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B/T Account Supervisor, George Heissenberger, quoted in Adweek

By Seriously, post this.February 27, 2015 No Comments

B/T Account Supervisor, George Heissenberger, weighs in on the struggle for online publishers and advertisers to create industry-accepted viewability standards, suggesting that they look at the billboard industry who managed to do just this a few years ago.

Read the full article here.

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