Virtual reality is the latest technology to alter the media landscape. As marketers begin to realize its myriad applications, we considered where VR fits within the established paid, earned, owned media model—or if it may change the model altogether. In this e-guide, we’ll discuss:

  • Why virtual reality transcends traditional classifications of media
  • Emerging applications within the paid media space
  • How virtual reality can complement more traditional mediums


Download eGuide
Carrie Riby
Carrie Riby

Strategic Planning Director
Share on FacebookShare on Google+Tweet about this on TwitterShare on LinkedIn

Stay ahead of the curve

Get our FREE newsletter, Brain Waves. Fresh topics. Hot tips. Smart analysis from the brightest minds in the media biz.