How does a data-driven agency approach trends and predictions? We utilize trendspotting by breaking down trends into four categories of urgency and impact. By plotting trends like video, automation, digital transformation, ESG, web3, and more, we paint a holistic picture of the advertising ecosystem and where we should be shifting our attention.
The good news? We’re sharing our findings with you in our second annual 2023 trends report to amplify your marketing strategy.
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