; branding and digital marketing a plus 

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $54,000- $76,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY 
The Field Team Lead is a strategic, results-driven leader who excels at developing high-performing teams while championing exceptional customer experiences and driving account growth. This role is responsible for managing and mentoring a team of Field Account Managers, equipping them with the tools, training, and support necessary to succeed in both client service and sales. The Field Team Lead is responsible for leading the team with a focus on excellence, fostering strong client relationships, identifying growth opportunities, and ensuring a smooth and efficient experience with our marketing solutions.

As a manager of people, the Field Team Lead is a confident, dynamic leader dedicated to the success of both the team and our client. They inspire their team to deliver exceptional service as trusted advisors, using their marketing expertise and consultative sales skills to understand client needs and effectively present BT’s comprehensive marketing campaigns, including branding, content creation, and paid search. By leveraging industry knowledge, customer insights, and collaborative strategies, the Field Team Lead drives the team to meet ambitious sales goals while ensuring long-term client satisfaction and growth.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Drive Team Excellence and Foster Strong Client Relationships

Key Responsibilities: 

  • Team Leader and Mentor: Supervise and mentor a team of Field Account Managers, fostering a collaborative and high-performance culture that aligns with company goals. Provide coaching, feedback, and development opportunities to ensure individual and team success.
  • Relationship Builder: Empower the team to create successful long-term client relationships by understanding client needs, proactively addressing concerns, and ensuring regular, meaningful communication that enhances trust and loyalty.
  • Account Health Champion: Guide the team in overseeing the overall health of assigned accounts, ensuring successful contract renewals, setting, and managing client expectations.
  • Client Experience Advocate: Model and instill a client-centric mindset, ensuring the team delivers exceptional support, promptly resolves issues, and consistently creates positive client experience.
  • Strategic Cross-Seller: Equip and support the team to proactively identify and pursue cross-sell opportunities with customers already engaged in Butler/Till programs, driving incremental revenue growth.
  • Engagement Driver: Lead efforts to maintain high engagement rates with clients by encouraging active, value-added outreach to promote retention and generate new business opportunities.

Key Outcome: Grow existing accounts by expanding product adoption and deepening client engagement.
Key Responsibilities: 

  • Manage Sales Pipeline Development: Lead the identification and nurturing of a strong pipeline for upsell and new business opportunities, ensuring the team consistently prioritizes high-value prospects.
  • Lead Sales Strategy Implementation: Offer guidance and oversight to the team in driving enrollments for all Butler/Till program offerings using a solution-oriented sales approach.
  • Drive the Consultative Sales Process: Support and guide the team in implementing consultative sales strategies, ensuring consistent and effective performance.
  • Set and Monitor Sales Targets: Define measurable sales targets for each team member and regularly review progress, including metrics such as call activity, appointments, presentations, and new enrollments.
  • Evaluate and Report on Performance: Lead the strategic oversight of team outreach efforts, insights, recommendations, forecasts, and outcomes, ensuring alignment with organizational goals and providing actionable visibility into performance.
  • Strategically Guide Team to Achieve Revenue Goals: Lead efforts to exceed revenue targets through targeted upselling and cross-selling within existing client accounts

Key Outcome: Drive program retention through strategic engagement
Key Responsibilities: 

  • Foster Account Health: Monitor and analyze account performance metrics, proactively addressing issues to ensure customer satisfaction and long-term retention.
  • Cultivate Strategic Customer Loyalty: Build deep, trusted partnerships with clients by delivering ongoing value through personalized engagement and proactive support
  • Optimize Client Engagement: Implement high-touch outreach strategies to ensure customers remain actively engaged with Butler/Till programs, continuously reinforcing the value of our offerings.
  • Leverage Customer Insights: Regularly collect and analyze client feedback, usage data, and engagement trends to inform strategies that strengthen retention efforts.
  • Execute Renewal Strategies: Secure contract renewals by proactively identifying customer needs, creating strategic account plans, and ensuring smooth negotiation processes.
  • Continuously Analyze Metrics: Regularly track and maintain detailed data on retention-focused activities, including client interactions, renewal rates, engagement scores, and outcomes.

Other Responsibilities: 

  • Own and execute annual and monthly enrollment activities ensuring an exceptional client experience
  • Other responsibilities may be required due to business needs and scope of work.
  • Some travel to marketing events hosted by BT or clients is required.

QUALIFICATIONS  

Required

  • 7+ years of experience in Sales Management.
  • 4+ years of experience in end-to-end sales solutions.
  • Solution-focused sales experience with a strong understanding of consultative selling and sales strategies.
  • Proven track record in account management with cross-selling expertise.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

Preferred

  • Bachelor’s degree in Sales, Marketing, or Communication preferred – A combination of education and experience will be considered.
  • 2+ years’ experience with CRM software.
  • Experience marketing at larger scale events such as trade shows exhibiting a plus.
  • Outside sales experience a plus.
  • Experience with marketing products; branding and digital marketing a plus.
    CORE COMPETENCIES

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.
  • COLLABORATIVE: working with teams and across the organization with ease.
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting.

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $73,000- $103,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

 

SUMMARY    

The Financial Analyst interfaces with internal stakeholders across multiple departments to define and document financial needs, issues, and opportunities for BUTLER/TILL’s main client.  This role will become informed on background and context, create processes and analytical comparisons to translate data into financial analyses and forecasts based on stakeholder business needs.  This role will identify financial areas of concern and suggest improvement strategies with key stakeholders while balancing priorities, efficiencies and constraints of client and Butler/Till environments.  A successful Financial Analyst should have the ability to handle moderately complex issues and problems while leaning on the support of senior level staff for more complex issues. The ideal candidate is willing to step out of their comfort zone to take on new and unfamiliar tasks, using each challenge as a learning experience. 

  

KEY OUTCOMES & RESPONSIBILITIES  

Key Outcome: Client Knowledge – Be a financial subject matter specialist for this client, confidently representing actual outcome of BUTLER/TILL’s services versus the anticipated outcome.  Takes ownership and accountability of entire aspect of each scope, ensuring that evolving scopes are fully understood from a financial perspective.  

Key Responsibilities:  

  • Develops, maintains, and demonstrates comprehensive knowledge of the client and the scopes for the different business lines. 
  • Uses historical data trends and client knowledge to create forecast assumptions to discuss with stakeholders. 
  • Knowledgeable in BUTLER/TILL’s organizational structure, products, services, solutions, processes, communications & workflow tools surrounding this client. 
  • Central point of contact to inform stakeholders on financial tracking versus forecasted. 
  • Demonstrates broad understanding of general business functions and the relationships between them. 
  • Partners with Agency SMEs and engages in discovery discussions to capture project relevant knowledge. 
  • Challenges the importance and urgency of requests by asking probing questions to elicit information necessary to define requirements and prioritization. 
  • Manages multiple projects at once, ensuring that progress is continuous based on Agency and departmental priorities. 

 

Key Outcome: Process Implementation – Thoroughly captures and translates stakeholder financial needs resulting in clear and concise financial data & analysis.  Properly documents and summarizes findings with KPIs. Supports profitable growth of key client account through developed processes. 

Key Responsibilities:  

  • Translates new business requests into the proper process and reporting outcomes needed to analyze by key parties. 
  • Organizes and synthesizes complex information to formulate financial, business, functional, and non-functional requirements that address business needs. 
  • Ensures financial business goals are aligned to the underlying business needs and identifies gaps that may prevent the business from reaching goals. 
  • Evaluates business processes based on a “big picture” view while also understanding the details related to each process step. 
  • Leads internal knowledge sharing discussions related to requirements planning. 

  

Key Outcome: Monthly Reporting – Successfully translates financial business needs and requirements into visual and analytical monthly reports to provide up to date data & analysis to allow key stakeholders to strengthen their decision making. Independently gathers and documents requirements, scope, and proposed solutions for feedback from executive stakeholders. 

Key Responsibilities:  

  • Discuss with key stakeholders areas of concern to provide more accurate data driven projections, participation and resourcing. 
  • Responsible for creating and maintaining: 
  •  Monthly time reporting and analytical evaluation based on scope. 
  •  Monthly financials of actuals versus forecasted and analysis on pacing Input assumptions that drive financial forecasting. 
  • KPI dashboard 
  • Maintain a high level of attention to detail to ensure the accuracy and reliability of financial reporting.  
  • Identifies and accurately captures information pertinent to solution requirements. 
  • Documents unknowns and identifies the path forward to seek resolution. 

  

QUALIFICATIONS    

  • REQUIRED: 
  • 2+ years in accounting or finance role. 
  • Bachelor’s degree in accounting, finance or related field. 
  • Thorough knowledge of accounting principles and procedures. 
  • Experience creating financial statements. 
  • Intermediate analytical skills with the ability to interpret complex financial data and draw meaningful conclusions. 
  • Proficiency in financial modeling, forecasting, and variance analysis. 
  • Excellent communication and presentation skills, with the ability to communicate financial information effectively to non-financial stakeholders. Proficient use of Microsoft Office products, including Word, Excel and PowerPoint. 
  • Strong organizational skills and a proven ability to prioritize and manage multiple projects simultaneously. 
  • PREFERRED: MBA or CPA; experience creating dashboards in PowerBI. 

 

 CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients   
  • COLLABORATIVE: working with teams and across the organization with ease   
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance   
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments   
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

 

WORK ENVIORNMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.  

COMPENSATION

Butler/till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $52,000.00- $73,000.00 and represents the annual salary range in Rochester, NY. base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Information Analyst plays a vital role in distilling raw data into actionable insights to inform campaign optimizations. They exercise discretion and independent judgment within the data collection, modeling, measurement planning, visualization, and analysis process. This individual collaborates closely with senior team members to analyze information needs, data relationships, workflow, and technical documentation. Strong communication skills, proactive attitude, and adaptability are crucial for success in this fast-paced, deadline-driven environment.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  Represent media data with domain expertise for campaign performance reporting. 

Key Responsibilities: 

  • Identify, collect, prepare, transform, and validate data.
  • Understand and maintain data models, mappings, and relationships.
  • Complete data transformations across all data sources, including 3rd party measurement data.
  • Perform data quality audits for all media platforms.
  • Act as a subject matter expert in data use for measuring and improving marketing campaigns.
  • Confidently respond to client questions in meetings and clearly articulate answers to questions in written form, demonstrating knowledge and understanding of both client business problem but interpretation of the data used to address it.

Key Outcome:  Measurement Planning, Visualization & Analysis.

Key Responsibilities: 

  • Establish business objectives and define KPIs and metrics, thoroughly documenting in standard Measurement Framework.
  • Assist in developing solutions to achieve client measurement goals.
  • Create visualizations to effectively communicate performance.
  • Build, update, and maintain Power BI dashboards across all media data and 3rd party measurement sources for internal and external stakeholders.
  • Documents observations resulting from Power BI dashboard reporting.
  • Responsible for timely and accurate reporting delivery.

Key Outcome:  Technical Process Maintenance & Improvement

Key Responsibilities: 

  • Assist in the development of formal processes and conduct efficiency audits.  
  • Proactively support agency improvement/innovation initiatives. 

Other Responsibilities: 

  • Continuously learn and improve processes to ensure accuracy and efficiency.
  • Organize and manage multiple priorities and projects.
  • Take full responsibility and accountability for contributions and outcome.
  • Ability to define problems, collect and review data, establish facts, and draw valid conclusions.

REQUIREMENTS
REQUIRED QUALIFICATIONS 

  • Bachelor’s degree in Marketing, Computer Science, Information Technology, Statistics, Mathematics, Finance, Economics or a related field.
  • 4+ years of demonstrated experience in data modeling, measurement planning and data visualization.  
  • Proficient in SQL
  • Deep experience in Microsoft Excel, including DAX, complex formulas, pivot tables, Power Pivot
  • Experience in BI tools, preferably Power BI
    Strong written and verbal communication skills

PREFERRED QUALIFICATIONS 

  • Experience with digital media platforms and analyzing media data.
  • Experience in the Healthcare vertical.
  • Experience using project management software.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $65,000 – $92,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Information Analyst plays a vital role in distilling raw data into actionable insights to inform campaign optimizations. They exercise discretion and independent judgment within the data collection, modeling, measurement planning, visualization, and analysis process. This individual collaborates closely with senior team members to analyze information needs, data relationships, workflow, and technical documentation. Strong communication skills, proactive attitude, and adaptability are crucial for success in this fast-paced, deadline-driven environment.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  Represent media data with domain expertise for campaign performance reporting. 

Key Responsibilities: 

  • Identify, collect, prepare, transform, and validate data.
  • Understand and maintain data models, mappings, and relationships.
  • Complete data transformations across all data sources, including 3rd party measurement data.
  • Perform data quality audits for all media platforms.
  • Act as a subject matter expert in data use for measuring and improving marketing campaigns.
  • Confidently respond to client questions in meetings and clearly articulate answers to questions in written form, demonstrating knowledge and understanding of both client business problem but interpretation of the data used to address it.

Key Outcome:  Measurement Planning, Visualization & Analysis.

Key Responsibilities: 

  • Establish business objectives and define KPIs and metrics, thoroughly documenting in standard Measurement Framework.
  • Assist in developing solutions to achieve client measurement goals.
  • Create visualizations to effectively communicate performance.
  • Build, update, and maintain Power BI dashboards across all media data and 3rd party measurement sources for internal and external stakeholders.
  • Documents observations resulting from Power BI dashboard reporting.
  • Responsible for timely and accurate reporting delivery.

Key Outcome:  Technical Process Maintenance & Improvement

Key Responsibilities: 

  • Assist in the development of formal processes and conduct efficiency audits.  
  • Proactively support agency improvement/innovation initiatives. 

Other Responsibilities: 

  • Continuously learn and improve processes to ensure accuracy and efficiency.
  • Organize and manage multiple priorities and projects.
  • Take full responsibility and accountability for contributions and outcome.
  • Ability to define problems, collect and review data, establish facts, and draw valid conclusions.

REQUIREMENTS
REQUIRED QUALIFICATIONS 

  • Bachelor’s degree in Marketing, Computer Science, Information Technology, Statistics, Mathematics, Finance, Economics or a related field.
  • 4+ years of demonstrated experience in data modeling, measurement planning and data visualization.  
  • Proficient in SQL
  • Deep experience in Microsoft Excel, including DAX, complex formulas, pivot tables, Power Pivot
  • Experience in BI tools, preferably Power BI
    Strong written and verbal communication skills

PREFERRED QUALIFICATIONS 

  • Experience with digital media platforms and analyzing media data.
  • Experience in the Healthcare vertical.
  • Experience using project management software.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $65,000 – $92,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).  

SUMMARY

As an Integrated Planner, you are an integral piece to supporting and stewarding the recommended strategic plan(s) for our clients, working in partnership with your Planning cohort, the Account team, and the Channel Activation teams. You will be responsible for understanding our clients’ business goals, objectives, and campaign strategy to enable pull-through of that strategy in appointed initiatives and/or tactics. Throughout the course of a campaign, you will monitor performance against metrics to fuel optimizations driving KPI performance. 

KEY OUTCOMES & RESPONSIBILITIES  

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals 

Key Responsibilities:  

  • Support briefing of channel activation team(s) on strategic objectives to guide execution 
  • Clearly document plan nuances, changes or client requests to the channel activation team(s) to guide execution 
  • Maintain consistent knowledge of landscape evolution, leveraging insight to fortify plan recommendations 
  • Participate in client calls and collaborate with your Integrated Planning team on next steps 

Key Outcome: Continued elevation of campaign insights and optimizations tied to business outcomes 

Key Responsibilities:  

  • Monitor performance of campaigns towards client metrics and KPIs, noting how each channel is tracking towards holistic goals 
  • Engage channel activation team in opportunities to improve performance against client metrics and KPIs 
  • Recommend cross-channel campaign optimizations to improve performance, partnering with the Supervisor and/or Manager as needed 

Key Outcome: Cross-functional collaboration and strategic alignment 

Key Responsibilities:  

  • Collaborate with cross-functional teams to develop strategic work that meets client objectives
  • Understand cross-functional workflow processes & coordinate with teams to progress project 

Other Responsibilities:  

  • Ask discovery questions to deepen understanding of client and business challenges, marketplace opportunities, and audience research – approach new projects with curiosity and proactivity 
  • Build autonomy in pulling syndicated research to tell stories about the clients’ audience, competitive landscape, and marketplace trends that will ultimately impact campaign strategy and tactical approach 

REQUIREMENTS

REQUIRED QUALIFICATIONS  

  • Degree in Communication, Media, Marketing, Public Relations, or a related field 
  • 2+ years’ experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications 
  • Excellent written and verbal communication skills, with an eye for detail 
  • Demonstrated analytical and problem-solving skills 
  • Intermediate use of Microsoft Office products, including Word, Excel and PowerPoint 

PREFERRED QUALIFICATIONS  

  • Experience working in an agency setting. 
  • Demonstrated ability to manage complex projects, working with and delegating to other teams, as required 
  • Knowledge and past experience using Microsoft PowerBI, project management software, media buying/planning software, and syndicated research tools 

CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease?  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

WORK ENVIRONMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

  

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $45,000 – $63,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

SUMMARY   

The Learning and Development Specialist / Talent Business Partner is responsible for driving performance management, talent development, and employee engagement initiatives. This role will support the organization in utilizing the Quantum Workplace performance management system, implementing strategic development programs, and managing employee engagement surveys and action plans. Additionally, the role involves collaborating with leadership teams to ensure alignment of talent strategies, improve onboarding, and foster a culture of continuous learning and inclusion. 

 

KEY OUTCOMES & RESPONSIBLITIES: 

Key Outcome: Foster high engagement among employees.   

Key Responsibility: Lead Employee Engagement & Action Plans 

  • Lead the employee listening strategy, analyze employee survey data and collaborate with leadership to develop action plans based on insights and feedback. 
  • Design, implement, and manage employee recognition programs that align with company values and contribute to a positive workplace culture.  
  • Implement mechanisms for gathering ad hoc employee feedback as needed (including surveys, focus groups, or regular check-ins) to gather valuable insights into employee sentiment and engagement levels using this feedback to inform Talent strategies and initiatives. 
  • Lead the design, implementation, and management of 360-degree feedback initiatives, ensuring anonymity and actionable insights for development. 
  • Analyze feedback data to identify developmental opportunities and support growth across teams. 

Key Responsibility: Enhance Onboarding Experience 

  • Develop and refine the onboarding process to provide a positive and informative experience for new hires. 
  • Collaborate with HR to ensure new hires have the necessary training, tools, and resources for success. 
  • Continuously evaluate and improve the onboarding experience based on feedback. 
  • Design a 30/60/90-day onboarding experience, ensuring structured integration for all levels. 

Key Outcome: Key Outcome: High-performance culture through effective talent management 

Key Responsibility: Serve as the subject matter expert for the Talent Management System (Quantum Workplace) 

  • Manage and oversee the performance management system (Quantum Workplace) to ensure seamless functionality and drive adoption for employees and managers. 
  • Provide guidance on goal-setting, performance tracking, feedback, and evaluations, ensuring alignment with company objectives. 
  • Monitor performance data, identify trends, and maintain integration with HRIS for information updates to support talent management processes. 

Key Responsibility: Facilitate Integrated Annual Review & Goal Development Programs 

  • Lead the annual review process, ensuring alignment between individual goals and organizational objectives. 
  • Support managers in setting SMART goals and conducting impactful performance reviews while managing continuous feedback in Quantum Workplace. 

Key Responsibility: Enhance Leadership & Management Development Opportunities and Programs 

  • Design and coordinate quarterly leadership development programs and deliver training on management skills, team building, and conflict resolution. 
  • Partner with senior leaders to identify high-potential employees using Talent Reviews and Succession Planning in Quantum Workplace and create tailored leadership development plans. 
  • Collect feedback from participants to refine programs and ensure effectiveness. 

Key Outcome: Provide guidance on leadership development, recruitment needs, workforce planning, and succession.  

Key Responsibility: Act as a Strategic Talent Business Partner to assigned Organizations and Leaders 

  • Partner with Organizations and Leaders to design and implement career pathing programs to enhance employee development and retention.  
  • Oversee goal setting and performance management processes, assisting managers with goal drafting, follow-up, and continuous feedback.   
  • Coach the department level managers/supervisors through the annual performance processes, and decision making around compensation and remuneration programs in line with our pay-for performance culture.     
  • Ensure all role profiles, position openings and RFA’s are complete, approved and submitted for processing.  
  • Actively promote DEIB initiatives through training and support of managers and employees that foster an inclusive culture, and support recruitment efforts to attract diverse talent.  
  • Work closely with leaders to align talent strategies with department objectives, translating business needs into actionable initiatives. 
  • Support organizational restructuring and manage change processes, ensuring effective communication and manager support. 
  • Advise on talent acquisition, compensation planning, and succession strategies.  
  • Receive and manage resignation letters for your departments, initiating Wrike project, and conducting the exit interview. Collaborate with Talent tech and payroll for processing.   

Key Responsibility: Navigate Unique Employee Relations Situations While Maintaining Compliance Requirements  

  • Serve as an advisor on employee relations matters, resolving conflicts, conducting investigations, and guiding managers through corrective actions. 
  • Ensure compliance with HR laws and regulations, proactively updating policies and ensuring clarity and fairness. 
  • Educate employees on policies and self-service resources, ensuring alignment with company standards. 

Key Responsibility: Maintain a High Level of Confidentiality & Data Privacy 

  • Uphold strict confidentiality standards when handling employee information, ensuring compliance with regulatory requirements and safeguarding sensitive data. 

QUALIFICATIONS    

 REQUIRED QUALIFICATIONS: 

  • The ideal candidate will have a bachelor’s degree in human resources, Organizational Development, Business Administration, or a related field preferred.  
  • 6-8 years of progressive Human Resources business partnering experience, related experience, or equivalent combination of education and experience.  
  • Experience with performance management systems (Quantum Workplace or similar) and employee engagement surveys. 
  • Proven experience in employee relations, with a focus on creating positive workplace culture. 
  • Strong coaching, conflict resolution, relationship and team building skills and demonstrated ability to influence business leaders. 
  • Demonstrated client service focus and ability to build strong relationships quickly.  
  • Outstanding interpersonal, verbal, and written communication skills that facilitate prompt and constructive solutions. 
  • Ability to use independent judgment, problem-solve, be creative and answer questions. 
  • High ethical standards and a commitment to diversity and inclusion. 
  • Strong knowledge of HR laws and regulations. 
  • Comfortable adapting to change in a fast-paced, dynamic, and ambiguous environment and ability to think clearly under pressure. 
  • Flexibility to work across a diverse range of projects with different stakeholders.  
  • Self-motivated and able to work in an autonomous environment but contribute as a team member.  
  • Highly organized, attention to detail and excellent follow-through required. 
  • Proficient in Microsoft Office (Word, Excel, PowerPoint, and Outlook) 

 

 

PREFERRED QUALIFICATION: 

  • Professional certifications such as SHRM-CP, SHRM-SCP, PHR, or SPHR  

 

CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.   
  • COLLABORATIVE: working with teams and across the organization with ease   
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.   
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances, delivers on commitments.   
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

 

 

WORK ENVIORNMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.  

 

 

Commitment to Diversity, Equity, Inclusion and BelONGing 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work. 

 

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

Apply Today

This position offers an exciting opportunity to drive business results for multiple enterprise-level clients across categories and geography. The creative services team at Butler/Till is new and growing, offering a dynamic team environment and a host of opportunities for growth. A successful Manager, Creative Services should have the ability to autonomously handle extremely complex issues and problems while proactively soliciting director level support for escalated issues. 

The Manager, Creative Services will be accountable to the research, develop, and delivery of creative solutions for our clients, to help tell their brand stories through an integrated marketing approach, backed by a foundation of data-driven decision-making.  They will focus their passion on creating unique brand voices, curating relevant and impactful messages, and utilizing their managerial skills to lead a team of creative specialists that develop outstanding, personalized creative. A Manager, Creative Services has mastered the scope of creative competencies at Butler/Till. 
 

KEY OUTCOMES & RESPONSIBILITIES 
Key Outcome: Accountable for a team that develops and executes engaging creative solutions across paid, earned, and owned marketing strategies that align to objectives, are supported by evidence, and adhere to brand guidelines. 
Key Responsibilities:  

  • Manage multiple people and projects simultaneously and in an autonomous fashion, meeting all deadlines and delivering exceptional-quality work.
  • Lead a team of Creative Specialists in the execution of creative solutions inclusive of delegation and accountable for outcomes. 
  • Lead the evolving creative solutions offering through innovation and operational excellence. 
  • Encourage their team to proactively research, and share, creative trends, and advancements, as well as consumer trends and preferences to ensure concepts remain relevant and appealing.
  • Exhibit thought leadership of industry trends and emerging creative formats to lead ways to keep Butler/Till’s Creative Service solution innovative. 

Key Outcome: Own collaboration amongst key stakeholders to create cohesive, strategic, and impactful solutions.
Key Responsibilities: 

  • Accountable for close collaboration with other Creative Services groups, Integrated Planning, Account and Analytics to align client expectations, goals, objectives, outcomes, and optimization of creative.
  • Is held accountable for efficiency through cross creative solutions group collaboration by leveraging existing processes while identifying opportunities to improve and evolve creative services workflow.  
  • Represent Creative Services in various cross-functional meetings—such team leads, program status and project briefs.
  •   Function as a mentor for all team members; focus on cross departmental collaboration and research skills. 

Key Outcome: Engage, retain, and enable performance of talent.
Key Responsibilities: 

  • Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent.
  • Manage a team; set clear, outcome-based performance goals. Establish and maintain development plans for each.
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement.
  • Remove barriers to enable team outcomes.
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential.

Other Responsibilities: Focus areas represent concentrations within the Creative Services team. A Manager, Creative Services is responsible for contributing to the objectives of each focus area at a level that is in alignment with the expectations of their key outcomes. 

ENTERPRISE ENABLEMENT 

  • Support the leadership team to achieve operational excellence and measurable growth within the Creative Services capability, across the Butler/Till Enterprise. 
  • Improve the efficiency of the creative tech stack in a way that will positively impact the department, and day-to-day operations of the creative services team.  
  • Identify additional opportunities for current and future clients who would be a good fit for creative services, leading to smart, strategic growth for both the client and the agency.  
  • Interface with clients as needed, interview them to get to know their brand, and strategize with them to ensure their goals and objectives are being met.  
  • Function as a supporting role in building organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives. 

DATA & OPTIMIZATION 

  • Utilize data to inform current and future creative service optimization and innovation strategies.  
  • Utilize tools to monitor the effectiveness of content and campaigns, yielding valuable insights regarding engagement, reach, and audience demographics. 
  • Utilize findings to develop data-driven recommendations for creative campaigns and strategy refinement.  
  • Report on performance and share findings to internal stakeholders, making recommendations for improvements and adjustments.  
  • Competitive analysis of creative solution services for existing and potential clients.  
  • Strategy and execution of paid social creative campaigns.  
  • Management of refunds and cancellations of paid social creative campaigns.  
  • Function as a supporting role in building organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives. 

CREATIVE SOLUTIONS 

  • Provide creative solutions across core capabilities including copy writing, design, and video across various channels to support client goals and objectives.  
  • Strategize, conceptualization, direct and consult with internal marketing functions and external clients and/or partners.  
  •  Align project resources and deliverables to create timely creative solutions that deliver measurable business results. 
  • Innovation of new, efficient processes to facilitate the scalable production of creative solutions, ensuring streamlined and effective workflows. 
  • Function as a supporting role in building organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives. 

PROCUREMENT & ACTIVATION 

  • Serve as the stewards of operational excellence and innovation specifically tailored to a decentralized model.  
  • Combine creative strategy and corresponding solutions to deliver an effective content marketing solution.  
  • Organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives. 
  • Social media page, web page, and email content audits. 
  • Evaluate and improve webpage content for keyword optimization, copy length, and linking strategies.  

QUALIFICATIONS   

REQUIRED QUALIFICATIONS 

  • 6+ years of creative design experience.
  • Masterly level knowledge in graphic design or multimedia production, tools, software, editing, and creative principles needed in concept, creation, and production (Adobe Creative Suite, Canva, Sketch, Figma, etc.).
  • 6+ years of design and writing with for a marketing function.
  • Expert knowledge in data-driven decision-making that positively impact marketing campaign outcomes. 
  • 2+ years of mentorship or managerial experience.
  • Exceptional portfolio demonstrating specialized skill application in a professional setting.
  • Ability to effectively provide and receive feedback to refine designs.
  • Exceptional verbal, written, and communication skills.
  • Extremely organized and detail-oriented—able to manage multiple moving pieces and retain a lot of information at once, all while striving for excellence.
  • Be creative and business-minded, a proven history of knowing how to balance both skills.  
  • Adept strategic insight and analytical skills.
  • Effective self-driven problem solver.
  • Professional demeanor.

PREFERRED QUALIFICATIONS 

  • Agency experience.
  • Ability to use social media planning, scheduling & posting software.
  • Experience using Hootsuite.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance.  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). 

Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

EEO DISCLAIMER

At Butler/Till we are independent, women-owned and led, proudly purpose driven, and 100% employee-owned. Our structure and culture empower us to create positive impact for our clients, for the communities in which we live and work, and for ourselves. 

Regardless of the background you come from, we’re thrilled to have you join us on our journey to be better every day. 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

As a Manager, Integrated Planning, you will be responsible for defining and enabling the strategic, cross-channel communications/media plan for your client(s), providing direct oversight to the Planner(s) working on your team. You will work closely with the Channel Activation teams and Account teams to plan for solutions that achieve client’s business goals and objectives, supporting recommendations with research across the media/communications industry, your client’s category/competition, and key target audiences.  

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals 

Key Responsibilities:  

  • Understand and build actionable insights based on the understanding of audiences’ journey, attitudes, past campaign efforts, and deep media industry knowledge 
  • Build and articulate a connective communication plan strategy based on the needs of the clients’ business, partnering with the Associate Director/Director of Integrated Planning, as needed 
  • Effectively evaluate and deliver cross-channel plan recommendations based on strategic objectives and plan strategies 
  • Present Butler/Till solutions through a compelling, storytelling lens to stakeholders (internally and externally) 
  • Actively participate in brainstorming and lead conversations that steward campaign execution or pull-through with clients and external agencies 

Key Outcome: Continued elevation of campaign performance insights and optimizations tied to business outcomes 

Key Responsibilities:   

  • Support Senior/Planner(s) in their ability to build actionable insights and rationale for plan recommendations, clearly articulate the strategic objectives to Channel Activation team(s), and lead ongoing campaign management tasks 
  • Lead campaign performance discussions with Account, Client, and Partner Agency team(s) 
  • Consistently seek feedback across cross-functional team to measure and improve performance against client metrics and KPIs 

Key Outcome: Cross-functional collaboration and strategic alignment  

Key Responsibilities: 

  • Represent the voice of the strategy internally, guiding cross-channel recommendations to achieve plan objectives 
  • Autonomously make decisions to progress projects forward in a manner that delivers on the strategic need, meets/exceeds client expectations, and delivers on Agency quality standards 
  • Collaborate with cross-functional team leads to remove barriers to developing strategic work that meets clients’ objectives and expectations 
  • Regularly assess and reflect on client-specific processes, providing recommendations to Manager and/or Director to continue to optimize towards effectiveness, supporting implementation of the solution as identified 

Key Outcome: Transformational client business impact  

Key Responsibilities: 

  • Provide consistent, confident strategic point of view and leadership across day-to-day Planning deliverables 
  • Develop strategic, outcome-based insights, through a mastery of research toolkit, that lead to impactful plan optimization and innovation 
  • Proactively recommend innovative ideas for the campaigns managed, supporting the Integrated Planning Director and account teams with articulation of new recommendations and plan opportunities to client 
  • Accountable to maintaining consistent knowledge of landscape evolution, translating “where the communications/media industry is going” to how that impacts client strategy and tactical pull-through 

Key Outcome: Engage, retain and enable performance of talent 

Key Responsibilities: 

  • Contribute to management of talent plans. Assess, hire, on-board, and grow role-appropriate talent  
  • Manage a team of Planner(s), setting clear, outcome-based performance goals for them and establishing and maintaining development plans for each  
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement 
  • Remove barriers to enable team outcomes 
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential 
  • Demonstrated ability to tailor 1:1 coaching with a specific business outcome in mind 

Other Responsibilities:  

  • Support onboarding of new clients and/or new campaigns within client portfolio 
  • Ability to travel – varies by client. Hiring manager will clearly articulate travel requirements for account (s); subject to change based on the dynamic needs of individual clients. 

REQUIREMENTS
REQUIRED QUALIFICATIONS  

  • Degree in Communication, Media, Marketing, Public Relations, or a related field 
  • 7+ years’ experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications 
  • 3+ years’ experience mentoring team members, preferably at least one year of direct manager experience 
  • Demonstrated ability to understand and build actionable insights from first-party and syndicated research tools, leveraging them as key rationale for strategic communications plan recommendations 
  • Excellent presentation skills – verbally and written – for clients or relevant external audience 
  • Strong comfort level with data, analytics, and measurement solutions and recommendations 
  • Intermediate use of Microsoft Office products, including Word, Excel, and PowerPoint 

PREFERRED QUALIFICATIONS  

  • Experience working in an agency setting and cross-functional working-knowledge base, across media, creative, analytics, account, and client teams 
  • Experience with third-party measurement partners (such as brand lift studies, Kantar or Nielsen attitudinal studies, and industry specific partnerships, e.g., IQVIA, Crossix) 

CORE COMPETENCIES

  • CUSTOMER FOCUS: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
     

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $67,000 – $94,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

Summary

As a Payroll & Benefits Specialist, you will be responsible for accurately processing payroll, managing the full range of employee benefits and leave administration, all while maintaining professionalism and confidentiality, and ensuring compliance with relevant regulations and company policies. Effective communication with employees and managers is integral to the position and involves disseminating information and providing clear guidance. A successful Payroll & Benefits Specialist should have the ability to handle moderately complex issues and problems while leaning on the support of senior level staff for more complex issues.  

Key Outcomes & Responsibilities

Key Outcome: Ensure accurate and timely payroll processing in full compliance with company policies and applicable regulations.

Key Responsibilities: 

  • Accurately process payrolls for all employees on time, including regular wages, overtime, bonuses, taxes, and deductions.
  • Review and validate timesheets, attendance records, and other documents for accuracy.
  • Serve as the primary contact for payroll-related information, collaborating with internal partners to gather data, resolve discrepancies, maintain accurate records, analyze payroll data, and conduct regular audits before final submission.
  • Address employee payroll inquiries, create educational resources to promote self-service, and ensure adherence to company payroll policies.
  • Work with external payroll providers or vendors to ensure data accuracy and timely delivery of services, handling any issues or escalations.
  • Proactively monitor and interpret evolving payroll regulations, ensuring full compliance while mitigating risks and maintaining operational integrity.
  • Contribute to payroll policy updates and participate in related projects, system upgrades, and process improvements.
  • Handle unemployment requests, employment verifications, and government withholding mandates promptly, involving internal partners when necessary.

Key Outcome: Seamless benefits administration that ensures accuracy, compliance, and positive employee experiences.

Key Responsibilities: 

  • Administer employee benefits, ensuring accuracy and compliance with laws and regulations.
  • Manage relationships with benefits vendors, including insurance providers, retirement plan administrators, and third-party administrators. Reconcile claims and reimbursements.
  • Coordinate and execute open enrollment, including communications, vendor coordination, employee meetings, and ensuring accurate enrollment data.
  • Act as a point of contact for employee benefits questions and issues, providing guidance and resolving escalated inquiries.
  • Perform regular audits of benefits data, identifying and correcting discrepancies.
  • Contribute benefits strategies to enhance the organization’s benefits offerings, considering industry trends and budget considerations.
  • Stay informed on federal, multi-state (e.g., ERISA, DOL, IRS, ACA, NYS PFL, HIPAA), and local regulations to ensure compliance.
  • Work closely with internal partners and other stakeholders to align benefits programs with business processes.

Key Outcome: Effective and compliant management of employee leave programs.

Key Responsibilities: 

  • Administer all employee leave programs, including paid time off, sick leave, personal leave, and parental leave, in line with company policies and legal requirements.
  • Accurately track, document, audit, and report employee leave balances, taking corrective actions as needed to maintain up-to-date records.
  • Collaborate with internal partners to streamline leave approval processes and ensure timely adjustments to employee pay when leave is taken.
  • Stay informed on changes to leave laws and regularly update company policies to ensure compliance and alignment with best practices.
  • Handle leave-related matters with confidentiality and sensitivity, providing employees with clear guidance on policies and procedures to ensure understanding and transparency.

Key Outcome: Provide comprehensive support to the Talent Team through effective employee communications, HCM system maintenance, and seamless management of employee lifecycle processes.

Key Responsibilities: 

  • Develop in-depth expertise in the HCM system and serve as a subject matter expert (SME) to provide comprehensive support to employees.
  • Manage HR Actions, such as new hires, promotions, transfers, job title changes, and salary adjustments, by updating HCM records accurately and promptly reflecting changes in employment status or job details.
  • Execute the timely and accurate processing of employee terminations in the HCM system and prepare exit packages to ensure compliance with company policies and legal requirements.
  • Provide communications and training to HR staff, employees, managers, and employees on payroll, benefits, or leave related topics, including new program offerings, changes in regulations, and best practices.
  • Leverage technology solutions to streamline payroll, benefits and leave-related processes for increased efficiency.

Other Responsibilities:

  • Uphold strict confidentiality and data privacy standards when handling employee information, adhering to company policies and regulatory requirements to safeguard sensitive payroll data from unauthorized access or disclosure.
  • Willingness to undertake additional duties and responsibilities beyond the scope of the primary role, as assigned by the supervisor or management, to contribute to the overall success of the team and organization.
  • Participate in special projects related to payroll, benefits, and leave administration as assigned. 

Requirements

REQUIRED QUALIFICATIONS  

  • Bachelor’s degree in human resources, accounting, business, finance, or related field.
  • 2+ years proven experience in payroll processing, benefits and leave administration.
  • Knowledge of federal and state regulations governing payroll, employee taxes, and benefits.
  • Detail-oriented, with a commitment to accuracy and compliance and ability to critically evaluate.
  • Exceptional analytical, mathematical and calculation skills.
  • Ability to maintain confidentiality and handle sensitive information.
  • Ability to work independently and on tight deadlines.
  • Excellent written and verbal communication skills.
  • Strong collaboration skills and ability to work with a team.
  • Experience with HRIS/benefits administration software and platforms.
  • Knowledge of payroll, garnishments, and benefits distribution.
  • Strong multitasking abilities.
  • Good research and problem-solving skills. 

PREFERRED QUALIFICATIONS 

  • Intermediate knowledge of Excel.
  • Experience with Paylocity and UKG Ready.
  • Relevant certifications: FPC, CPP, CEBS, PHR, SPHR, etc.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.  
  • COLLABORATIVE: working with teams and across the organization with ease.  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting.

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $56,000 – $71,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

As a Senior Integrated Planner, you will define and help shape the strategic, cross-channel communications/media plan for your client(s). You will work closely with the Channel Activation teams and Account teams to plan for solutions that achieve client’s business goals and objectives, supporting recommendations with research across the media/communications industry, your client’s category/competition, and key target audiences. Throughout the campaign, you will recommend cross-channel optimizations to improve KPI performance.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals

Key Responsibilities:

  • Understand and build actionable insights based on the understanding of audiences’ journey, attitudes, past campaign efforts, and deep media industry knowledge
  • Present recommendations across core capabilities to the client, with clear rationale
  • Lead briefing of channel specialist team(s) on strategic objectives to guide execution
  • Participate in client calls and proactively ask and/or address questions that will move campaigns forward

Key Outcome: Continued elevation of campaign performance insights and optimizations tied to business outcomes

Key Responsibilities:

  • Monitor performance of campaigns, engaging channel activation team in opportunities to improve performance against client metrics and KPIs
  • Build actionable insights & recommend cross-channel campaign optimizations, supporting decisions with clear rationale
  • Participate in campaign performance discussions with Account, Client, and Partner Agency team(s)

Key Outcome: Cross-functional collaboration and strategic alignment

Key Responsibilities:

  • Collaborate with cross-functional teams to develop strategic work that meets client objectives
  • Understand cross-functional workflow processes & coordinate with teams to progress project
  • Autonomously make decisions to progress projects forward in a manner that meets client expectations and Agency quality standards

Key Outcome: Transformational client business impact

Key Responsibilities:

  • Provide consistent, confident point of view across day-to-day Planning deliverables
  • Accountable to maintaining evergreen knowledge of landscape evolution, translating “where the communications/media industry is going” to how that impacts client strategy and tactical pull-through

Other Responsibilities:

  • Ask discovery questions to deepen understanding of client and business challenges, marketplace opportunities, and audience research – proactively translating into actionable marketing solutions
  • Identify cross-functional barriers and apply critical thinking skills to recommend solutions to Supervisor/Manager

REQUIREMENTS
REQUIRED QUALIFICATIONS

  • Degree in Communication, Media, Marketing, Public Relations, or a related field
  • 4+ years of experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications
  • Demonstrated analytical thinking, and problem-solving skills
  • Knowledge and advanced beginner experience leveraging syndicated research tools (e.g., competitive intel, audience insights, etc.)
  • Excellent written and verbal communication skills, with an eye for detail
  • Strong client presentation skills
  • Intermediate use of Microsoft Office products, including Word, Excel and PowerPoint

PREFERRED QUALIFICATIONS

  • Experience working in an agency setting
  • Demonstrated ability to manage complex projects, working with and delegating to other teams, as required
  • Knowledge and past experience using Microsoft PowerBI, project management software, and media buying/planning software

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease?
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $55,000 – $77,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).  

SUMMARY

“Programmatic isn’t just a media channel, it’s a way of buying.” 

The Senior Programmatic Specialist candidate is responsible for bringing this mantra to life by driving programmatic strategy across B/T’s portfolio of clients using a data-driven approach. Using their extensive experience in programmatic activation in DSPs, ad operations, trading, data analysis, and insight writing, the Senior Programmatic Specialist candidate will be responsible for advancing our programmatic utilization on our client portfolio to meet/exceed their business goals and objectives. 

They must be super-collaborators and act as consultants with our Integrated Planning, Account, and Analytics teams to develop a deep understanding of our client’s products, competitors, target audiences, hopes and dreams, and be perceived as their right-hand/go-to source for all strategy & activation needs. Must also contribute to enterprise-level thought leadership, establishing us as experts, crafting best practices, internal and external communications, and innovating on behalf of our overall capabilities.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome: Activation: This position plays a critical role in managing and maintaining digital media campaigns, to drive performance and value on behalf of our clients. 

Key Responsibilities: 

  • Expert in self-serve DSPs like The Trade Desk, DV360, PulsePoint, etc.
  • Must efficiently download, interpret, and act on multiple campaign sets, encompassing various brands, targeting strategies, marketing funnel stages, and target audiences (both B2C and B2B).
  • Recommend and/or implement changes to the settings within the DSPs to ensure all KPI’s for each client campaign meet or exceed pre-established benchmarks.
  • Document changes/optimizations and learnings that feed strategic insights.
  • Expert in the setup of new campaigns, including the implementation of tracking tags.
  • Supports the quality assurance efforts of campaign set-up in the DSPs.
  • Continuously analyze key performance metrics to measure the effectiveness of campaign initiatives.

Key Outcome:  Planning & Strategy: The breadth of the programmatic space is expansive, so our Senior Specialist has the valuable skill to identify effective programmatic tools to meet and exceed client objectives. 

Key Responsibilities: 

  • Collaborate with cross-functional teams to gather insights, offer recommendations and optimizations to exceed campaign benchmarks.
  • Recommends client specific partners, cost and strategy that fulfill campaign objectives, this would include entering new tactical plans and edits into our internal database (tactical planning)
  • Researches new vendors and tactics, and provides competitive research, spending data, market analyses, trends and market-specific opportunities.
  • Evaluates and recommends programmatic partners, technology and platforms

Key Outcome:  Communication and Collaboration: Effective communication and collaboration are keys to success at Butler/Till, to ensure we’re all working together to achieve success for our clients.

Key Responsibilities: 

  • Works closely with Specialist and Associate Specialist peers to ensure campaign management tasks are completed and  executional best practices are followed. May include some training to achieve the Planning, Strategy, Measurement & Reporting and Stewardship functions.
  • Supports Integrated Planning team in the development of channel plans including budget forecasts, campaign/bid strategies, campaign structure, competitive insights, and key learnings that can be put into actionable items
    Is a vocal role in defining our approach and answering both client and internal cross-functional team questions and inquiry
  • Collaborates with Analytics, Integrated Planning, and Account Service teams to build reports, craft client communication and identify new opportunities in the programmatic space. 

Key Outcome:  Data Analysis & Insights: Channel Specialists can turn raw numbers into a meaningful story about campaign performance. They use these insights to make media performance better and help clients achieve their business goals.

Key Responsibilities: 

  • Experts at analyzing campaign data to determine the impact of programmatic media, paired with action plans to further drive results.
  • Effectively communicates and educates internal teams on performance nuances, citing team-driven optimizations and/or external factors that impact performance.
  • Acts as channel SME, and presents channel performance to clients with confidence, fields any questions, and/or provides any client follow-ups to channel-specific inquiries.
  • May be asked to assist with troubleshooting reporting and/or trafficking mapping and/or site tagging to assist with campaign measurement.
  • Collaborates with Analytics to ensure data accuracy in dashboards and recommend appropriate KPIs for recommended channel activation strategies.
  • Collaborates with channel peers to understand cross-channel dependencies and build synergistic strategies to further overall campaign performance. 

Key Outcome: Stewardship: This position plays a critical role setting, stewarding, and optimizing the agency’s programmatic enterprise offering, inclusive of processes, guidelines, best practices, and standards. 

Key Responsibilities: 

  • Establishes organization-wide programmatic best practices, guidelines, objectives and documented regulations. 
  • Keeps the channel team up to date on programmatic media best practices, guidelines, objectives and standards associated with programmatic campaigns.
  • Leads, measures and optimizes the agency’s programmatic supply management approach and quality/brand safety/fraud mitigation
  • Contribute to monthly forecasting, billing, and maintenance of process documentation.
  • May be asked to assist with Invoice Approval and Reconciliation, ensure all known fees / discounts / added value etc. are correctly captured per Scope documents.
  • May be asked to assist with troubleshooting of reporting and/or trafficking mapping and/or site tagging to assist with campaign measurement.

Key Outcome:  Thought Leadership: Senior Specialists are considered industry experts in their field and contribute to the innovation and growth of agency offerings, as well as positing Butler/Till as a domain leader. 

Key Responsibilities: 

  • Stays abreast of programmatic policies, regulations, innovations, and opportunities. 
  • Creates written communications such as POV’s, case studies, white papers, blog posts, presentations, etc. for both internal and external stakeholders. 
  • Evaluates and activates with new strategic partners that provide upscaled value for our client campaigns. 
  • Engages in verbal communications such as speaking opportunities, client tactical pitches, etc. that educate or inform internal or external stakeholders about best practices or innovation opportunities.

REQUIREMENTS

REQUIRED QUALIFICATIONS 

  • EDUCATION – Bachelor’s degree in Marketing, Advertising, Communications, Business or equivalent work experience 
  • EXPERIENCE – Minimum of 4+ years of experience managing and leading campaigns in the channel ecosystem. Experience with strategic planning and applied experience of bringing plans to execution. Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.
  • Proactive and curious attitude. Strong problem-solving skills.
    Comfortable operating in a fast-paced, deadline driven environment with rapidly changing priorities.

PREFERRED QUALIFICATIONS 

  • Expert Excel user, comfortable with data management in Excel, paired with strong statistical and analytical skills
  • Demonstrated aptitude for quickly learning and leveraging new technologies, tools, and platforms to drive innovation and efficiency (high Technology Quotient)
  • Experience working in pharma marketing or in a highly regulated industry.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: Working with teams and across the organization with ease  
  • OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
  • PROACTIVITY & AUTONOMY: Takes initiative to explore what can be done to better their work, accounts, teamwork, process and communication.

WORK ENVIRONMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.  

Commitment to Diversity, Equity, Inclusion and Belonging 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work. 

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

COMPENSATION 

Butler/till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $60.000.00- $85,000.00 and represents the annual salary range in Rochester, NY. base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of butler/till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including esop (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).  

SUMMARY 

The Senior Video Specialist leads the development and execution of advanced media strategies for the agency’s Total Play offering. Total Play is an integrated, cross-platform advertising solution that merges video, audio, and gaming formats,  leveraging entertainment-like environments to engage audiences more effectively. With a primary focus on video channels (TV, streaming, and online video), they bring deep expertise in planning and activation. Additionally, they leverage a comprehensive understanding of audio or gaming as complementary channels, enriching cross-channel strategies to deliver more holistic and impactful campaigns. 

Demonstrating a strong aptitude for high quality and accuracy, the Senior Video Specialist drives positive business outcomes through data-driven insights, strategic partnerships, and innovative media solutions tailored to each client’s unique needs.  They effectively manage complex issues independently, seeking leadership support for escalated matters. Additionally, the Senior Video Specialist mentors and coaches junior team members, providing guidance and support to develop their skills and enhance their performance, fostering a collaborative and growth-oriented team environment.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome: Develop comprehensive media recommendations (video, audio, gaming) aligned to client’s objectives

Key Responsibilities: 

  • Lead holistic media consideration across video (TV, OTT, OLV), audio, and gaming, utilizing both direct and programmatic buying methods
  • Collaborate with Integrated Planning, Account Management, and Programmatic teams; provide cross-channel guidance
  • Demonstrate deep understanding of media partner capabilities and integrations; distinguish between direct IO and programmatic activation opportunities where applicable
  • Provide strategic recommendations based on objectives, past performance, and 1st & 3rd party research insights 
  • Research, propose, and champion test & learn opportunities; collaborate with cross-functional teams on viability for execution and measurement
  • Clearly articulate asset and tagging requirements, and provide creative best practices for campaign success
     

Key Outcome: Lead successful activation and ongoing stewardship of complex media campaigns (video, audio, gaming), ensuring seamless execution from planning to implementation

Key Responsibilities: 

  • Oversee the end-to-end RFP process, including vendor outreach, proposal evaluation, negotiations, and securing added value
  • Lead the timely launch and stewardship of multiple client campaigns, each with unique channel and targeting  strategies
  • Manage recurring pacing, invoicing, and reconciliation tasks across all applicable channels
  • Negotiate makegoods for under performance or mismanagement of client investments
  • Support campaign trafficking process, ensuring accurate and timely implementation across channels

Key Outcome: Manage campaign performance and reporting with informed decision-making and optimizations across video, audio, and gaming

Key Responsibilities:

  • Collaborate with Analytics team on recommended KPIs for channel activation strategies and to ensure accurate data tracking for all channels in dashboards (e.g. regular QA of video data)
  • Monitor partner adherence to transparency & brand safety standards; implement enhancements to standards
  • Analyze and report on campaign effectiveness to maximize results across video, audio, and gaming
  • Optimize campaigns based on performance goals and cross-channel dependencies that build synergistic strategies that enhance overall campaign performance
  • Manage troubleshooting of reporting, trafficking mapping, and site tagging to assist with campaign measurement

Key Outcome: Collaboration, partner engagement, and thought leadership advance competitive Total Play offering

Key Responsibilities:

  • Build and maintain strong relationships with partners; actively sharing information with cross functional teams and identifying innovative client opportunities
  • Maintain pulse and report on industry trends and marketplace conditions impacting the video, audio, and gaming landscapes. 
  • Provide actionable insights relevant to our client portfolio
    Author thought leadership (blog posts, white papers, case studies, etc.)
  • Contribute to identification and implementation of best practices, guidelines, and objectives that support planning,  activation, stewardship, and reporting
  • Collaborate with channel peers on integrated efforts to ensure a cohesive deliverable 
  • Participate in internal and external learning and development opportunities. Support development and sharing of educational materials

Other Responsibilities:

  • Demonstrate proficiency in media planning and buying tools throughout campaign workflows 
  • Comprehension and application of complex media math and demonstrate strong analytical skills
  • Adoption & application of communication and project management tools effectively
  • Responsible for leading larger, more complex client organizations and providing support/mentorship to junior team members on small to mid-sized client organizations
  • Responsible for leading internal and external discussions related to clients and video, audio, and gaming offering; may be asked to contribute to and/or lead presentations

QUALIFICATIONS 

REQUIRED

  • EDUCATION: Bachelor’s degree in Marketing, Advertising, Communications, Business, or equivalent work experience 
  • EXPERIENCE: 4+ years of experience developing, launching, and managing video campaigns across linear, streaming video, and/or online video 
  • Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on new opportunities
  • Ability to quickly grasp new technology and product changes, and identify application to current work
  • Written & verbal communication skills
    Proactive and curious attitude. Strong problem-solving skills
  • Comfortable operating in a fast-paced, deadline driven environment with rapidly changing priorities
  • Self-starter able to seek new opportunities or projects, and lead with support from start to finish 

PREFERRED 

  • Experience working in highly regulated industry (e.g. pharma, healthcare)
  • Experienced using syndicated research and 1st party data to inform strategy and activation
  • Presentation skills 

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $54,000.00 – $76,000.00 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).  

SUMMARY

The Social Media Specialist is responsible for creating and executing effective social strategies across the agency’s client base. This individual will have experience with campaign management, social strategy, and has worked hands-on in social platforms including Facebook, Instagram, LinkedIn and Snapchat. They have experience with performance monitoring and quality assurance of social campaigns. They are comfortable participating in client meetings and possess knowledge of social trends and new partnerships.

ESSENTIAL FUNCTIONS

  • Day-to day management of assigned, existing social media campaigns and optimize campaigns based on performance goals and measurement framework, documenting changes and learnings
  • Setup of new campaigns, including implementation of tracking tags per the measurement framework
  • Develop and manage campaign budget tracking documents, pacing documents, and budget forecasts
  • Researches new vendors and tactics, and provides competitive research, spending data, market analyses, trends and market-specific opportunities
  • Collaborates with the analytics and account service teams to identify new opportunities in the paid social space for current and existing clients based on an understanding of client objectives, goals and known barriers
  • Establishes organization-wide social media best practices, guidelines, objectives and documented regulations associated with social campaigns
  • Seeks opportunities to contribute to thought leadership material (blog posts, white papers, speaking opportunities, etc.)
  • Analyze, review, and report on effectiveness of campaigns to maximize results
  • Helps in developing paid social strategies and plans for new and existing clients
  • Actively learning how to scope and estimate new projects or campaigns
  • May be asked to assist with monthly forecasting, invoicing, and reconciliation tasks
  • May be asked to assist with QA of social campaigns for a select set of clients with keen attention to detail
  • May be asked to assist with maintenance of process documentation ensuring it’s kept up to date

REQUIREMENTS

  • EDUCATION – Bachelor’s degree in Marketing, Advertising, Communications, Business or equivalent work experience
  • EXPERIENCE – Minimum of 3 years of experience managing campaigns in the social media ecosystem. Exposure to strategic planning and applied experience of bringing plans to execution. Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients   
  • COLLABORATIVE: working with teams and across the organization with ease?  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance   
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments   
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

WORK ENVIRONMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.  

Commitment to Diversity, Equity, Inclusion and Belonging 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work. 

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $44,000- $62,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Software Engineer II is a mid-level role for engineers who have demonstrated proficiency in software development and are ready to take on more responsibility. This role involves designing and implementing solutions for moderately complex problems, taking ownership of features or components, and collaborating with cross-functional teams. The ideal candidate is capable of solving problems independently, refactoring and improving existing code, and mentoring junior engineers. The role provides opportunities to grow technical expertise while contributing to the team’s success.

The overall tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, with databases like MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  High-quality software products

Key Responsibilities: 

  • Design and develop solutions for moderately complex technical problems, often with some level of autonomy.
  • Write clean, maintainable, and testable code while following best practices for architecture, scalability, and security.
  • Develop and integrate different components of the system, ensuring they work together seamlessly.
  • Refactor existing code to improve scalability, performance, and maintainability.
  • Collaborate with cross-functional teams (e.g., Product, Design, QA) to define and implement solutions.
  • Participate in and lead code reviews, providing feedback to peers.
  • Help onboard and mentor junior engineers, sharing knowledge on best practices and development tools.

Key Outcome:  Collaborative team environment

Key Responsibilities: 

  • Actively engage in team discussions, providing ideas for improving processes, tools, and architecture.
  • Work effectively with other engineers, contributing to collaborative problem-solving and technical decision-making.
  • Use tools like JIRA, Confluence, and others to track development progress and document work.
  • Contribute to the agile development process, including sprint planning, backlog grooming, and retrospectives.

Other Responsibilities: 

  • Participate in the development of technical documentation and system artifacts.
  • Assist in troubleshooting and resolving production incidents.
  • Contribute to defining requirements, estimating effort, and scoping development work for new features or bug fixes.

REQUIREMENTS
REQUIRED 

  • Bachelor’s degree in Computer Science, Engineering, or a related field, or equivalent work experience.
  • 2-5 years of professional experience in software development.
  • Strong experience with programming languages and frameworks such as C#, Python, JavaScript, and React.
  • Solid understanding of system design, data structures, and algorithms.
  • Experience with version control systems like Git and GitHub.
  • Familiarity with software engineering best practices, including testing, version control, and CI/CD pipelines.
  • Strong analytical and problem-solving skills, with the ability to tackle moderately complex problems independently.

PREFERRED

  • Experience with cloud technologies such as AWS, Azure, or GCP.
  • Knowledge of databases like MS-SQL, PostgreSQL, or Snowflake.
  • Exposure to agile development methodologies and tools (e.g., JIRA, Confluence).

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION, AND BELONGING 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $72,000- $100,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Software Engineer III is a senior-level role responsible for leading and executing complex technical projects and solving high-impact problems. This role requires a high level of technical expertise and leadership, as well as the ability to mentor junior engineers and influence design decisions across teams. The ideal candidate thrives in leading large-scale initiatives, driving architectural decisions, and solving critical production issues. This role requires strategic thinking, advanced technical skills, and the ability to mentor and guide others in the team.

The overall tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, with databases like MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  High-quality software products

Key Responsibilities: 

  • Take leadership on high-impact technical projects, from design to delivery.
  • Lead the architectural and design decisions for large-scale software systems.
  • Mentor junior and mid-level engineers, providing guidance on design, coding, and testing best practices.
  • Drive improvements in code quality by introducing new practices and tools (e.g., automated testing, code reviews, CI/CD pipelines).
  • Troubleshoot and resolve complex production issues, improving system reliability and performance.
  • Provide thought leadership and innovation in the development of new technologies or features.

Key Outcome:  Collaborative team environment

Key Responsibilities: 

  • Collaborate effectively with cross-functional teams (e.g., Product, Design, QA, Operations) to define requirements and deliver technical solutions.
  • Participate in and sometimes lead architectural discussions, providing insights and guidance to shape the direction of the system.
  • Facilitate knowledge sharing and continuous learning within the team, especially through mentoring.
  • Lead or participate in code reviews to ensure the highest quality and consistency of code.

Other Responsibilities: 

  • Act as a point of contact for troubleshooting complex issues in production or development environments.
  • Drive the identification of technical debt and bottlenecks, proposing and implementing solutions.
  • Contribute to the definition of long-term technical strategy and vision for the team or company.

REQUIREMENTS
REQUIRED 

  • Bachelor’s degree in Computer Science, Engineering, or a related field, or equivalent work experience.
    5-8 years of professional experience in software development.
  • Expertise in programming languages and frameworks such as C#, Python, JavaScript, React, and Node.js.
  • Extensive experience with system architecture, performance optimization, and scalability.
  • Strong understanding of production systems, including handling incidents and ensuring reliability.
  • Experience with cloud technologies such as AWS or Azure, and databases like MS-SQL, PostgreSQL, or Snowflake.
  • Proven ability to mentor junior engineers and lead technical initiatives

PREFERRED

  • Experience in leading large-scale technical projects or initiatives.
  • Experience with advanced testing practices (e.g., test-driven development, automated testing).
  • Familiarity with tools such as Docker, Kubernetes, and CI/CD pipelines.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $86,000- $120,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The people powering our movement

We consider every member a co-creator of our culture. The deep accountability we have to one another and the true sense of belonging and inclusion we cultivate are what makes Butler/Till a great place to build your career.

For over 25 years, we’ve been proud of the work we create, how it’s created, and who it’s created for.

Open Roles

Butler/Till is an Equal Opportunity Employer. We do not discriminate against qualified applicants based upon any protected group status, including but not limited to race, color, creed, religion, gender, national origin, ancestry, age, marital status, military or veteran status, sexual orientation, physical or mental disability or medical condition as defined by applicable equal opportunity laws.

Butler/Till offers reasonable accommodations in the hiring and employment process for individuals with disabilities. If you need assistance in the application or hiring process to accommodate a disability, you may request an accommodation at any time.