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Keith Betz

President, Digital Hyve

Keith is our President of Digital Hyve, reports to the President & CEO and is responsible for the growth and profitability of Digital Hyve. Keith has more than two decades of experience in marketing, including sales, and digital and traditional media for both B2B
and B2C clients. Keith has been with Butler/Till since 2007 and previously held the roles of: VP Client Management, VP Client Services (BT Health), Group Account Director, Account Director, Account Supervisor, Account Manager, Senior Media Manager
and Media Manager. Prior to becoming President of Digital Hyve in 2022, Keith was the head of Account for Butler/Till and has the following client experience: Bausch + Lomb, Bausch Health, Amgen, Celgene, Bristol Myers Squibb, Kodak, Skillsoft, Carestream,
Ithaca College, University of Rochester Medical Center, Hologic, Highmark Health, Ferring, Salix Pharmaceuticals, Northwest Bank, State Farm, and Fannie Mae.

Keith has a bachelors in Business Management from St. John Fisher University and has completed the Harvard University Entrepreneurial Studies Program, and the 4A’s Executive Leadership Program. Speaking engagements include Digital Pharma East
and West, ePharma, Healthcare Ad-Tech & Programmatic Strategy Summit, St. John Fisher University, and Nazareth University.

Leadership team

Meet the rest of our team

Kimberly Jones

President & CEO

Scott Chapman

Chief Financial Officer

Mike Della Porta

Chief Operating Officer & Chief Information Officer

Amanda DeVito

Chief Marketing Officer

Scott Ensign

Chief Strategy Officer

Lori Burghardt

Sr. VP, Talent Management & HR

Wendy Emerson

VP, Media Activation & Analytics

Karen Hobbs

VP, Operations

Michael Deichmiller

VP, Client Engagement & Planning

Andria DiFelice

VP, Client Services

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