News

Butler/Till and Excellus BlueCross BlueShield to speak at Click Z Live

By Seriously, post this.October 29, 2014 No Comments

Amanda DeVito, Vice President of Engagement at Butler/Till, and Susie Hume, Manager, Digital Marketing at Excellus BlueCross BlueShield, will be discussing “Marketing in a Multi-Screen World,” at Click Z Live Chicago on November 6th. Click Z Live features leaders in digital marketing from around the country, helping marketers better engage customers and increase ROI. DeVito and Hume will discuss changing media consumption habits and how to provide a unified media experience across multiple screens. The pair will also present the results of Excellus’s multi-screen campaign, Life Has a Plan.

Stay ahead of the curve

Get our FREE newsletter, Brain Waves. Fresh topics. Hot tips. Smart analysis from the brightest minds in the media biz.