Careers

A top workplace that

nourishes your passion

Have you been searching for a career offering growth opportunities and flexibility—but also backed by a purpose-driven company that aligns with your values? You’ve found it.

We can proudly say we’re one of the only independent, women-owned/led, and 100% employee-owned agencies in the world.

At Butler/Till, we don’t just provide employment. We believe in investing in every aspect of our employees’ life: time, health, wealth, learning and development, and peace of mind. That’s our promise to our employee-owners.

Our benefits and people-first mentality has curated the culture we have today, complete with transparency, work-life integration, higher productivity and collaboration, less turnover, and endless opportunities for our employees to flourish.

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From Our People

Employees say Butler/Till is

purpose-fueled
Our DNA

Women-owned/led

As a proudly women-owned/led agency, we care about creating a more inclusive, equitable workspace and world-fueling our progress toward a gender-equal tomorrow.

Certified B Corporation

As a B Corp, we actively balance people and profit. We meet the highest standards of verified social and environmental performance, public transparency, and legal accountability. We focus on making a positive impact in our own communities and beyond.

100% employee-owned

Being 100% employee-owned drives us to have a deeper motivation to deliver exceptional results. All of us have a vested interest in the success of our work, creating a culture of passion, dedication, and accountability like nowhere else.

Women-owned/led

As a proudly women-owned/led agency, we care about creating a more inclusive, equitable workspace and world-fueling our progress toward a gender-equal tomorrow.

Certified B Corporation

As a B Corp, we actively balance people and profit. We meet the highest standards of verified social and environmental performance, public transparency, and legal accountability. We focus on making a positive impact in our own communities and beyond.

100% employee-owned

Being 100% employee-owned drives us to have a deeper motivation to deliver exceptional results. All of us have a vested interest in the success of our work, creating a culture of passion, dedication, and accountability like nowhere else.

Our Benefits

With industry-leading benefits and perks, we invest in the whole employee

Flexible work solutions

We understand that flexibility matters, and that not everyone works best in the same environment. At Butler/Till, we want to see our employees thrive. We offer a variety of working options including in-office, hybrid, and remote depending on our employees’ needs.

Flexible work solutions

Professional & personal development

With a primary focus on continued learning and development—with career and personal growth alike—we work with our employees to create a personalized learning strategy. We also have dedicated Learning Managers, LinkedIn Learning subscriptions, networking opportunities, and peer-to-peer feedback and recognition programs.

Professional & personal development

Time off

We believe taking care of our employees’ mental health is a priority. So, we invest in our employees by providing flexible personal time off, vacation buy options, designated holidays, personal choice days, end-of-year office closing, summer flex hours, and more.

Time off

Diversity, equity, inclusion, & belonging

Including our employees is only part of the equation; the other part is our employees having a deep sense of belonging. As an organization, we recognize that our DEIB efforts are not a one-time initiative but rather a lifelong commitment to learning, listening, engaging, and advocating for every voice, both within our walls and out. This includes choice paid time off, focus groups, keynote speakers, trainings, open forums, diverse hiring practices, and transparent employee feedback.

Diversity, equity, inclusion, & belonging

401(k) matching

When we say, “we invest in our employees,” we mean the whole employee. That includes the long-term financial health which is why we offer a competitive 401(k) match.

401(k) matching

Health insurance

We provide generous healthcare benefits, including an option for 100% Butler/Till paid premiums, dental and vision coverage, an optional Health Savings Account, paid sick days, life insurance, and even pet insurance for our employees’ favorite furry family member.

Health insurance

Competitive pay

In addition to competitive base salaries, we offer every employee the opportunity for an annual bonus to share in the company’s growth and success.

Competitive pay

Personal well-being

As an employee-owned enterprise, our employees come first—always. At Butler/Till, we take care of the whole employee, which includes mental, physical, emotional, and financial support from various programs and offerings.

Personal well-being

100% employee-owned

As a 100% employee-owned company, we’re all personally invested in our success. Through our Employee Stock Ownership Plan, we provide annual employee ownership contributions.

100% employee-owned

Paid parental leave

To support new parents, we provide 12 weeks of full salary continuation for child bonding. This includes birthing parents, supporting parents/partners, and birth/adoption/foster care placement.

Paid parental leave

Social events

Seeing our employees happy makes us happy. That’s why we lavish our employees with food, drinks, snacks, swag, and more. We go beyond traditional team bonding and participate in sports leagues and other recreational activities too. If you have an idea for a new social event, we’d love to hear it!

Social events

Dogs in the office

We love all animals, but dogs tend to be the best office mates. Oh, and one more thing: we always have room for dogs that are proficient in Microsoft Office.

Dogs in the office

Butler/Till’s culture has had a huge impact on my work. Since we are an ESOP, everyone is so invested in ensuring that our team is reporting as efficiently and as accurately as possible. Everyone is always willing to help and excited to see you grow in your career, the collaboration within our team has absolutely helped me become a better analyst.

Lexi Holcomb, Information Analyst

What’s wonderful about Butler/Till is we are able to specialize in our areas so we get to foster great relationships with our vendors, in turn helping us deliver great results for our clients.

Kendall Knaak, Content Marketing Specialist
Open Positions

Take your next step at Butler/Till

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Account Executive works with various cross-functional Agency departments to ensure all client work moves through the Agency workflow process in a timely and efficient manner, with a high degree of attention to detail and quality. They approach their work with a high level of agility and the ability to adapt to an evolving agency organization and client opportunities. They are responsible for gathering and disseminating client input, monitoring the internal progress of client projects, and advocating on behalf of internal stakeholders to maintain the strategic integrity of client initiatives while also taking the client’s feedback into consideration. They regularly evaluate the effectiveness of client marketing for the purpose of delivering best-in-class solutions and client business impact.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Client Retention, Revenue and Profitability

Key Responsibilities:

  • Serve as the primary liaison between the client and Agency’s day-to-day team and execute strategic solutions that meets agency standards and exceeds client expectations.
  • Establish and nurture role-appropriate relationships. Anticipate and proactively address needs, effectively communicating in a clear, concise, professional manner.
  • Represent and leverage client and industry context within recommendations, points-of-view and reporting to strengthen trust with the client partner.
  • Coordinate each phase of the Agency’s work to ensure that the client is in alignment with the way their plan or project is progressing.
  • Uphold agency timelines and processes and engage the correct teams to protect project profitability and deliver work in a timely manner.
  • Actively seek client feedback and quickly work with internal stakeholders to find the best solution. Contribute to action plans to address opportunities or issues.
  • Manage client budgets and assist in the invoicing process, working with cross-functional teams to ensure jobs are opened in accounting system, estimates and invoices are being tracked properly, budget spreadsheets are up-to- date, and client invoicing is accurate and timely.

Key Outcome: Client Business Knowledge Leading to Organic Growth and New Business

Key Responsibilities:

  • Support the development of a meaningful analysis on the client’s business, category, competition, and audience including relevant implications and potential opportunities.
  • Understand and monitor the evolution of the marketing industry and the client’s business in support of the exploration of expanded Agency solutions to solve emerging challenges
  • Fully understand the Agency business strategies to help identify connections to client business strategies.
  • Contribute to accurate client forecasts, inclusive of quantifying organic growth opportunities with the support of Account Supervisor

Key Outcome: Cross-functional Collaboration and Engagement

Key Responsibilities:

  • Ensure client expectations are met or exceeded by documenting objectives and parameters on all requests and coordinating with internal stakeholders throughout project development to ensure highest quality deliverables.
  • Proactively work with cross-functional peers to overcome challenges in the day-to-day work as they occur.
  • Work with cross-functional teams to ensure campaigns are performing at or above the defined key performance indicators and work to develop solutions where they are not.
  • Serve as the voice of the client during project development to allow all teams to refine output based on expectations
  • Support the development of campaign briefs to guide the Agency’s cross-functional work towards client expectations, helping to contextualize client challenges and opportunities and setting the foundation to deliver meaningful work that supports client business objectives.

Other Responsibilities:

  • Ability to travel – varies by client. Hiring manager will clearly articulate travel requirements for account (s); subject to change based on the dynamic needs of individual clients.

REQUIREMENTS
REQUIRED

  • 2+ years in account management or another strategic client-facing role in marketing, advertising, communications, media, or another related field.
  • Excellent written and verbal communication skills, including presentation/public speaking skills.
  • Organized and detail-oriented
  • Intermediate level use of Microsoft Office products, including Word, Excel and PowerPoint

PREFERRED

  • Exposure to, or experience with media planning, marketing research tools, and client media budgeting a plus.
  • Strong project management skills; with use of project management tools a plus.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $45,000 – $63,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Account Executive works with various cross-functional Agency departments to ensure all client work moves through the Agency workflow process in a timely and efficient manner, with a high degree of attention to detail and quality. They approach their work with a high level of agility and the ability to adapt to an evolving agency organization and client opportunities. They are responsible for gathering and disseminating client input, monitoring the internal progress of client projects, and advocating on behalf of internal stakeholders to maintain the strategic integrity of client initiatives while also taking the client’s feedback into consideration. They regularly evaluate the effectiveness of client marketing for the purpose of delivering best-in-class solutions and client business impact.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Client Retention, Revenue and Profitability

Key Responsibilities:

  • Serve as the primary liaison between the client and Agency’s day-to-day team and execute strategic solutions that meets agency standards and exceeds client expectations.
  • Establish and nurture role-appropriate relationships. Anticipate and proactively address needs, effectively communicating in a clear, concise, professional manner.
  • Represent and leverage client and industry context within recommendations, points-of-view and reporting to strengthen trust with the client partner.
  • Coordinate each phase of the Agency’s work to ensure that the client is in alignment with the way their plan or project is progressing.
  • Uphold agency timelines and processes and engage the correct teams to protect project profitability and deliver work in a timely manner.
  • Actively seek client feedback and quickly work with internal stakeholders to find the best solution. Contribute to action plans to address opportunities or issues.
  • Manage client budgets and assist in the invoicing process, working with cross-functional teams to ensure jobs are opened in accounting system, estimates and invoices are being tracked properly, budget spreadsheets are up-to- date, and client invoicing is accurate and timely.

Key Outcome: Client Business Knowledge Leading to Organic Growth and New Business

Key Responsibilities:

  • Support the development of a meaningful analysis on the client’s business, category, competition, and audience including relevant implications and potential opportunities.
  • Understand and monitor the evolution of the marketing industry and the client’s business in support of the exploration of expanded Agency solutions to solve emerging challenges
  • Fully understand the Agency business strategies to help identify connections to client business strategies.
  • Contribute to accurate client forecasts, inclusive of quantifying organic growth opportunities with the support of Account Supervisor

Key Outcome: Cross-functional Collaboration and Engagement

Key Responsibilities:

  • Ensure client expectations are met or exceeded by documenting objectives and parameters on all requests and coordinating with internal stakeholders throughout project development to ensure highest quality deliverables.
  • Proactively work with cross-functional peers to overcome challenges in the day-to-day work as they occur.
  • Work with cross-functional teams to ensure campaigns are performing at or above the defined key performance indicators and work to develop solutions where they are not.
  • Serve as the voice of the client during project development to allow all teams to refine output based on expectations
  • Support the development of campaign briefs to guide the Agency’s cross-functional work towards client expectations, helping to contextualize client challenges and opportunities and setting the foundation to deliver meaningful work that supports client business objectives.

Other Responsibilities:

  • Ability to travel – varies by client. Hiring manager will clearly articulate travel requirements for account (s); subject to change based on the dynamic needs of individual clients.

REQUIREMENTS
REQUIRED

  • 2+ years in account management or another strategic client-facing role in marketing, advertising, communications, media, or another related field.
  • Excellent written and verbal communication skills, including presentation/public speaking skills.
  • Organized and detail-oriented
  • Intermediate level use of Microsoft Office products, including Word, Excel and PowerPoint

PREFERRED

  • Exposure to, or experience with media planning, marketing research tools, and client media budgeting a plus.
  • Strong project management skills; with use of project management tools a plus.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $45,000 – $63,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY   

The Channel Manager, Hyper Local, leads a team of skilled individual contributors, driving the development and execution of impactful media strategies across a diverse client portfolio. The clients in this portfolio focus on large volume of activations against hyper-local geo targets (ex. A franchise with 1,000 locations, each receiving individualized marketing, budgets, and creative).  This role requires deep expertise in biddable platforms such as Google, Meta, and The Trade Desk. They have a strong grasp of end-to-end campaign management and strategic planning. The ideal candidate is a subject matter expert in media activation, including launching campaigns, updating campaigns, budget stewardship, optimizations, and reporting. They are experienced in guiding internal or external conversations with authority and insight, delivering measurable results that align with each client’s goals.

 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Manage, retain and enable performance of hyper-local team talent

Key Responsibilities:

  • Contribute to management of talent plans. Assess, hire, on-board, and grow role-appropriate talent
  • Manage a team of specialist(s), setting clear, outcome-based performance goals for them and establishing and maintaining development plans for each
  • Provide frequent, effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement
  • Remove barriers to enable team outcomes
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential
  • Demonstrated ability to tailor 1:1 coaching with a specific business outcome in mind

 

Key Outcome: Demonstrate deep knowledge of the hyper-local media activation, playing a critical role in setting, stewarding, and optimizing the agency’s enterprise offering, inclusive of processes, guidelines, best practices, and standards.

Key Responsibilities:

  • Manages and enforces best practices, guidelines, objectives and documented regulations
  • Develop educational resources specific to clients’ business strategy and objectives, and general training
  • Keeps the channel team up to date on media activation best practices, guidelines, objectives and standards associated with hyper-local campaigns
  • Authors and develop thought leadership material (blog posts, white papers, speaking opportunities, etc.)
  • Research new vendors and tactics, and provides competitive research, spending data, market analyses, trends and market-specific opportunities
  • Drive ongoing vendor communication and relationships, including developing and maintaining a framework for the full extended team’s vendor engagements

 

 

 

Key Outcome: Expert in project management and task prioritization

Key Responsibilities:

  • Able to quickly and effectively assess team members’ deliverables, prioritize the deliverables and ensure alignment and commitment of team members’ responsibilities
  • Leads a team who builds hyper-local media strategies and plans for new & existing clients
  • Leads a team who manages hyper-local campaigns; performing optimizations based on performance goals and measurement framework, documenting changes and learnings that feed strategic insights
  • As an expert in the setup of new campaigns, assists team to ensure setup is accurate
  • Ensures projects and campaigns are completed on time while upholding the highest standards of quality and best practices.

 

Key Outcome: Effective collaboration in support of maximizing client business outcomes

Key Responsibilities:

  • Collaborate with cross-functional teams to offer insights, then collaborate on recommendations and optimizations to exceed campaign benchmarks
  • Has a vocal role in defining our approach and answering both client and internal cross-functional team questions and inquiry
  • Collaborates with cross functional teams (such as Product, Software, Analytics, Integrated Planning, and Account Service teams) to build reports, craft client communication and identify new opportunities in the programmatic space
  • Collaborates with channel peers to understand cross-channel dependencies and build synergistic strategies to further overall campaign performance

 

Key Outcome: Strong thought leadership: The Channel Manager is recognized as a subject matter expert in hyper-local activations, driving innovation and elevating agency capabilities. They actively shape Butler/Till’s reputation as a leader in the field by contributing to cutting-edge strategies, mentoring their team, and representing the agency through thought-provoking content.
Key Responsibilities: 

  • Evaluates emerging hyper-local media trends and innovations, ensuring the agency remains ahead of industry changes and opportunities.
  • Leads the development of impactful written materials, including POVs, case studies, white papers, blog posts, and presentations, tailored to educate and inspire both cross functional teams and external partners.
  • Identifies and leads in establishing partnerships with strategic partners and platforms.
  • Delivers compelling verbal presentations, including client tactical pitches and speaking engagements, to inform and engage audiences on best practices and cutting-edge innovations in hyper-local media activation.

 

 

QUALIFICATIONS

  • REQUIRED QUALIFICATIONS –
    • EDUCATION – bachelor’s degree in marketing, Advertising, Communications, Business or equivalent work experience
    • EXPERIENCE – 7+ years of experience managing and leading campaigns in the channel ecosystem. Experience with strategic planning and applied experience of bringing plans to execution. Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments
    • Proactive and curious attitude, strong problem-solving skills
  • PREFERRED QUALIFICATIONS –
    • Experience working in pharma marketing or in highly regulated industry
    • Comfortable operating in a fast-paced, deadline driven environment with rapidly changing priorities
    • Comfortable being client-facing, as a hyper-local media subject matter expert
    • Travel up to 5% a year for client meetings (may need to travel more often if a remote employee, to collaborate with team members at the Rochester, NY headquarters)

 

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: Working with teams and across the organization with ease  
  • OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
  • PROACTIVITY & AUTONOMY: Takes initiative to explore what can be done to better their work, accounts, teamwork, process and communication.

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 COMPENSATION


Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $73,000- $103,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 
 
This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

 

SUMMARY

The Client Growth Specialist is a results-driven team player who is passionate about building long-term relationships while using their marketing expertise to increase agent enrollments for butler/till into our flagship media program. In this role, you will be responsible for consulting our prospective and existing customers, promoting a diverse range of marketing solutions, and recommending services that best support their growth objectives, strengthening their overall brand.

Successful growth specialists are confident, dynamic, and focused on customer needs, with at least three years of experience in customer/client service centered in marketing and/or media. You will work to develop a deep understanding of their growth goals so that you can effectively present and discuss a full-funnel marketing campaign, including branding, content creation, and paid search solutions, that best fit their needs. Top performers will also use their consultative skills and marketing expertise to uncover cross-selling opportunities, suggesting additional programs to drive overall account growth while keeping client relationships strong.

 

Key outcomes & responsibilities

Key outcome: prospecting and lead generation

Key responsibilities:

  • Generating agent enrollments across all butler/till program offerings.
  • Identify and qualify potential leads through effective prospecting, warm calling, and networking activities.
  • Develop and maintain a robust pipeline of leads to ensure consistent opportunities for sales engagement.
  • Identify cross-sell opportunities with customers currently participating in a butler/till program.

Key outcome: agent relationship management:

Key responsibilities:

  • Foster strong and lasting relationships with customers by providing ongoing support, addressing concerns, and identifying opportunities for upselling or cross-selling.
  • Conduct “needs” assessments with customers to understand their marketing objectives, challenges, and opportunities.
  • Acquire in-depth knowledge of butler/till’s diverse range of marketing products, including but not limited to digital marketing, social media campaigns, content creation, and SEO.
  • Provide expert consultation on currently enrolled programs to cross-sell on other channel opportunities.
  • Stay abreast of industry trends, market dynamics, and competitor activities.
  • Provide feedback to internal stakeholders based on market insights and agent interactions.

Key outcome: sale closing and goal attainment

Key responsibilities:

  • Drive the sales process from initial contact to sale closure.
  • Meet and exceed sales targets, including call activity, scheduled appointments, and new enrollments.
  • Maintain an average outreach of 300 warm calls a week.

Other responsibilities:

  • Assist in all annual/rolling program enrollments.
  • Other responsibilities may be required due to business needs and scope of work.

Qualifications

Required

  • 3+ years of experience in customer/client service, marketing and/or media field; agency, digital coaching and /or media sales experience.
  • 2+ years of experience in digital advertising sales, preferably in managing amazon advertising campaigns
  • Bachelor’s degree in communications, sales, or marketing. A combination of education and experience will be considered.
  • Proven track record in account management and exceeding sales metrics
  • Strong understanding of various marketing products and strategies.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

 

Preferred

  • 2+ years of applied marketing campaign management.
  • 1+ years experience with CRM software
  • Completed google certification

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

 

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $49,000 – 69,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

SUMMARY 
This position offers an exciting opportunity to drive business results for multiple enterprise-level clients across categories and geography. The creative services team at Butler/Till is new and growing, offering a dynamic team environment and a host of opportunities for growth. A successful Creative Specialist should have the ability to handle moderately complex issues and problems while leaning on the support of senior level staff for more complex issues. 
The Creative Specialist will research, develop, and deliver creative solutions for our clients, to help tell their brand stories through an integrated marketing approach backed by a foundation of data-driven decision-making. They will focus their passion on creating unique brand voices, curating relevant and impactful messages, and utilizing their research skills to help develop outstanding, personalized creative. A Creative Specialist has the capability to excel in one or more creative competency, while requiring the ability to support all.

KEY OUTCOMES & RESPONSIBILITIES
Key Outcome: Develop and execute engaging creative solutions across paid, earned, and owned marketing strategies that align to objectives, are supported by evidence, and adhere to brand guidelines. 
Key Responsibilities:

  • Manage multiple projects and tasks simultaneously, meeting deadlines and delivering high-quality work.
  • Contribute to the evolving creative solutions offering through innovation and operational excellence.
  • Research creative trends and advancements, as well as consumer trends and preferences to ensure concepts remain relevant and appealing.
  • Stay up to date with industry trends and emerging creative formats to keep innovate the solution offering.
  • Craft bespoke creative content for clients that upholds brand guidelines and fulfills business objectives for a tailored and impactful client experience.

Key Outcome: Collaborate amongst key stakeholders to create cohesive, strategic, and impactful solutions.

Key Responsibilities:

  • Maintain close collaboration with Integrated Planning, Account and Analytics to align client expectations, goals, objectives, outcomes, and optimization of creative.
  • Maintain efficiency through cross creative solutions group collaboration by leveraging existing processes while identifying opportunities to improve and evolve creative services workflow.
  • May be asked to function as a mentor for new team members; focus on cross departmental collaboration and research skills

Other Responsibilities: Focus areas represent concentrations within the Creative Services team. A Creative Specialist is responsible for contributing to the objectives of the following focus area at a level that is in alignment with the expectations of their key outcomes. 
     CREATIVE SOLUTIONS 

    •  Provide creative solutions across core capabilities including copy writing, design, and video across various 
      channels to support client goals and objectives.
    • Strategize, conceptualization, direct and consult with internal marketing functions and external clients and/or partners.
    • Align project resources and deliverables to create timely creative solutions that deliver measurable business results.
    • Innovation of new, efficient processes to facilitate the scalable production of creative solutions, ensuring streamlined and effective workflows.
    • Function as a supporting role in building organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives.
    • Serve as the stewards of operational excellence and innovation specifically tailored to a decentralized model.
    • Interface with clients as needed, get to know their brand, and strategize with them to ensure their goals and objectives are being met.

QUALIFICATIONS 
 REQUIRED QUALIFICATIONS

  •  4+ years of technical design experience.
  •  Knowledge in graphic design or multimedia production, tools, software, editing, and creative principles needed in concept, creation, and production (Adobe Creative Suite, Canva, Sketch, Figma, etc.).
  • Portfolio demonstrating specialized skill application in a professional setting.
  • Ability to translate conceptual ideas into tangible design solutions.
  • Willingness to receive and incorporate feedback to refine designs.
  • Gather information and materials needed for design.
  • Performs work under general supervision.
  • Strong verbal, written, and communication skills.
  • Strong grammatical knowledge; experience proofing and editing content.
  • Proven track-record of attention-to-detail
  • Strategic insight and analytical skills
  • Effective problem solver
  • Professional demeanor

PREFERRED QUALIFICATIONS

  • Agency experience
  • Experience using Figma and Creatopy

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An 
employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

EEO DISCLAIMER
At Butler/Till we are independent, women-owned and led, proudly purpose driven, and 100% employee-owned. Our structure and culture empower us to create positive impact for our clients, for the communities in which we live and work, and for ourselves. Regardless of the background you come from, we’re thrilled to have you join us on our journey to be better every day. Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, 
sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 
This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $44,000- $62,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

Solve complex business problems by integrating and analyzing large datasets from diverse sources, including third-party platforms and relational databases (both structured and unstructured). Utilize data mining, visualization, predictive, prescriptive, and mathematical optimization techniques to identify actionable insights. Mentor members of the Marketing Science and Campaign Analytics teams, assisting with training and complex client deliverables.  
 
KEY OUTCOMES & RESPONSIBILITIES 
Key Outcome: Understand Business Problems and Translate into Data Requirements
Key Responsibilities: 

  • Collaborate with Account Management, Channel Activation, and Integrated Planning teams to define business problems solvable by data science.
  • Determine the appropriate methodology and mix of methodology, techniques and analytic tools to address business challenges.
  • Develop and deliver advanced analytic products and solutions, including clustering/segmentation, marketing and media mix modeling, attribution measurement and optimization, ROI/RoAS forecasting using regression modeling, random forest, machine learning, and other techniques.
  • With leadership assistance as needed, offer thought leadership for project recommendations.
  • Mentor Data Scientist I and II in more complex methodologies and tools, demonstrating technical leadership for the team.

Key Outcome:  Develop Marketing Science Products and Services.
Key Responsibilities: 

  • Collaborate with Data Engineering and Software Development teams to perform complex data transformations and establish automated data processing for predictive/prescriptive analytics products and services.
  • Help stakeholders and clients understand the principles and methodologies behind the analytic products and services.
  • Research and explore tools and techniques that continue to elevate our Marketing Science offerings in pursuit of Agency capability awareness, recognition and growth, making recommendations to Principal, Manager, and Director.
  • Assist Data and Software Engineers with Marketing Science applications relying on model algorithms and putting code into production.
  • Identify areas of improvement for enhancing process efficiency while maintaining a high degree of accuracy.

Key Outcome:  Construct client deliverables.
Key Responsibilities: 

  • Collaborate with Account Management, Integrated Planning, and Channel Activation teams to provide actionable insights, grounded in the client business context, from our Marketing Science solutions.
  • Present information using data visualization techniques.
  • Collaborate with Data engineering team to implement scoring and other algorithms in production environments using SQL, Python, or other languages.  

Other Responsibilities: 

  • With leadership assistance as needed, ability to define problems, collect and review and transform data, identify and evaluate data patterns and validate statistical assumptions, establish facts, draw valid conclusions, package insights, and present actionable business recommendations grounded in client business context.  

QUALIFICATIONS
REQUIRED QUALIFICATIONS 

  • Requires a Bachelors Degree in Computer Science, Data Science, Mathematics, Statistics, or a related field.
  • 6+ years of relevant analytics experience, specifically in machine learning and advanced techniques.
  • Expert knowledge of statistical modeling and machine learning techniques such as linear and logistic regression, decision trees, neural networks, random forest, k-means cluster analysis, time series analysis and forecasting
  • Expert in forecasting/predictive analytics, quantitative analytics, statistical analysis, multivariate testing, and optimization algorithms
  • Deep experience working in cloud environments such as AWS, Snowflakes, and Azure; with the ability to provide requirements for environments needed to delivery Marketing Science solutions
  • Extensive use of relational databases including Access, Oracle, SQL Server
  • Expert technical and programming skills in SQL and Python (or R studio) and other statistical or machine learning tools
  • Strong verbal and written communication skills; outgoing and comfortable relating to people
  • Independent and self-directed yet also team oriented
  • Possess the capability to independently conduct research and identify the most effective solutions for problem-solving. This entails a proactive approach to gathering information, analyzing data, and applying insights to address complex challenges within the business context
  • Strong project management skills; must be well-organized and able to multi-task. Highly dependable and detail-oriented; excellent at setting and meeting deadlines with the ability to work well under tight time constraints.
  • Ability to interact with all levels of the Agency, including Senior Leadership, demonstrating proficiency in Data Science but also the values and behaviors most dear to B/T
  • Willingness to enthusiastically mentor members of the Marketing Science team

PREFERRED QUALIFICATIONS

  • Master’s degree in Computer Science, Data Science, Mathematics and/or Statistics
  • Experience in media data
  • Relevant experience in the healthcare industry

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $99,000- $138,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

 

This position is considered hybrid for candidates living in the Rochester, NY area.

SUMMARY

As a Director, Integrated Planning, you have the ultimate responsibility for the quality of your team’s Planning output, provide direction and oversight to your downstream team of Associate Director(s), Manager(s) and Planner(s), to ensure clear strategic voice and industry-leading plans across your client portfolio. You will act in a leadership capacity cross-functionally to pursue innovative solutions that help achieve better business outcomes and remove barriers to consistent, high-quality deliverables. You will be autonomous in serving as a trusted marketing strategist to clients, and accountable for partnering with the Account Director in pursuit of continued business growth and impact. You will also be responsible for continuing to elevate the Integrated Planning discipline through participation in department-wide improvement initiatives and training opportunities (alongside the Group Director). 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals 

Key Responsibilities:  

  • Coach direct reports towards development of a connective communication plan strategy based on the needs of the clients’ business, fostering an innovative planning mindset, and advancing the media expertise of your team. 
  • Teach the importance of natural curiosity to your team, leveraging your “outside perspective” to elevate strategic planning deliverables. 
  • Present Butler/Till solutions through a compelling, storytelling lens to stakeholders (internally and externally). 
  • Actively lead strategic planning activities and brainstorming sessions alongside Client Lead(s) and Client team(s). 
  • Identify and lead the development of Department-wide training initiatives, as deemed appropriate by Department Head. 

Key Outcome: Continued elevation of campaign performance insights and optimizations tied to business outcomes 

Key Responsibilities:   

  • Participate in cross-functional team brainstorming and innovative problem solving to improve campaign performance and/or capitalize on marketplace opportunities. 
  • Consistently seek feedback across functions to measure and improve team’s performance against broader client vision and Butler/Till initiatives. 

Key Outcome: Cross-functional collaboration and strategic alignment  

Key Responsibilities: 

  • Forge partnerships with Directors from Channel, Analytics, Account Management, and Operations, partnering with them to regularly assess and provide recommendations to functional processes, optimizing towards effectiveness and removing barriers that negatively impact quality and results 
  • Support development of relevant client and external agency relationships, as outlined by Account Director(s) 
  • Serve as an escalation point for client(s) and Account Director(s) when addressing client feedback and/or team challenges, in partnership with the Associate Director 

Key Outcome: Transformational client business impact  

Key Responsibilities: 

  • Be a trusted marketing consultant for Clients and Account Director(s) through a showcased understanding of the Clients’ category, competition, and audience.  
  • Support Account Director(s) with pursuit of expanded scope offerings, through the lens of the overarching campaign strategy and understanding of the Accounts’ macro vision. 
  • Engage cross-functional team in forward-looking planning, recommending innovative opportunities for your portfolio 
  • Share learnings and quality work deliverables across your portfolio within department meetings, encouraging reapplication across Planning team members facing similar challenges 
  • Support team in providing consistent, confident strategy point of view and leadership across larger Planning initiatives (e.g., annual planning, strategic set-up of reoccurring deliverables, complex reporting instances, etc.) 
  • Represent portfolio work in case studies and industry award submissions, leveraging team resource(s) as necessary to pull-through submission needs 
  • Accountable to ensuring a consistent knowledge across the team of landscape evolution, identifying gaps in key trend/industry perspectives to escalate as department-wide training opportunities 

Key Outcome: Engage, retain and enable performance of talent 

Key Responsibilities: 

  • Proactively manage talent plans within your client portfolio. Assess, hire, on-board, and grow role-appropriate talent  
  • Manage a team of Associate Director(s), Manager(s), and Planner(s) as dictated by the scope of your portfolio; setting 
    clear, outcome-based performance goals by title and development plans for direct reports 
  • Support in executing the action plan that helps contribute to department-wide engagement goals 
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement. 
  • Provide opportunities for growth and development, strategically planning and actively seeking opportunities to acknowledge, promote, and appreciate the team, individual contributions, and cross-functional partners 
  • Remove barriers to enable team outcomes. 
  • Ability to tailor 1:1 coaching with a specific business outcome in mind. 

Other Responsibilities:  

  • Lead onboarding of new clients within client portfolio 
  • Contribute to net new business opportunities for the Agency through participation in defining of strategy for new business pitches, external presentation to prospective clients, creating connections at industry events (where relevant), and other support at the discretion of new business lead 
  • Ability to travel – varies by client. Hiring manager will clearly articulate travel requirements for account (s); subject to change based on the dynamic needs of individual clients. 

REQUIREMENTS
REQUIRED 

  • Degree in Communication, Media, Marketing, Public Relations, or a related field 
  • 10+ years’ experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications 
  • 5+ years’ of direct managerial experience 
  • Demonstrated leadership in mentoring and training larger-scale teams on key Planning concepts (e.g., building actionable insights from research, how to write strategic communications plans, storytelling, etc.) Compelling and persuasive storyteller, both in written and verbal presentations/deliverables 
  • Expertise in analyzing campaign data, performance analytics, and delivering insights – inclusive of third-party measurement solutions (e.g., brand lift studies, test/control reporting, etc.) 
  • Experience working in an agency setting and cross-functional working-knowledge base, across media, creative, analytics, account, and client teams 
  • Experience with fostering organic growth and successfully partnering with account service teams to introduce new services to client organizations. 
  • Mastered use of Microsoft Office products, including Word, Excel, and PowerPoint 

PREFERRED 

  • Experience with industry-specific third-party measurement partners, as relevant for the portfolio (e.g., IQVIA, Crossix for Healthcare portfolio)  
  • Experience with Microsoft PowerBI, project management tools, and media planning programs 
  • Intermediate knowledge and experience in media buying platforms and concepts, in support of cross-functional collaboration and barrier removal 

CORE COMPETENCIES  

  • CUSTOMER FOCUS: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $81,000 – $114,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

SUMMARY 
The Director, Client Success & Sales is a results driven leader who excels at developing and guiding a high-performing team while fostering exceptional client experiences and driving account growth.  This role is responsible for overseeing a group of Team Leads, providing them with the tools, training and support needed to drive success in both sales and client service.   The Director, Client Success & Sales focuses on leading the team to achieve all client growth and retention goals, while building strong client relationships ensuring a seamless experience for customers in our programs across all territories.  

As a leader, the Director, Client Success & Sales is confident, dynamic, and deeply invested in both team and customer success.  They empower their team to act as trusted advisors, using their marketing expertise and consultative sales skills to anticipate client needs and effectively position the company’s comprehensive marketing solutions.  These solutions may include branding, content creation, and paid search.  By leveraging industry knowledge, client insights, and collaborative strategies, the Director, Client Success & Sales drives the team to meet ambitious growth and engagement targets while ensuring long-term client satisfaction and growth.  

This role requires a dynamic leader who can motivate, coach, and guide a diverse team to exceed goals and drive meaningful impact.  Effectiveness in this role relies on the ability to adapt strategies to shifting market demands, ensuring execution is tailored to regional and industry-specific needs.  Beyond driving the plan forward, this individual should provide insights, recommendations, and customized solutions that optimize performance at both the individual and team levels.  

 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Drive Client Engagement Through Strategic Sales Leadership and Relationship-Driven Approaches
Key Responsibilities:

  • Relationship Building and Client Engagement: Champion a relationship-first approach to client interaction. Empower the team to build and nurture lasting relationships with clients and stakeholders, ensuring personalized service and deep understanding of client needs to drive loyalty and long-term business growth.
  • Client Engagement Strategy Development & Execution: Develop and implement comprehensive engagement and sales strategies that align with company objectives, integrating customer-centric approaches to achieve revenue growth and market penetration across multiple regions or business units.
  • Leadership: Inspire, lead and mentor team to excel in their roles. Foster collaborative and relationship-driven culture that emphasizes trust, partnership, and shared success. Provide ongoing coaching, feedback, and professional development to build a high performing team.  
  • Cross-Functional Collaboration: Work closely with other departments (marketing, product, customer success, etc.) to ensure alignment and effective execution of sales strategies, ensuring a seamless experience for clients and prospects.
  • Talent Development & Coaching: Identify skill gaps and development needs within the team. Provide targeted coaching, training, and mentorship to team leads and account managers ensuring continuous growth and high team effectiveness.
  • Recruitment & Talent Acquisition: Support the recruitment process for new team members, ensuring that talent acquisition aligns with team and business needs.

Key Outcome: Drive Sales Excellence, Efficiency, and Productivity Across Teams
Key Responsibilities:

  • Sales Process Optimization: Continuously evaluate and improve sales processes to ensure maximum efficiency and effectiveness across all teams. Identify and implement best practices that streamline operations and increase sales productivity.
  • Sales Enablement & Tools: Ensure the field team has the tools, resources, and technologies needed to succeed, including CRM systems, sales training materials, and data analytics platforms. Promote the adoption of these tools to improve team performance.
  • Performance Metrics & Analytics: Develop and track key performance indicators for team, including new customer acquisition, and client retention. Provide regular feedback and reports to leadership, offering insights into team performance and areas for improvement.
  • Team Motivation & Engagement: Foster a positive, collaborative culture within the field team organization. Encourage team cohesion, celebrate wins, and maintain high morale to motivate team members to exceed their targets.
  • Sales Training & Development: Lead ongoing training programs to enhance the team’s skills in areas such as negotiation, relationship building, and solution selling. Ensure Field Team Leads are up to date on product knowledge and market trends.
  • Market Intelligence: Gather and analyze industry trends, competitor activities, and customer insights to inform sales strategies. Share relevant information with the team to ensure they are well-equipped to approach opportunities and challenges in the market.
  • Sales Performance Oversight: Monitor and analyze the performance of direct reports and their respective teams. Ensure that KPIs such as revenue generation, lead conversion rates, customer engagement and customer retention are met. Provide strategic direction to optimize performance.

Key Outcome: Achieve Revenue Targets and Drive Sustainable Growth
Key Responsibilities:

  • Revenue Target Management: Ensure that the team is on track to meet or exceed growth targets. Work closely with Team Leads to set realistic and achievable sales goals, while maintaining focus on long-term client growth.
  • Account Penetration & Expansion: Support Team Leads in identifying and pursuing new business opportunities, including upselling and cross-selling existing clients to expand the scope of business relationships.
  • Strategic Account Management: Oversee the management of strategic accounts, ensuring that Team Leads are focused on long-term relationship-building and account growth. Ensure successful contract renewals, pricing negotiations, and overall client satisfaction.
  • Customer Retention Strategies: Collaborate with Field Team Leads to implement strategies that improve customer retention rates. Support the team in addressing client needs and providing exceptional service to maintain long-term business relationships.
  • Forecasting & Strategic Adjustments: Lead the team in accurate forecasting and pipeline management. Make necessary strategic adjustments based on performance data and market conditions to ensure targets are consistently achieved.

Key Outcome:   Engage, retain and enable performance of talent
Key Responsibilities: 

  • Develop and proactively manage a talent plan for the account talent within the portfolio.  Assess, hire, onboard, and grow role-appropriate talent to meet client needs within an optimal team structure.
  • Provide effective feedback that enables employees to improve and work towards goals while seeking feedback from the team to enable inclusion and continuous improvement.
  • Remove barriers to enable team outcomes.
  • Provides opportunities for growth and development.  Tailor coaching with specific business outcomes in mind.
  • Mentor and inspire employees to unlock their full potential.

Other Responsibilities: 

  • Drive the readiness of the team for the annual enrollment period by incorporating timely training, ensuring they are equipped with necessary tools, resources, and up-to-date information to maximize enrollment success.
  • Other responsibilities may be required due to business needs and scope of work.
  • Some travel to marketing events hosted by BT or clients is required.

QUALIFICATIONS  

Required

  • 7+ years of experience in Sales Management.
  •  4+ years of experience in end-to-end sales solutions.•    
  • Solution-focused sales experience with a strong understanding of consultative selling and sales strategies.
  • Proven track record in account management with cross-selling expertise.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

Preferred

  • Bachelor’s degree in Sales, Marketing, or Communication preferred – A combination of education and experience will be considered.
  • 5+ years’ experience with CRM software.
  • Sales leadership in marketing and advertising
  • Experience marketing at larger scale events such as trade shows exhibiting a plus.
  • Outside sales experience a plus
  • Experience with marketing products; branding and digital marketing a plus

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 
 
COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.
 
EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
 
COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $90,000- $126,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 
 
This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for anyone located in Rochester, NY

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

This role is responsible for leading a team to research, plan, execute, and present Marketing Science solutions for clients, acting as the primary contact for clients, analytic partners, and third-party data providers. The role involves collaboration across departments, providing marketing insights, understanding workflows, managing deadlines, and developing and supervising the Marketing Science team. This position operates in a fast-paced, deadline-driven environment with a high level of exposure to senior leadership, requiring strong supervisory skills, a basic understanding of Human Resources, and a passion for teaching, all while maintaining professionalism and poise.  

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  Lead Client-Focused Marketing Science Solutions

Key Responsibilities: 

  • Accountable for all Marketing Science internal and external deliverables
  • Research, plan, execute and present findings for strategic Marketing Science solutions to clients.
  • Act as the primary contact for internal and external stakeholders and manage the execution of all Marketing Science deliverables.
  • Collaborate with Account Management, Campaign Analytics, Integrated Planning, and Channel Activation teams to translate business challenges into marketing and business solutions.
  • Represent Marketing Science engagements to clients, contributing to RFIs, RFPs, and client presentations.
  • Develop project scopes, success measures, and ensure alignment with client objectives.
  • Assist in completing projects when the team is at maximum capacity or to cover while team is out.

Key Outcome:  Elevate Marketing Science Products and Services

Key Responsibilities: 

  • Collaborate with Data Engineering and Software Development teams, establishing the goal and leading the business requirements for data transformations supporting Marketing Science products and services.
  • Set the vision for team members on best practices and continuous improvement.
  • Explore and recommend new techniques, tools, and datasets to enhance the current solution set and maintain competitive advantage.
  • Lead the development of Marketing Science products and services based on market trends and client needs.

Key Outcome: Ensure High-Quality Client Deliverables
Key Responsibilities:

  • Oversee final packaged deliverables and provide input on the best way to document appropriate and actionable recommendations.
  • Establish client deliverables using standard templates and brand guidelines.
  • Set the team up for success in presenting insights and recommendations to clients.
  • Collaborate with stakeholders to define project scopes and develop best solutions.
  • Lead/guide the project deliverables for our clients including clustering/segmentation, marketing and media mix modeling, attribution measurement and optimization, ROI/RoAS forecasting using regression modeling, random forest, machine learning and other techniques.

Key Outcome: Engage, retain, and enable performance of talent

Key Responsibilities: 

  • Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent
  • Manage a team; set clear, outcome-based performance goals.
  • Establish and maintain development plans for each
  • Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement
  • Remove barriers to enable team outcomes
  • Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential

Other Responsibilities: 

  • Ability to define problems, collect and review data, establish facts, draw valid conclusions, package insights, and make actionable business recommendations. Must be able to adapt to the pace of our clients.

QUALIFICATIONS

REQUIRED QUALIFICATIONS 

  • Bachelor’s degree in Marketing, Computer Science, Information Technology, Statistics, Finance, Economics, Data Science, Mathematics, or related field.
  • 10+ years of experience in marketing data integrations, data science, and data-driven analyses
  • Expert skill level, in object-oriented programming languages (e.g., Python) in developing machine learning models and advanced analytics techniques 
  • Deep experience leading a team in the Data Science or Marketing Science space.
  • Experience confidently presenting to clients, including C-suite.
  • Extensive knowledge of SQL, database schemas, and analytics data marts. 
  • Passion for problem-solving and providing workable solutions.
  • Proven strategic leadership and project management skills.
    Team player with strong verbal and written communication skills.
  • Ability to manage complex internal and client relationships, multitask, and meet tight deadlines.

PREFERRED QUALIFICATIONS

  • Master’s degree in Computer Science, Data Science, Mathematics, Statistics, or related fields.
  • Experience in Healthcare, specifically Pharma.
  • Experience with agency/marketing platforms (Strata, Core, Advantage, Media Ocean, Digital DSP/DMP).
  • Experience working in cloud environments (AWS, Snowflakes, Azure). 
  • Experience with reporting/visualization tools (Power BI, Tableau, Qlik)
  • Experience working with Google Analytics and/or clickstream data.

CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
      

ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). 

Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $142,000 – $198,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP). 

 

SUMMARY

The Field Account Manager is a results-driven team player passionate about customer experience and overall account growth. Field Account Managers make a daily impact by providing stellar client service while generating new business for Butler/Till, increasing participation in our marketing programs. This role combines managing existing customer accounts with actively driving sales within those accounts, focusing on building strong relationships, identifying new growth opportunities, and ensuring end-to-end customer satisfaction while achieving sales and retention targets.

Successful Field Account Managers are confident, dynamic, and focused on the customer’s best interests. They use their consultative skills and marketing expertise to understand client needs and share the benefits of a full-funnel marketing campaign, including branding, content creation, and paid search solutions. They also use industry knowledge and customer insights to make recommendations across our diverse marketing solutions that best support each customer’s overall marketing strategy. 

 

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome:  Key Account Management

Key Responsibilities: 

  • Relationship Builder- Prioritize long-term client relationships by understanding their needs, proactively addressing concerns, and maintaining regular communication.
  • Account Health Focused – Oversee the overall health of assigned accounts, including contract renewals, managing customer expectations, and monitoring usage data. 
  • Customer Service-Centric – Provide excellent customer support, resolving issues promptly and ensuring a positive client experience. 
  • Proactive Cross-Seller: Identify cross-sell opportunities with customers participating in a Butler/Till program. 
  • Highly Engaged Customers: Maintain a high engagement rate with customers through active, value-add outreach efforts to support retention and new business generation. 
  • Brand Builder: Support both virtual and in-market larger-scale events through presenting, marketing, and educating our customers in both 1:1 and 1:many settings.

 

Key Outcome:  Consultative Advisement

Key Responsibilities: 

  • Foster strong and lasting customer relationships through the sharing of expertise, product-specific education, and consultation as their respective marketing partner, 
  • Conduct “needs” assessments with customers to understand their marketing objectives, challenges, and opportunities, identifying opportunities for upselling or cross-selling through expert consultation.
  • Acquire and actively utilize in-depth knowledge of Butler/Till’s diverse range of marketing products, including digital marketing, social media campaigns, content creation, and SEO.
  • Stay abreast of industry trends, market dynamics, and competitor activities.
  • Ensure a positive experience for all new program customers by supporting seamless onboarding and maintaining a strong partnership with the account management team.
  • Provide feedback to internal stakeholders based on market insights and agent interactions.

 

 

Key Outcome: New Business Generation 

Key Responsibilities: 

  • Maintain a robust pipeline of upsell prospects to ensure consistent opportunities for sales engagement. 
  • Generate enrollments across all Butler/Till program offerings using a solution-focused sales approach.
  • Drive the consultative sales process from initial contact to sale closure.
  • Meet and exceed sales targets, including call activity, scheduled appointments, presentations, and new enrollments.
  • Track and report outreach and engagement activities, insights collected, recommendations made, forecasting, and results across all efforts.
  • Contribute to overall sales goals by consistently generating new revenue from existing clients.

 

Other Responsibilities: 

  • Assist in all annual/rolling program enrollment activities as needed to support the account.
  • Other responsibilities may be required due to business needs and scope of work.
  • Some travel to marketing events hosted by BT or clients is required.

 

REQUIREMENTS
Required

  • 2+ years of experience in Account Management. 
  • 2+ years of experience in end-to-end sales solutions.
  • Solution-focused sales experience with a strong understanding of consultative selling and sales strategies.
  • Proven track record in account management with cross-sell expertise.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

 

Preferred

  • Bachelor’s degree in Sales, Marketing, or Communication preferred – A combination of education and experience will be considered. 
  • 2+ years’ experience with CRM software.
  • Experience marketing at larger scale events such as trade shows exhibiting a plus
  • Outside sales experience a plus
  • Experience with marketing products; branding and digital marketing a plus 

 

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

 

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $49,000- $69,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY 
The Field Team Lead is a strategic, results-driven leader who excels at developing high-performing teams while championing exceptional customer experiences and driving account growth. This role is responsible for managing and mentoring a team of Field Account Managers, equipping them with the tools, training, and support necessary to succeed in both client service and sales. The Field Team Lead is responsible for leading the team with a focus on excellence, fostering strong client relationships, identifying growth opportunities, and ensuring a smooth and efficient experience with our marketing solutions.

As a manager of people, the Field Team Lead is a confident, dynamic leader dedicated to the success of both the team and our client. They inspire their team to deliver exceptional service as trusted advisors, using their marketing expertise and consultative sales skills to understand client needs and effectively present BT’s comprehensive marketing campaigns, including branding, content creation, and paid search. By leveraging industry knowledge, customer insights, and collaborative strategies, the Field Team Lead drives the team to meet ambitious sales goals while ensuring long-term client satisfaction and growth.

KEY OUTCOMES & RESPONSIBILITIES

Key Outcome: Drive Team Excellence and Foster Strong Client Relationships

Key Responsibilities: 

  • Team Leader and Mentor: Supervise and mentor a team of Field Account Managers, fostering a collaborative and high-performance culture that aligns with company goals. Provide coaching, feedback, and development opportunities to ensure individual and team success.
  • Relationship Builder: Empower the team to create successful long-term client relationships by understanding client needs, proactively addressing concerns, and ensuring regular, meaningful communication that enhances trust and loyalty.
  • Account Health Champion: Guide the team in overseeing the overall health of assigned accounts, ensuring successful contract renewals, setting, and managing client expectations.
  • Client Experience Advocate: Model and instill a client-centric mindset, ensuring the team delivers exceptional support, promptly resolves issues, and consistently creates positive client experience.
  • Strategic Cross-Seller: Equip and support the team to proactively identify and pursue cross-sell opportunities with customers already engaged in Butler/Till programs, driving incremental revenue growth.
  • Engagement Driver: Lead efforts to maintain high engagement rates with clients by encouraging active, value-added outreach to promote retention and generate new business opportunities.

Key Outcome: Grow existing accounts by expanding product adoption and deepening client engagement.
Key Responsibilities: 

  • Manage Sales Pipeline Development: Lead the identification and nurturing of a strong pipeline for upsell and new business opportunities, ensuring the team consistently prioritizes high-value prospects.
  • Lead Sales Strategy Implementation: Offer guidance and oversight to the team in driving enrollments for all Butler/Till program offerings using a solution-oriented sales approach.
  • Drive the Consultative Sales Process: Support and guide the team in implementing consultative sales strategies, ensuring consistent and effective performance.
  • Set and Monitor Sales Targets: Define measurable sales targets for each team member and regularly review progress, including metrics such as call activity, appointments, presentations, and new enrollments.
  • Evaluate and Report on Performance: Lead the strategic oversight of team outreach efforts, insights, recommendations, forecasts, and outcomes, ensuring alignment with organizational goals and providing actionable visibility into performance.
  • Strategically Guide Team to Achieve Revenue Goals: Lead efforts to exceed revenue targets through targeted upselling and cross-selling within existing client accounts

Key Outcome: Drive program retention through strategic engagement
Key Responsibilities: 

  • Foster Account Health: Monitor and analyze account performance metrics, proactively addressing issues to ensure customer satisfaction and long-term retention.
  • Cultivate Strategic Customer Loyalty: Build deep, trusted partnerships with clients by delivering ongoing value through personalized engagement and proactive support
  • Optimize Client Engagement: Implement high-touch outreach strategies to ensure customers remain actively engaged with Butler/Till programs, continuously reinforcing the value of our offerings.
  • Leverage Customer Insights: Regularly collect and analyze client feedback, usage data, and engagement trends to inform strategies that strengthen retention efforts.
  • Execute Renewal Strategies: Secure contract renewals by proactively identifying customer needs, creating strategic account plans, and ensuring smooth negotiation processes.
  • Continuously Analyze Metrics: Regularly track and maintain detailed data on retention-focused activities, including client interactions, renewal rates, engagement scores, and outcomes.

Other Responsibilities: 

  • Own and execute annual and monthly enrollment activities ensuring an exceptional client experience
  • Other responsibilities may be required due to business needs and scope of work.
  • Some travel to marketing events hosted by BT or clients is required.

QUALIFICATIONS  

Required

  • 7+ years of experience in Sales Management.
  • 4+ years of experience in end-to-end sales solutions.
  • Solution-focused sales experience with a strong understanding of consultative selling and sales strategies.
  • Proven track record in account management with cross-selling expertise.
  • Excellent communication and presentation skills.
  • Exceptional negotiation and closing skills.
  • Self-motivated, results-oriented, and able to thrive in a fast-paced environment.

Preferred

  • Bachelor’s degree in Sales, Marketing, or Communication preferred – A combination of education and experience will be considered.
  • 2+ years’ experience with CRM software.
  • Experience marketing at larger scale events such as trade shows exhibiting a plus.
  • Outside sales experience a plus.
  • Experience with marketing products; branding and digital marketing a plus.
    CORE COMPETENCIES

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.
  • COLLABORATIVE: working with teams and across the organization with ease.
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting.

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $73,000- $103,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for Rochester, NY employees.

SUMMARY

As an Integrated Planner, you are an integral piece to supporting and stewarding the recommended strategic plan(s) for our clients, working in partnership with your Planning cohort, the Account team, and the Channel Activation teams. You will be responsible for understanding our clients’ business goals, objectives, and campaign strategy to enable pull-through of that strategy in appointed initiatives and/or tactics. Throughout the course of a campaign, you will monitor performance against metrics to fuel optimizations driving KPI performance. 

KEY OUTCOMES & RESPONSIBILITIES  

Key Outcome: Articulation of strategic, insightful communications approach and media strategy to deliver on client goals 

Key Responsibilities:  

  • Support briefing of channel activation team(s) on strategic objectives to guide execution 
  • Clearly document plan nuances, changes or client requests to the channel activation team(s) to guide execution 
  • Maintain consistent knowledge of landscape evolution, leveraging insight to fortify plan recommendations 
  • Participate in client calls and collaborate with your Integrated Planning team on next steps 

 

Key Outcome: Continued elevation of campaign insights and optimizations tied to business outcomes 

Key Responsibilities:  

  • Monitor performance of campaigns towards client metrics and KPIs, noting how each channel is tracking towards holistic goals 
  • Engage channel activation team in opportunities to improve performance against client metrics and KPIs 
  • Recommend cross-channel campaign optimizations to improve performance, partnering with the Supervisor and/or Manager as needed 

 

Key Outcome: Cross-functional collaboration and strategic alignment 

Key Responsibilities:  

  • Collaborate with cross-functional teams to develop strategic work that meets client objectives
  • Understand cross-functional workflow processes & coordinate with teams to progress project 

Other Responsibilities:  

  • Ask discovery questions to deepen understanding of client and business challenges, marketplace opportunities, and audience research – approach new projects with curiosity and proactivity 
  • Build autonomy in pulling syndicated research to tell stories about the clients’ audience, competitive landscape, and marketplace trends that will ultimately impact campaign strategy and tactical approach 

REQUIREMENTS

REQUIRED QUALIFICATIONS  

  • Degree in Communication, Media, Marketing, Public Relations, or a related field 
  • 2+ years’ experience in Integrated Planning or another strategic facing role in marketing, advertising, media, and communications 
  • Excellent written and verbal communication skills, with an eye for detail 
  • Demonstrated analytical and problem-solving skills 
  • Intermediate use of Microsoft Office products, including Word, Excel and PowerPoint 

PREFERRED QUALIFICATIONS  

  • Experience working in an agency setting. 
  • Demonstrated ability to manage complex projects, working with and delegating to other teams, as required 
  • Knowledge and past experience using Microsoft PowerBI, project management software, media buying/planning software, and syndicated research tools 

CORE COMPETENCIES  

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease?  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting 

WORK ENVIRONMENT & PHYSICAL DEMANDS 

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER 

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $45,000 – $63,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

 

The Multimedia Designer plays a pivotal role in developing best-in-class brand solutions through video editing, motion graphics, and audio editing/mixing. This role requires a dynamic creative with a keen sense of storytelling, technical expertise, and a deep understanding of how multimedia design enhances brand communication.

 

You will be responsible for conceptualizing, editing, and refining multimedia content that meets brand standards and business goals while incorporating AI-driven tools and workflows. You thrive in a fast-paced, ever-evolving creative space, balancing high-level strategic thinking with hands-on craftsmanship.

 

KEY OUTCOMES & RESPONSIBILITIES

 

 

Key Outcome: Deliver High-Quality Multimedia Content That Elevates Brand Communication

Key Responsibilities:

  • Conceptualize, edit, and finalize video, motion graphics, and audio projects for various digital platforms.
  • Ensure consistency in storytelling, visual identity, and brand messaging across all multimedia assets.
  • Implement AI-powered tools to enhance workflows, improve efficiency, and push creative boundaries.
  • Adapt multimedia content for different channels, including social media, paid media, and internal communications.

Key Outcome: Operate as a Strategic Creative Partner Within Cross-Functional Teams

Key Responsibilities:

  • Collaborate with marketing, business development, and account teams to develop compelling multimedia assets that support campaigns.
  • Translate business objectives into engaging, visually compelling content that drives audience engagement and action.
  • Provide strategic input on multimedia best practices, emerging trends, and platform-specific content optimization.
  • Maintain an agile mindset, quickly pivoting between projects while maintaining creative excellence.

Key Outcome: Innovate and Elevate Our Multimedia Production Capabilities

Key Responsibilities:

  • Stay ahead of industry trends, software updates, and new technologies to continuously improve creative output.
  • Advocate for new production techniques, AI-powered creative solutions, and process efficiencies.
  • Develop and document best practices for video, motion graphics, and audio production to ensure consistency and scalability.

 

 

Other Responsibilities:

 

 

QUALIFICATIONS

 

REQUIRED (Must-Haves):

  • 2-4 years of experience in video editing, motion design, and/or audio editing.
  • Proficiency in industry-standard software (Adobe Premiere Pro, After Effects, Audition, DaVinci Resolve, Final Cut Pro, or similar).
  • Strong portfolio showcasing a range of video, motion, and audio work.
  • Ability to craft compelling narratives through video and sound design.
  • Fluency in AI tools and automation for creative workflows (e.g., OpenAi, Adobe Sensei, Runway, Descript, ElevenLabs, MidJourney, etc.).
  • A problem-solver’s mindset—able to troubleshoot technical challenges and refine creative output efficiently.
  • Strong communication skills and ability to present creative concepts to internal and external stakeholders.
  • Knowledge of full production life cycle, from pre to post production.

PREFERRED (Nice-to-Haves):

  • Experience with 3D motion graphics tools (Cinema 4D, Blender, etc.).
  • Knowledge of interactive media and emerging technologies in multimedia production.
  • Background in brand marketing, advertising, or digital content strategy.
  • Familiarity with audio mixing, sound design, and voiceover production.
  • Interactive, website, or product design or development background

CORE COMPETENCIEs

CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients

COLLABORATIVE: Working with teams and across the organization with ease

OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstance

RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments

DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

C

 

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $44,000 –  $62,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

The Paid Search Specialist is responsible for creating and executing effective paid search strategies across the agency’s client base. This individual will have experience with campaign management, paid search strategy, and has worked hands-on in search platforms including Google, Bing, YouTube and Amazon. This individual has experience with paid search performance monitoring and can recommend KPIs for client reporting. They are comfortable participating in client meetings and possess a knowledge of search trends and new partnerships.

ESSENTIAL FUNCTIONS

  • Day-to day management of assigned, existing paid search campaigns and optimize campaigns daily, based on performance goals and measurement framework, documenting changes and learnings
  • Setup and tagging of new campaigns per the measurement framework
  • Responsible for monthly forecasting, invoicing, and reconciliation tasks
  • Develop and manage campaign budget tracking documents, pacing documents, and budget forecasts
  • Collaborates with the analytics and account service teams to identify new opportunities in the paid search space for current and existing clients based on an understanding of client objectives, goals and known barriers
  • Establishes organization-wide paid search best practices, guidelines, objectives and documented regulations associated with paid search campaigns
  • Seeks opportunities to contribute to thought leadership material (blog posts, white papers, speaking opportunities, etc.)
  • Evaluates paid search partners, technology and platforms
  • Write compelling and unique ad copy, and perform keyword analysis and optimizations
  • Invests in keeping current with paid search best practices, bid management systems, keyword development tools and industry research
  • Analyze, review, and report on effectiveness of campaigns to maximize results
  • Helps in developing paid search strategies and plans for new and existing clients
  • Actively learning how to scope and estimate new projects or campaigns
  • May be asked to assist with QA of paid search campaigns for a select set of clients with a keen attention to detail
  • May be asked to assist with the maintenance of process documentation ensuring it’s kept up to date

REQUIREMENTS

  • EDUCATION – Bachelor’s degree in Marketing, Advertising, Communications, Business or equivalent work experience
  • EXPERIENCE – Minimum of 3 years of experience managing campaigns in the paid search ecosystem. Exposure to strategic planning and applied experience of bringing plans to execution. Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments. Google Adwords certification preferred and Google Analytics certification a plus
     

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
     

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $44,000 – $62,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The Principal Software Engineer is a senior-level role responsible for serving as a technical lead for one or more project teams. This includes developing and implementing technical designs that align with the Butler/Till technology and architecture strategy, breaking down and estimating work, and contributing to code. This role supports one or more software systems in different stages of the software development lifecycle (SDLC). The ideal candidate thrives in collaborative environments where pushing the boundaries of what is possible is the norm. 

The overall tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS and Azure Services, backed by MS-SQL, PostgreSQL, and Snowflake databases.

KEY OUTCOMES & RESPONSIBILITIES
Key Outcome: High quality software products
Key Responsibilities:

  • Lead technical analysis & design, evaluate tradeoffs, and champion best practices.
  • Write high-quality, clear, and testable code while adhering to best practices in architecture (scalability), development, implementation, and security.
  • Design and develop resilient and performant RESTful APIs to facilitate data exchange between front end, back end, and external components and integrations.
  • Review code created by other engineering staff to provide timely feedback, ensuring adherence to best practices.
  • Implement unit and integration tests and conduct functional and performance testing where appropriate.
  • Develop reusable software components or refactor existing components for performance and maintainability.
  • Conduct analysis to determine integration needs and design and plan integrations.
  • Provide guidance and technical leadership to Butler/Till on emerging technologies in support of building capabilities that drive success of the strategic plan.
  • Monitor performance metrics across development team efforts to ensure meeting velocity, release cadence, and learning and development goals.
  • Assist software engineering team to deliver projects on time, and within budget, while maintaining high-quality standards in work

Key Outcome: Collaborative team environment
Key Responsibilities:

  • Contribute to, and promote a collaborative team environment, working closely with colleagues and partners to achieve business objectives.
  • Effectively utilize JIRA, Confluence, and other tools to facilitate knowledge transfer and track development progress.
  • Mentor a team of software engineers, providing guidance on technical design, coding, testing, and debugging.

Other Responsibilities:

  • Leading requirements or gap analysis efforts as needed.
  • Elaboration and scoping of development efforts, bugs, or new feature requests
  • Documentation or creation of artifacts for existing or newly developed systems
  • Support enterprise code and systems to ensure business and or service continuity.

QUALIFICATIONS

Required

  • Bachelor’s degree in computer science or related discipline or equivalent combination of education and experience
  • 6-8 years of experience as a Software Engineer or Software Developer
  • 5+ years of experience as part of an agile development process
  • Experience with professional software engineering best practices for the full software development life cycle, including coding standards, code reviews, source control management, build processes, testing and operations.
  • Expert in one or more programming languages and frameworks (C#, Python, Java)
  • Expert in the use of source control tools such as GitHub
  • Strong problem-solving skills and attention to detail.
  • Ability to excel in and nurture a team-oriented environment.

Preferred

  • Experience as a Software Engineer or Engineering Lead on a team successfully launching SaaS/MarTech products.
  • Experience modernizing legacy technology to support scalability.
  • Experience building a new capability within an established organization. 

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering 
    continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $112,000- $156,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The Product Analyst serves as the steward of the product roadmap for one or more products. In this role, you will focus on understanding market trends, technology capabilities, user needs, and the competitive landscape to guide the development of new software products or improvements to existing ones. They represent product strategy and the voice of the customer to drive priorities. The Product Analyst is a member of an Agile Scrum team and collaborates with internal stakeholders and technical resources.
 
KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome: Act as a voice of the customer in all stages of software development.
Key Responsibilities: 

  • Collaborate with stakeholders, including product managers, designers, and engineers, to define product requirements based on research findings and business goals. This ensures that product features align with user needs and market demands.
  • Leverage knowledge of software and business needs to align with the development team on solutions and test criteria.
  • Collaborate with internal stakeholders and technical resources to ensure software releases meet user acceptance criteria
  • Establish metrics and key performance indicators (KPIs) to measure the success of product features and enhancements. They monitor these metrics post-launch to assess performance and identify areas for improvement.

Key Outcome: Inform and guide the prioritization of the product roadmap and software backlog while managing customer expectations regarding delivery timelines and solution deployments in production.
Key Responsibilities: 

  • Manage expectations with business stakeholders for delivery of new capabilities, features, and functionalities.
  • Collaborate with project management to prioritize and maintain the product backlog based on scale, business criticality, urgency, and resources available.
  • Participate in sprint planning sessions to determine the technical team’s objectives for the upcoming sprints. Participate in agile ceremonies such as stand-ups, story refinements, and technical team retrospectives; facilitate clear communication within the team to ensure understanding of priorities and next steps.
  • Document findings and insights in clear, accessible formats for the product team. They also communicate research results and recommendations to stakeholders, helping to shape strategic decisions.
  • Participate in iterative product development cycles, providing ongoing analysis and feedback to refine features and optimize user experience over time.

Key Outcome: Acts as a point of escalation for software issues from customers to help ensure customer needs are fulfilled and expectations of resolution are managed against current backlog and resource bandwidth.
Key Responsibilities: 

  • Develop and maintain comprehensive knowledge of agency service offerings and associated software.
  • Act as the primary contact point for receiving and resolving software issues reported by stakeholders.
  • Review issue within software and identify/narrow down root cause, including measuring scale and urgency of issue
  • Collaborates with stakeholders and technical resources to determine best solution, including but not limited to alternative methods, data changes and code changes
     

QUALIFICATIONS   
REQUIRED QUALIFICATIONS 

  • Bachelor’s Degree in Business, Marketing, Computer Science, or Information Technology or equivalent experience.
  • 3+ years of relevant work experience in an Agile development environment with experience in a product analyst role preferred.
  • Strong problem solving and analytical skills.
  • Demonstrated ability to communicate complex technical information in a condensed manner to various stakeholders verbally and in writing.
  • Demonstrated facilitation and influencing skills to drive decision making among stakeholders with diverse perspectives and priorities.
  • Ability to understand complex business problems and identify and interpret business needs.

PREFERRED QUALIFICATIONS

  • Advanced knowledge of agency service offerings and software used to support those service offerings, inclusive of workflow across multiple applications
  • Product analyst certifications (e.g., Certified Scrum Product Owner, SAFe Product Owner Certification) a plus.
  • Advanced knowledge of agile development methodologies.
  • Knowledge of agile planning tools (e.g., JIRA, Confluence).

CORE COMPETENCIES [Core competencies remain listed for all roles] 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
     

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 
  
COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.
 
EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
 
COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $72,000- $101,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 
 
This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, and our unique structure as a 100% employee-owned company.

 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

SUMMARY   

The Publisher Direct Specialist is becoming autonomous in the day-to-day building of tactical recommendations, activation, and campaign stewardship. Individuals in this role are deepening the skills needed across all facets of the workflow to deliver accurate, timely, and on strategy deliverables. This individual is demonstrating strong communication and collaboration skills while developing a track record of building solid vendor relationships. Publisher Direct Specialists are beginning to keep a pulse on industry trends, supporting process improvement initiatives, and deepening experience across a variety of tactics. Individuals in this role may be called upon to support training more junior team members on core processes and elements of the work. Prior experience in an agency environment is preferred.

 

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome: Develops best-in-class tactical recommendations backed by data, aligned to client’s objectives and measurement requirements with oversight from senior team members.

Key Responsibilities: 

  • Builds a partner consideration set, growing knowledge of partner offerings and how they tie to campaign objectives to generate a recommendation yielding the best possible return with oversight from senior team members
  • Leads agency RFP process, including but not limited to development of templates & inputs, sending of RFPs, reviewing responses, seeking proposal revisions, and negotiating various aspects of programs with oversight from senior team members as needed
  • Deepening understanding of various potential targeting strategies, placement options, historical performance, and buying means (e.g., direct insertion order vs. programmatic private marketplace deals) and beginning to apply this knowledge to build robust, well though-out recommendations
  • Identifies and brings forward new ideas and partners throughout the year to support test-and-learn strategies
  • Clearly articulates needed assets, tagging requirements, and creative best practices for campaign success across all proposed partners
  • Acts as primary point of contact between our media partners and Butler/Till’s planning, analytics, and account teams.

 

Key Outcome:  Activates assigned campaigns accurately with limited oversight, demonstrating a growing ability to manage all activation steps from order entry to trafficking to ensure a successful, timely launch.

Key Responsibilities: 

  • Understand all aspects of order creation and partner acceptance, aligned to Agency processes
  • Learns the vendor contract review process, ensuring accurate media details and serving a conduit between B/T key stakeholders and media vendor with oversight from senior team members
  • Learns to facilitate partner development of custom digital creative assets, acting as a conduit between internal and external stakeholders, managing timeline expectations, and addressing challenges through the process, as needed with support from senior team members
  • Sends tags to partners, and works collaboratively, internally and externally, to troubleshoot challenges as needed with limited support from senior team members
  • Ensures campaigns launched correctly and on time, collecting needed screenshots or other proof of performance

 

Key Outcome:  Maintains a high standard of accuracy in stewarding campaigns, ensuring all campaigns are running as expected, increasing autonomy in problem solving when an issues arises.

Key Responsibilities: 

  • Ensures insertion orders are accurate at all times and have needed partner approvals
  • Actualizes and reconciles invoices each month, in a timely manner
  • Regularly monitors spend and delivery pacing, ensuring campaigns are running correctly, proactively addressing challenges as needed with support from senior team members

 

Key Outcome:  Learning to manage high-performing campaigns that meet or exceed performance benchmarks, while identifying opportunities to drive further improvement with support from senior team members.

Key Responsibilities: 

  • Deepening understanding of campaign KPIs, metrics, performance benchmarks, and their corresponding data sources, inclusive of third-party providers, for all partners in purview
  • Deepening understanding of available optimization levers for direct to publisher programs, collaborating with partners to identify opportunities for continued performance improvement
  • Leads QA of dashboards and other reporting deliverables as needed
  • Strengthening exploratory data analysis skills, showcasing a growing ability to work with various datasets and sources to develop meaningful campaign insights
  • Collaborates internally and externally to ensure partners provide timely and accurate reporting and/or data transfers, as needed

 

Key Outcome: Represents the Publisher Direct team internally and externally in the day-to-day management of client campaigns, proactively communicating and setting a standard for collaboration.

Key Responsibilities: 

  • Collaborates across functional teams to refine the approach based on an understanding of client objectives, goals and known barriers with support from senior team members
  • Consistently provides timely responses to internal and external inquiries, providing proactive updates on open tasks and projects
  • Maintains and cultivates strong relationships with external vendors and internal cross-functional colleagues
  • Learning to solve problems of varied complexity; consistently bringing forward potential solutions with senior team members for discussion and implementation

 

Other Responsibilities: 

  • May need to perform other responsibilities and tasks as requested
  • May be called upon to train junior and new team members on select Agency processes for activation, stewardship, and reporting and navigating day-to-day responsibilities in the work
  • May be called upon to lead process improvement initiatives, ensuring Agency processes are up to date and reflect current standards of work
  • May be called upon to develop thought leadership materials (e.g., white papers, POVs, internal updates) to share pertinent vendor and industry updates and recommendations on next steps

 

QUALIFICATIONS   

  • REQUIRED QUALIFICATIONS
    • EDUCATION: Bachelor’s degree in Marketing, Advertising, Communications, Business, or equivalent work experience
    • EXPERIENCE: Minimum of 2+ years of experience managing direct to publisher digital campaigns across display, custom digital programs, and/or online video
    • Familiarity working in MediaOcean (Prisma) or comparable media buying software 
    • Proficient in Microsoft Office programs, Outlook, Excel, PowerPoint, and Word
    • Self-starter able to seek new opportunities or projects, and lead from start to finish
    • Ability to autonomously think around problems and identify potential solutions
    • Strong written and verbal skills
    • Demonstrates strong math skills and building knowledge of media math fundamentals
  • PREFERRED QUALIFICATIONS
    • Familiarity with Google Campaign Manager or comparable
    • Familiarity with DoubleVerify or comparable
    • Familiarity with print and out of home tactics
    • Familiarity with Microsoft Office programs PowerPoint and PowerBI (or comparable data visualization program)
    • Familiarity with Project Management systems (e.g., Wrike)
    • Experience working the Pharmaceuticals, Life Sciences, Agricultural, Finance, or other regulated industry.

 

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients 
  • COLLABORATIVE: working with teams and across the organization with ease 
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments 
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.).

 

Reasonable accommodation may be requested to enable individuals to perform the essential functions.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

 

This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $44,000 – $62,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, and our unique structure as a 100% employee-owned company.

 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

Summary

The Senior Biddable Media Strategist is the strategic lead responsible for advancing innovative, data-driven strategies across biddable media channels (programmatic, search, social). This role proactively reimagines processes, evolving the agency’s product offerings to increase revenue and profitability, and optimizing vendor partnerships to drive superior client outcomes.

 

As an expert in biddable media, this individual applies deep expertise and curiosity to infuse innovation across all aspects of campaign strategy. They regularly contribute to thought leadership, mentor junior team members, and shape best practices that set the agency apart in the marketplace.

 

Key Outcomes & Responsibilities

Key Outcome: Master Biddable Media Strategy and Innovation

Key Responsibilities:

  • Develop and refine cutting-edge biddable media strategies that drive measurable business outcomes for clients and the agency.
  • Lead the integration of emerging ad tech, data, creative and automation tools into strategic planning.
  • Challenge existing processes and develop forward-thinking approaches that enhance tactical planning efficiency, accuracy, and campaign performance.
  • Identify and recommend opportunities to enhance the agency’s proprietary solutions, supporting differentiation and strengthening strategic offerings.
  • Demonstrate expertise in partner capabilities, including ad tech platforms, supply, and data providers to ensure seamless integration into campaign plans.

 

Key Outcome: Drive Data-Informed Decision-Making and Continuous Optimization

Key Responsibilities:

  • Establish and oversee advanced testing frameworks, using data insights to fuel campaign improvements and industry-leading best practices.
  • Partner with analytics teams to extract and apply deeper performance insights that inform future media investments.
  • Serve as a key consultant on measurement strategies, ensuring alignment between media performance and broader business objectives.
  • Work closely with internal teams and external partners to continuously improve media effectiveness, maximizing efficiency and impact.

 

Key Outcome: Shape and Optimize Agency Partnerships

Key Responsibilities:

  • Lead high-impact partnerships with key platforms, DSPs, SSPs, and data providers to unlock first-mover advantages and beta opportunities.
  • Assess and refine partner relationships to ensure alignment with the agency’s strategic vision and financial objectives.
  • Negotiate and implement innovative media solutions that enhance performance while optimizing investment efficiency.

 

Key Outcome: Establish Thought Leadership and Industry Influence

Key Responsibilities:

  • Spearhead the development of thought leadership content, including whitepapers, case studies, and industry POVs, to elevate the agency’s market presence.
  • Act as an internal and external advocate for biddable media innovation, sharing insights and expertise through presentations, conferences, and client engagements.
  • Mentor and train junior team members, fostering a culture of learning, collaboration, and excellence.

 

Key Outcome: Support Enterprise-Level Initiatives and Best Practices

Key Responsibilities:

  • Work alongside leadership to evaluate and integrate new technologies, ensuring the agency remains at the forefront of digital media innovation.
  • Define and document strategic playbooks and best practices, creating a foundation for scalable, repeatable success.
  • Aligning with internal teams to enhance cross-channel integration and ensure holistic media strategies that drive optimal client outcomes.
  • Support the development of a curation and supply strategy that pushes the boundaries of the current media landscape, delivering innovative outcomes aligned with agency initiatives
  • Lead knowledge-sharing efforts by contributing to internal training, case studies, or agency thought leadership initiatives.

 

Qualifications

  • REQUIRED:

o   EDUCATION: Bachelor’s degree in marketing, Advertising, Communications, Business, or equivalent work experience.

o   EXPERIENCE: 4+ years of experience in the digital marketing, advertising, and/or media field.

o   Experience in The Trade Desk, Google, PulsePoint, and/or Meta platforms.

o   Experience in biddable channel tactical planning and applied experience of bringing plans to fruition.

o   Proactive and curious attitude. Strong problem-solving skills.

o   Comfortable operating in a fast-paced, deadline driven environment with rapidly changing priorities.

o   Self-starter able to seek new opportunities or projects, and lead with support from start to finish.

o   Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.

o   Grasp new technology (DSPs, SSPs, AI, etc.) and product changes quickly, and identify application to current work.

o   Strong written, verbal, and presentation skills.

o   Intermediate-level skillset in Excel.

  • PREFERRED:

o   Experience working in a highly regulated industry (e.g. pharma, healthcare).

o   Experienced using syndicated research and 1st party data to inform strategy and activation.

 

Core Competencies

  • CUSTOMER FOCUS/CLIENT INTIMACY: Seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: Working with teams and across the organization with ease
  • OWNER AGILITY: Able to continuously learn and quickly adapt to changing circumstances
  • RESULTS DRIVEN: Accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting
  • PROACTIVITY & AUTONOMY: Takes initiative to explore what can be done to better their work, accounts, teamwork, process and communication.

 

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

 

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $60,000 – $85,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

Senior Product Managers advocate for our users and our business, driving the development strategy for a group of products. They use data, research, and empathy to guide multidisciplinary teams toward a common goal, balancing diverse perspectives and empowering our teams to do great work.
 
KEY OUTCOMES & RESPONSIBILITIES 
Key Outcome:  Aligning product development with business objectives, market demands, and customer expectations.  
Key Responsibilities: 

  • Define the strategy to achieve the vision for products, and set the milestones and roadmaps to achieve that strategy.
  • Collect insights to understand customer pain points and needs, and translate those insights into concrete requirements.
  • Relentlessly prioritize amongst competing urgencies and voices from stakeholders to ensure that engineering resources are allocated to the most important and strategic initiatives.
  • Work cross-functionally with internal and external stakeholder teams and partners to ensure successful product launches.
  • Monitor and report on the performance of the product and proactively iterate and improve it based on the data captured.

Key Outcome:  Build new and enhance existing products and features for commercialization.
Key Responsibilities: 

  • Lead product strategy, planning, and life cycle management effort.
  • Establish dynamic and transparent product roadmaps and release plans that support product strategy and achieve business outcome.
  • Set expectations with business stakeholders for delivery of new capabilities, features, and functionalities.
  • Clearly articulate the business case of a given initiative or feature for teams to understand and buy into the why.
  • Act as internal and external brand ambassador, representing the vision, strategy, and dynamic roadmap.
  • Monitor business, market, and technology trends to inform product strategy and proactively propose new solutions.
  • Define, track, and communicate relevant KPIs for the product to measure performance and contribution to business goal and strategy.
  • Co-manage investment decision-making and finances for the product, serving as trusted advisor to members of leadership.
  • Demonstrate agility by developing and reprioritizing work when unexpected needs or opportunities arise.

Key Outcome:  Develop and nurture client stakeholder relationships and satisfaction 
Key Responsibilities:

  • Develop deep understanding of business goals and processes to inform product priorities and improvement recommendations.
  • Act as client’s indispensable expert, consultant and thought partner.
  • Develop and present thoughtful, strategic recommendations
  • Develop and deliver solutions that create business impact, leading to increased customer adoption, customer satisfaction and stakeholder net promoter scores
  • Develop strong relationships and regular communication with product stakeholders and customers to shape the product strategy and surface and prioritize needs
  • Continuously monitor and evaluate product performance and proactively champion product improvements

QUALIFICATIONS   
REQUIRED

  • Bachelor’s Degree in Business, Marketing, Computer Science, or Information Technology or equivalent experience.
  • 3+ years of relevant work experience in an Agile development environment with experience in a product analyst role preferred.
  • Strong problem solving and analytical skills.
  • Demonstrated ability to communicate complex technical information in a condensed manner to various stakeholders verbally and in writing.
  • Demonstrated facilitation and influencing skills to drive decision making among stakeholders with diverse perspectives and priorities.
  • Ability to understand complex business problems and identify and interpret business needs.

PREFERRED 

  • Advanced knowledge of agency service offerings and software used to support those service offerings, inclusive of workflow across multiple applications
  • Product analyst certifications (e.g., Certified Scrum Product Owner, SAFe Product Owner Certification) a plus.
  • Advanced knowledge of agile development methodologies.
  • Knowledge of agile planning tools (e.g., JIRA, Confluence).

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $120,000- $168,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

DESCRIPTION
This position is considered hybrid for candidates living in the Rochester, NY area. 

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY 

The Senior Social Media Specialist is responsible for leading the creation and execution of effective social strategies across the agency’s client base. This individual will have experience with campaign management, social strategy, and has is considered an expert in social platforms including Facebook, Instagram, LinkedIn and Snapchat. They are adept at performance monitoring and quality assurance of social campaigns. They are comfortable leading client meetings and are considered subject matter experts in social trends and new partnerships 

ESSENTIAL FUNCTIONS

  • Day-to day lead on existing, complex social media campaigns; performing optimizations based on performance goals and measurement framework, documenting changes and learnings that feed strategic insights
  • Expert in the setup of new campaigns, including implementation of tracking tags, per the media plan and measurement framework
  • Researches new vendors and tactics, and provides competitive research, spending data, market analyses, trends and market-specific opportunities
  • Develops paid social strategies and plans for new and existing clients
  • Develop and implement budget pacing documents and performance forecasts documents
  • Leads the collaboration of analytics and account service teams to identify new opportunities in the paid social space for current and existing clients based on an understanding of client objectives, goals and known barriers • Establishes organization-wide paid social best practices, guidelines, objectives and documented regulations
  • Authors thought leadership material (blog posts, white papers, speaking opportunities, etc.)
  • Evaluates and recommends paid social partners, technology and platforms 
  • Keeps the channel team up to date on social media best practices, guidelines, objectives, industry research and documented regulations associated with social campaigns 
  • Analyzes, reviews, and reports on effectiveness of campaigns to maximize results 
  • Assists with scopes and estimates for new projects or campaigns
  • May be asked to assist with monthly forecasting, invoicing, and reconciliation tasks
  • May be asked to assist with QA of social campaigns for a select set of clients with keen attention to detail • May be asked to assist with maintenance of process documentation ensuring it’s kept up to date

 

REQUIREMENTS

  • EDUCATION – Bachelor’s degree in Marketing, Advertising, Communications, Business or equivalent work experience •
  • EXPERIENCE – Minimum of 5 years of experience managing and leading campaigns in the social media ecosystem. Experience with strategic planning and applied experience of bringing plans to execution. Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on a challenging role with cross-functional commitments.

 

CORE COMPETENCIES

  • CUSTOMER FOCUSED: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • EXTREMELY COLLABORATIVE: working with teams and across the organization with ease
  • HIGHLY AGILE: able to continuously learn and quickly adapt to changing circumstance 
  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

 

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $54,000 – $76,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. 

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area.

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships.  At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).  

SUMMARY 

The Senior Video Specialist leads the development and execution of advanced media strategies for the agency’s Total Play offering. Total Play is an integrated, cross-platform advertising solution that merges video, audio, and gaming formats,  leveraging entertainment-like environments to engage audiences more effectively. With a primary focus on video channels (TV, streaming, and online video), they bring deep expertise in planning and activation. Additionally, they leverage a comprehensive understanding of audio or gaming as complementary channels, enriching cross-channel strategies to deliver more holistic and impactful campaigns. 

Demonstrating a strong aptitude for high quality and accuracy, the Senior Video Specialist drives positive business outcomes through data-driven insights, strategic partnerships, and innovative media solutions tailored to each client’s unique needs.  They effectively manage complex issues independently, seeking leadership support for escalated matters. Additionally, the Senior Video Specialist mentors and coaches junior team members, providing guidance and support to develop their skills and enhance their performance, fostering a collaborative and growth-oriented team environment.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome: Develop comprehensive media recommendations (video, audio, gaming) aligned to client’s objectives

Key Responsibilities: 

  • Lead holistic media consideration across video (TV, OTT, OLV), audio, and gaming, utilizing both direct and programmatic buying methods
  • Collaborate with Integrated Planning, Account Management, and Programmatic teams; provide cross-channel guidance
  • Demonstrate deep understanding of media partner capabilities and integrations; distinguish between direct IO and programmatic activation opportunities where applicable
  • Provide strategic recommendations based on objectives, past performance, and 1st & 3rd party research insights 
  • Research, propose, and champion test & learn opportunities; collaborate with cross-functional teams on viability for execution and measurement
  • Clearly articulate asset and tagging requirements, and provide creative best practices for campaign success
     

Key Outcome: Lead successful activation and ongoing stewardship of complex media campaigns (video, audio, gaming), ensuring seamless execution from planning to implementation

Key Responsibilities: 

  • Oversee the end-to-end RFP process, including vendor outreach, proposal evaluation, negotiations, and securing added value
  • Lead the timely launch and stewardship of multiple client campaigns, each with unique channel and targeting  strategies
  • Manage recurring pacing, invoicing, and reconciliation tasks across all applicable channels
  • Negotiate makegoods for under performance or mismanagement of client investments
  • Support campaign trafficking process, ensuring accurate and timely implementation across channels

Key Outcome: Manage campaign performance and reporting with informed decision-making and optimizations across video, audio, and gaming

Key Responsibilities:

  • Collaborate with Analytics team on recommended KPIs for channel activation strategies and to ensure accurate data tracking for all channels in dashboards (e.g. regular QA of video data)
  • Monitor partner adherence to transparency & brand safety standards; implement enhancements to standards
  • Analyze and report on campaign effectiveness to maximize results across video, audio, and gaming
  • Optimize campaigns based on performance goals and cross-channel dependencies that build synergistic strategies that enhance overall campaign performance
  • Manage troubleshooting of reporting, trafficking mapping, and site tagging to assist with campaign measurement

Key Outcome: Collaboration, partner engagement, and thought leadership advance competitive Total Play offering

Key Responsibilities:

  • Build and maintain strong relationships with partners; actively sharing information with cross functional teams and identifying innovative client opportunities
  • Maintain pulse and report on industry trends and marketplace conditions impacting the video, audio, and gaming landscapes. 
  • Provide actionable insights relevant to our client portfolio
    Author thought leadership (blog posts, white papers, case studies, etc.)
  • Contribute to identification and implementation of best practices, guidelines, and objectives that support planning,  activation, stewardship, and reporting
  • Collaborate with channel peers on integrated efforts to ensure a cohesive deliverable 
  • Participate in internal and external learning and development opportunities. Support development and sharing of educational materials

Other Responsibilities:

  • Demonstrate proficiency in media planning and buying tools throughout campaign workflows 
  • Comprehension and application of complex media math and demonstrate strong analytical skills
  • Adoption & application of communication and project management tools effectively
  • Responsible for leading larger, more complex client organizations and providing support/mentorship to junior team members on small to mid-sized client organizations
  • Responsible for leading internal and external discussions related to clients and video, audio, and gaming offering; may be asked to contribute to and/or lead presentations

QUALIFICATIONS 

REQUIRED

  • EDUCATION: Bachelor’s degree in Marketing, Advertising, Communications, Business, or equivalent work experience 
  • EXPERIENCE: 4+ years of experience developing, launching, and managing video campaigns across linear, streaming video, and/or online video 
  • Proven track record in operating with a high-level of integrity, commitment, and enthusiasm to take on new opportunities
  • Ability to quickly grasp new technology and product changes, and identify application to current work
  • Written & verbal communication skills
    Proactive and curious attitude. Strong problem-solving skills
  • Comfortable operating in a fast-paced, deadline driven environment with rapidly changing priorities
  • Self-starter able to seek new opportunities or projects, and lead with support from start to finish 

PREFERRED 

  • Experience working in highly regulated industry (e.g. pharma, healthcare)
  • Experienced using syndicated research and 1st party data to inform strategy and activation
  • Presentation skills 

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance 
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIORNMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

COMPENSATION 

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $54,000.00 – $76,000.00 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Software Engineer II is a mid-level role for engineers who have demonstrated proficiency in software development and are ready to take on more responsibility. This role involves designing and implementing solutions for moderately complex problems, taking ownership of features or components, and collaborating with cross-functional teams. The ideal candidate is capable of solving problems independently, refactoring and improving existing code, and mentoring junior engineers. The role provides opportunities to grow technical expertise while contributing to the team’s success.

The overall tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, with databases like MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  High-quality software products

Key Responsibilities: 

  • Design and develop solutions for moderately complex technical problems, often with some level of autonomy.
  • Write clean, maintainable, and testable code while following best practices for architecture, scalability, and security.
  • Develop and integrate different components of the system, ensuring they work together seamlessly.
  • Refactor existing code to improve scalability, performance, and maintainability.
  • Collaborate with cross-functional teams (e.g., Product, Design, QA) to define and implement solutions.
  • Participate in and lead code reviews, providing feedback to peers.
  • Help onboard and mentor junior engineers, sharing knowledge on best practices and development tools.

Key Outcome:  Collaborative team environment

Key Responsibilities: 

  • Actively engage in team discussions, providing ideas for improving processes, tools, and architecture.
  • Work effectively with other engineers, contributing to collaborative problem-solving and technical decision-making.
  • Use tools like JIRA, Confluence, and others to track development progress and document work.
  • Contribute to the agile development process, including sprint planning, backlog grooming, and retrospectives.

Other Responsibilities: 

  • Participate in the development of technical documentation and system artifacts.
  • Assist in troubleshooting and resolving production incidents.
  • Contribute to defining requirements, estimating effort, and scoping development work for new features or bug fixes.

REQUIREMENTS
REQUIRED 

  • Bachelor’s degree in Computer Science, Engineering, or a related field, or equivalent work experience.
  • 2-5 years of professional experience in software development.
  • Strong experience with programming languages and frameworks such as C#, Python, JavaScript, and React.
  • Solid understanding of system design, data structures, and algorithms.
  • Experience with version control systems like Git and GitHub.
  • Familiarity with software engineering best practices, including testing, version control, and CI/CD pipelines.
  • Strong analytical and problem-solving skills, with the ability to tackle moderately complex problems independently.

PREFERRED

  • Experience with cloud technologies such as AWS, Azure, or GCP.
  • Knowledge of databases like MS-SQL, PostgreSQL, or Snowflake.
  • Exposure to agile development methodologies and tools (e.g., JIRA, Confluence).

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION, AND BELONGING 

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $72,000- $100,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

This position is considered hybrid for candidates living in the Rochester, NY area

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).

SUMMARY

The Software Engineer III is a senior-level role responsible for leading and executing complex technical projects and solving high-impact problems. This role requires a high level of technical expertise and leadership, as well as the ability to mentor junior engineers and influence design decisions across teams. The ideal candidate thrives in leading large-scale initiatives, driving architectural decisions, and solving critical production issues. This role requires strategic thinking, advanced technical skills, and the ability to mentor and guide others in the team.

The overall tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, with databases like MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES 

Key Outcome:  High-quality software products

Key Responsibilities: 

  • Take leadership on high-impact technical projects, from design to delivery.
  • Lead the architectural and design decisions for large-scale software systems.
  • Mentor junior and mid-level engineers, providing guidance on design, coding, and testing best practices.
  • Drive improvements in code quality by introducing new practices and tools (e.g., automated testing, code reviews, CI/CD pipelines).
  • Troubleshoot and resolve complex production issues, improving system reliability and performance.
  • Provide thought leadership and innovation in the development of new technologies or features.

Key Outcome:  Collaborative team environment

Key Responsibilities: 

  • Collaborate effectively with cross-functional teams (e.g., Product, Design, QA, Operations) to define requirements and deliver technical solutions.
  • Participate in and sometimes lead architectural discussions, providing insights and guidance to shape the direction of the system.
  • Facilitate knowledge sharing and continuous learning within the team, especially through mentoring.
  • Lead or participate in code reviews to ensure the highest quality and consistency of code.

Other Responsibilities: 

  • Act as a point of contact for troubleshooting complex issues in production or development environments.
  • Drive the identification of technical debt and bottlenecks, proposing and implementing solutions.
  • Contribute to the definition of long-term technical strategy and vision for the team or company.

REQUIREMENTS
REQUIRED 

  • Bachelor’s degree in Computer Science, Engineering, or a related field, or equivalent work experience.
    5-8 years of professional experience in software development.
  • Expertise in programming languages and frameworks such as C#, Python, JavaScript, React, and Node.js.
  • Extensive experience with system architecture, performance optimization, and scalability.
  • Strong understanding of production systems, including handling incidents and ensuring reliability.
  • Experience with cloud technologies such as AWS or Azure, and databases like MS-SQL, PostgreSQL, or Snowflake.
  • Proven ability to mentor junior engineers and lead technical initiatives

PREFERRED

  • Experience in leading large-scale technical projects or initiatives.
  • Experience with advanced testing practices (e.g., test-driven development, automated testing).
  • Familiarity with tools such as Docker, Kubernetes, and CI/CD pipelines.

CORE COMPETENCIES 

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients  
  • COLLABORATIVE: working with teams and across the organization with ease  
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance  
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments  
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS

The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

Commitment to Diversity, Equity, Inclusion and Belonging

Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER

Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION

Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $86,000- $120,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

  

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The Software Quality Automation Engineer will have a focus on designing, developing, and maintaining automated testing frameworks to improve software reliability and accelerate the development lifecycle. The ideal candidate has extensive experience in automation testing, strong coding skills, and a passion for driving efficiency through automated solutions.

This role is integral in supporting software engineering teams by implementing test automation strategies, optimizing CI/CD pipelines, and ensuring high-quality software releases with minimal manual intervention.

Our tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, along with databases such as MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES
Key Outcome: Scalable and Reliable Test Automation for Continuous Deployment
Key Responsibilities:

  • Develop and Maintain Automation Frameworks: Build robust, scalable test automation frameworks for API, UI, performance, and security testing.
  • Execute Automated Tests: Design and execute automated test scripts to validate software functionality, regression, performance, and security across multiple environments.
  • Integrate with CI/CD Pipelines: Implement and enhance automated tests within continuous integration and deployment (CI/CD) pipelines.
  • Manage Test Data: Develop scripts and tools to generate test data dynamically for automated test suites.
  • Identify Defects and Analyze Root Cause: Work closely with developers to diagnose, debug, and resolve software defects efficiently.
  • Conduct Performance Testing: Conduct load and stress testing to ensure system stability under peak loads.
  • Develop and Plan Test Strategy: Define and document test strategies, ensuring automated tests align with business requirements.

Key Outcome: Efficient Collaboration and Continuous Improvement in Testing Automation
Key Responsibilities:

  • Work Closely with Development Teams: Collaborate with software engineers to develop strategies for implementing best practices in testing, define test requirements and integrate automated testing early in the development lifecycle.
  • Adopt and Promote Best Practices: Stay updated with emerging test automation tools and techniques, driving adoption of best practices across teams.
  • Mentorship and Knowledge Sharing: Provide guidance and mentorship to developers and other QA engineers on automation frameworks and tools.
  • Code Reviews and Quality Assurance: Participate in code reviews with a focus on automation scripts and testability of applications.

REQUIREMENTS
Required:

  • Bachelor’s degree in Computer Science, Engineering, or equivalent work experience.
  • 3-5 years of experience in test automation, including designing and maintaining automated test suites.
  • Proficiency in programming languages such as Python, JavaScript, TypeScript, or C#.
  • Proven experience with API testing tools like Postman, Insomnia, or equivalent.
  • Hands-on experience with automated testing frameworks such as Selenium, Playwright, Cypress, Jest, or Cucumber.
  • Experience with integrating automated tests into CI/CD pipelines (e.g., Jenkins, GitHub Actions, GitLab CI/CD, or Azure DevOps).
  • Familiarity with containerized environments (Docker, Kubernetes) and cloud services (AWS, Azure).

Preferred:

  • Experience with performance testing tools (JMeter, k6, Locust).
  • Strong understanding of software development best practices, including test-driven development (TDD) and behavior-driven development (BDD).
  • Knowledge of monitoring and logging solutions for automated testing.
  • Experience with System Observability tools (Datadog, New Relic, Prometheus).
  • Experience working in an Agile/Scrum environment.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities where we live and work.

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $72,000- $100,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The Software Quality Engineer is responsible for ensuring the quality and stability of software applications through comprehensive manual testing and selective automation. The ideal candidate is skilled in test case definition, execution, defect identification, and collaborating closely with developers to improve software quality.

This role plays a critical part in testing new features, performing exploratory testing, and ensuring that test coverage meets business and technical requirements. With a primary focus in manual testing, this role will also perform basic automation scripting for regression testing in order to improve efficiency where necessary.

Our tech stack includes HTML5/CSS, Node.js, React, TypeScript, C#, Python, JavaScript, Docker, AWS, and Azure Services, along with databases such as MS-SQL, PostgreSQL, and Snowflake.

KEY OUTCOMES & RESPONSIBILITIES
Key Outcome: Comprehensive Test Coverage and High-Quality Software Releases
Key Responsibilities:

  • Manual Testing Execution: Perform functional, exploratory, regression, and user acceptance testing to validate software functionality.
  • Test Case Design & Documentation: Develop clear and thorough test plans, test cases, and test scripts based on business and technical requirements.
  • Bug Tracking & Reporting: Identify, document, and prioritize defects, providing detailed reports to developers to ensure timely fixes.
  • Cross-Browser and Device Testing: Ensure applications work across different devices, browsers including Edge, Chrome, Firefox and others, and operating systems such as Windows & MacOS.
  • End-to-End Testing: Validate user workflows, data integrity, and integrations between systems
  • Basic Automation for Regression Tests: Develop and maintain simple automated scripts for repetitive regression test cases to improve test efficiency.
  • Collaboration with Developers: Work closely with software engineers to reproduce issues and verify fixes.

Key Outcome: Efficient Testing Processes and Continuous Improvement
Key Responsibilities:

  • Work Closely with Product and Engineering Teams: Understand business requirements and acceptance criteria to create effective test cases.
  • Improve Testing Strategies: Identify opportunities for improving manual testing efficiency and propose automation where beneficial.
  • Maintain Testing Documentation: Keep detailed records of test cases, results, and defect reports.
  • Support Release Readiness: Conduct final checks before production releases and participate in go/no-go decisions.
  • Stay Updated on QA Best Practices: Learn and adopt new testing techniques and methodologies as needed.

REQUIREMENTS
Required:

  • Bachelor’s degree in Computer Science, Engineering, or equivalent work experience.
  • 3-5 years of experience in software testing.
  • Advanced proficiency in designing and executing comprehensive test cases and reporting findings.
  • Experience using bug tracking and test management tools (JIRA, TestRail, Zephyr, or similar).
  • Proficiency in API testing using Postman, Insomnia, or equivalent.
  • Basic scripting skills for minor test automation tasks (e.g., Selenium, Cypress, or Playwright).

Preferred:

  • Experience with SQL for database validation and data integrity testing.
  • Familiarity with Agile methodologies and testing in an Agile/Scrum environment.
  • Knowledge of performance testing concepts and tools (e.g., JMeter, k6).
  • Some experience with version control tools like Git.

CORE COMPETENCIES

  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

WORK ENVIRONMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions. 

COMMITMENT TO DIVERSITY, EQUITY, INCLUSION AND BELONGING
Our dedication to Diversity, Equity, Inclusion, and Belonging (DEIB) is a cornerstone of our culture. We believe that the diversity and inclusivity of our workforce are sources of strength. As you become part of our community, you’ll discover that we are dedicated to creating a positive impact, not only for our clients but also for the communities 
where we live and work.

 

EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $69,000- $97,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. 

This is just one component of Butler/Till’s total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Apply Today

The people powering our movement

We consider every member a co-creator of our culture. The deep accountability we have to one another and the true sense of belonging and inclusion we cultivate are what makes Butler/Till a great place to build your career.

For over 25 years, we’ve been proud of the work we create, how it’s created, and who it’s created for.

Open Roles

Butler/Till is an Equal Opportunity Employer. We do not discriminate against qualified applicants based upon any protected group status, including but not limited to race, color, creed, religion, gender, national origin, ancestry, age, marital status, military or veteran status, sexual orientation, physical or mental disability or medical condition as defined by applicable equal opportunity laws.

Butler/Till offers reasonable accommodations in the hiring and employment process for individuals with disabilities. If you need assistance in the application or hiring process to accommodate a disability, you may request an accommodation at any time.